ULAH merging stores, moving women’s brand into seamless, new one-stop shop experience

February 3, 2024  |  Startland News Staff

Elise Alexander, Buck Wimberly, and Joey Mendez, LUNA by ULAH; photo courtesy of ULAH

Fans of LUNA by ULAH — a retail shop featuring an on-trend mix of ready-to-wear women’s apparel, accessories, gifts and home accents — will soon find the brand’s curated offerings two doors down in the Woodside Village live/work center on Rainbow Boulevard.

The store is in the final planning stages of relocating to a space within its parent brand ULAH — a neighborhood staple at 4707 Rainbow — creating an intentional one-stop shop experience, said Buck Wimberly.

Photo courtesy of ULAH

“For us, this is a strategic evolutionary move,” said Wimberly, co-owner of ULAH, LUNA, and ULAH Interiors + Design. “It’s going to help make the most of our retail space and give all our customers the same shopping experience they’ve come to love at ULAH.”

Click here to check out LUNA and its moving sale.

The integration of LUNA into a section within ULAH will not only preserve the unique offerings of both stores, but also build upon them, he added. 

“By merging LUNA with ULAH, our goal is to enhance the variety and accessibility of our products,” said Wimberly. “We want our customers to find everything they need, all in one place.”

The stores’ transition is set for Feb. 26.

A LUNA New Moon launch party is planned for noon to 5 p.m. Saturday, March 2 at ULAH, featuring live music, enter-to-win prizes, gifts with purchase, drinks and bites. 

The reconfiguration process is carefully planned to avoid any disruption to ULAH’s existing selection, said co-owner Joey Mendez. Customers can expect the integration of a small, dedicated LUNA section in the back of the ULAH store, featuring the same curated high-quality and stylish women’s apparel currently featured at LUNA, including top brands Vuori, Zadig & Voltaire, On, Scotch & Soda, Aviator Nation, and Z Supply. 

“We’re moving things around and using a space in the back of the store that was previously not used as selling space,” Mendez said. “We’re excited to maximize our store’s existing footprint.”

Elise Alexander, Joey Mendez, and Buck Wimberly, LUNA by ULAH; photo courtesy of ULAH

ULAH started in 2016 as a Kansas City based locally owned retailer, offering a thoughtfully curated collection of men’s clothing, accessories, gifts, essentials, home accents, and interior design services. The family of brands expanded with ULAH Interiors + Design evolving into a full-service design firm in 2020.

LUNA by ULAH was added in 2021 to include a high-quality assortment for women.

From the archives: Styling into women’s fashion, ULAH sees its next season in brand extensions, not duplicating stores

Elise Alexander, co-owner of LUNA, is looking forward to another aspect of the merged stores, she said.

“We’re not just combining ULAH and LUNA in-store; we’re also joining forces online and relaunching a new website in March,” Alexander said. “Our customers will be able to shop both stores on one website.”

ULAH Interiors + Design’s online presence will also be integrated in the update.

“We feel like we are bringing our brand family together, whether you’re strolling through our doors or scrolling through our website,” she said. “It’s all about making your shopping experience even more seamless.” 

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , , ,
Featured Business
    Featured Founder

      2024 Startups to Watch

        stats here

        Related Posts on Startland News

        ‘This is the dream’: Starty Party turns up the volume on Kansas City tech, collaboration (Photos)

        By Tommy Felts | November 13, 2025

        It isn’t a party without the people, said organizers of the Starty Party, gathering a crowd of startup veterans, early stage founders, investors and community leaders Wednesday for a one-night celebration of innovation — set against the backdrop of homegrown music and vibes. “This is amazing,” said Melissa Vincent, CEO of Pipeline Entrepreneurs, from the Starty…

        KC preps for World Cup all-nighter, taste testing 23-hour drinking window for summer games

        By Tommy Felts | November 13, 2025

        Entrepreneurs want to tap into all the potential business they can when an estimated 650,000 visitors descend on Kansas City for the World Cup, said Jim Ready, detailing plans for a temporary expansion of alcohol sales in KCMO to accommodate a global audience in June and July 2026. The move is more of a stress…

        Kauffman narrows Uncommon Leader contenders to five finalists from community orgs

        By Tommy Felts | November 12, 2025

        Kansas City leaders advancing toward the Kauffman Foundation’s high-profile impact award all demonstrate bold, creative, and inclusive leadership, said Dr. DeAngela Burns-Wallace, announcing five finalists for the inaugural honor. “Each of these leaders reminds us that one person can make a difference, and that compassion and dedication can change the lives of the people we…

        KC-built app locks down vulnerable users’ data before they can share it with online scammers

        By Tommy Felts | November 11, 2025

        He’s a startup founder today, but a protective brother first, said Danny Moran, describing how his sister with special needs motivated the launch of an app to protect vulnerable people engaging in a digital world too often filled with bad actors. “She’s been scammed online multiple times over the past 10 years, causing significant financial…