NXTSTAGE taps trio of KC entrepreneurs to help their companies grow revenue, scale
January 25, 2024 | Startland News Staff
WICHITA — Three Kansas City startup founders are among 20 early-stage companies selected for the latest NXTUS program aimed at boosting innovation from within urban and rural areas throughout the state of Kansas.
Joining the 2024 NXTSTAGE Customer Traction Cohort: Joy Broils, Hustle & Ground, Shawnee; Mark Lukenbill, Mpruv Sports, Basehor; and Crystal Webster, Sharing Solace, Olathe.
Hustle & Ground and Mpruv Sports previously participated in the 2023 NXTSTAGE Enterprise Engagement Series. Mpruv also recently was named one of Startland News’ Kansas City Startups to Watch in 2024.
RELATED: Mpruv Sports swings for greater inclusion in traditional athletics
The NXTSTAGE program, originally launched in 2022 with support from a Build-to-Scale grant from the U.S. Economic Development Administration, aims to help early-stage Kansas companies break through barriers to generate revenue and identify scalable offerings for their young companies. It has graduated more than 30 startups to date.
The 2024 cohort includes entrepreneurs offering unique healthcare solutions, business operations and individual well-being technology tools, a spin on traditional services, innovative experience and product-based solutions with robust e-commerce capabilities, and sustainable apparel for today’s generation of shoppers.
Click here to learn more about the 20 companies in the 2024 NXTSTAGE Customer Traction Cohort.
For the second year, NetWork Kansas is supporting the program, enabling NXTUS to serve even more Kansas entrepreneurs in rural and urban areas often underserved by startup programs.
“As we proudly enter our third year of empowering Kansas entrepreneurs through the NXTSTAGE Customer Traction Cohort, I am thrilled about the positive impact these innovative companies will have on economic development in Kansas,” said Amber Dunn, NXTUS Program Manager. “The diverse and dynamic group reflects the spirit of entrepreneurship in our state, and we’re honored to be a part of their continued growth and success.”
Through the program, the cohort will benefit from in-depth, personalized, 1:1 coaching provided by a national coaching partner, focusing on product-market fit and customer acquisition strategies. Additionally, participants will cultivate new connections and establish a supportive community with fellow founders through engaging in in-person workshops. Complementing these interactions, the cohort will also receive ongoing professional pitch coaching and mentorship.
In addition to NetWork Kansas and the Build to Scale grant from the U.S. Economic Development Administration awarded to ICT Entrepreneurship Coalition members Wichita State University and NXTUS, the program is supported by the Greater Wichita Partnership, Capacity, the City of Wichita, Sedgwick County, and Wichita Shredding.
Featured Business

2024 Startups to Watch
stats here
Related Posts on Startland News
Panel: Teachers can’t just ‘fail fast’ with students, but plugging entrepreneurship into classrooms builds agility in both
As someone with a hand in both education and entrepreneurship, Tiffany Dixon recognizes that a gap between the two is limiting potential in Kansas City schools. “There is an ecosystem that teachers don’t realize exists around their classroom,” she explained during a “Youth: Our Future Entrepreneurs” panel discussion for Global Entrepreneurship Week – Kansas City.…
VIDEO: How KC-built Engenious Design is scaling with stealth to atmospheric heights
Editor’s note: Engenious Design is a financial supporter of Startland News. This video feature was produced through a paid partnership. From life-saving medical devices to unexpected innovations taking orbit, Engenious Design — a white label manufacturing and design firm headquartered in Prairie Village — might be Kansas City’s best-kept success story, teased Chris Justice, principal…
City zoning change melts barriers for artisanal makers building businesses in KCMO
Editor’s note: KC BizCare is a financial supporter of Startland News. This story was produced through a paid partnership. Birdie Hansen started making candles as a hobby during the pandemic, and the business quickly grew to a level beyond what she and her husband David’s home in Midtown could accommodate. Scaling operations for Effing Candle…
VC summit: It’s a great place to ‘keep your head down and build’ — but is ‘KC nice’ slowing potential?
Building a startup in Kansas City comes with a mix of unique benefits and challenges, said serial entrepreneurs Riddhiman Das and Toby Rush, who both agreed the local ecosystem is enjoying “significant” momentum — while pushing the startup scene to be “more aggressive and more brutally honest.” “When you’re on an exponential growth curve, whenever…

