NXTSTAGE taps trio of KC entrepreneurs to help their companies grow revenue, scale
January 25, 2024 | Startland News Staff
WICHITA — Three Kansas City startup founders are among 20 early-stage companies selected for the latest NXTUS program aimed at boosting innovation from within urban and rural areas throughout the state of Kansas.
Joining the 2024 NXTSTAGE Customer Traction Cohort: Joy Broils, Hustle & Ground, Shawnee; Mark Lukenbill, Mpruv Sports, Basehor; and Crystal Webster, Sharing Solace, Olathe.
Hustle & Ground and Mpruv Sports previously participated in the 2023 NXTSTAGE Enterprise Engagement Series. Mpruv also recently was named one of Startland News’ Kansas City Startups to Watch in 2024.
RELATED: Mpruv Sports swings for greater inclusion in traditional athletics
The NXTSTAGE program, originally launched in 2022 with support from a Build-to-Scale grant from the U.S. Economic Development Administration, aims to help early-stage Kansas companies break through barriers to generate revenue and identify scalable offerings for their young companies. It has graduated more than 30 startups to date.
The 2024 cohort includes entrepreneurs offering unique healthcare solutions, business operations and individual well-being technology tools, a spin on traditional services, innovative experience and product-based solutions with robust e-commerce capabilities, and sustainable apparel for today’s generation of shoppers.
Click here to learn more about the 20 companies in the 2024 NXTSTAGE Customer Traction Cohort.
For the second year, NetWork Kansas is supporting the program, enabling NXTUS to serve even more Kansas entrepreneurs in rural and urban areas often underserved by startup programs.
“As we proudly enter our third year of empowering Kansas entrepreneurs through the NXTSTAGE Customer Traction Cohort, I am thrilled about the positive impact these innovative companies will have on economic development in Kansas,” said Amber Dunn, NXTUS Program Manager. “The diverse and dynamic group reflects the spirit of entrepreneurship in our state, and we’re honored to be a part of their continued growth and success.”
Through the program, the cohort will benefit from in-depth, personalized, 1:1 coaching provided by a national coaching partner, focusing on product-market fit and customer acquisition strategies. Additionally, participants will cultivate new connections and establish a supportive community with fellow founders through engaging in in-person workshops. Complementing these interactions, the cohort will also receive ongoing professional pitch coaching and mentorship.
In addition to NetWork Kansas and the Build to Scale grant from the U.S. Economic Development Administration awarded to ICT Entrepreneurship Coalition members Wichita State University and NXTUS, the program is supported by the Greater Wichita Partnership, Capacity, the City of Wichita, Sedgwick County, and Wichita Shredding.
Featured Business

2024 Startups to Watch
stats here
Related Posts on Startland News
Lenexa-based Aloe soothes health insurance enrollment pains with human touch
A patient’s “wow” moment shouldn’t be when he or she opens a medical bill and discovers procedures that unexpectedly aren’t covered by insurance, said Andrew Belt, co-founder of Aloe. “People are frustrated — frustrated because they don’t understand how their coverage works or what’s included, and it doesn’t seem like anyone they talk to understands,”…
LendingStandard plans innovation upgrade with $2.5M investment from Flyover Capital
An investment in innovation has landed Kansas City-based LendingStandard $2.5 million in investment funds following the close of a Series A funding round led by Flyover Capital, CEO Andy Kallenbach said. “These are folks that are well-known in Kansas City and have had software businesses in the past, and that’s a really rare combination,” Kallenbach…
Don’t just play the game: MECA Challenge urges students to innovate ‘school of the future’
Challenging Kansas City students to envision “the school of the future” will usher in a paradigm shift wherein teens can see themselves as customers of school, said Katie Kimbrell optimistically. “[Students] don’t even think, ‘Oh, I could rethink this whole thing that I’m experiencing,’ and choose — or even demand — something different,” said Kimbrell,…
KCultivator Q&A: Kyle J Smith talks serious work, socks with sandals, pickled pig brains
Editor’s note: KCultivators is a lighthearted profile series to highlight people who are meaningfully enriching Kansas City’s entrepreneurial ecosystem. The KCultivator Series is sponsored by WeWork Corrigan Station, a modern twist on Kansas City office space. A place to live, work, and play — three ingredients for a new life, said Kyle J. Smith, founder…

