NXTSTAGE taps trio of KC entrepreneurs to help their companies grow revenue, scale
January 25, 2024 | Startland News Staff
WICHITA — Three Kansas City startup founders are among 20 early-stage companies selected for the latest NXTUS program aimed at boosting innovation from within urban and rural areas throughout the state of Kansas.
Joining the 2024 NXTSTAGE Customer Traction Cohort: Joy Broils, Hustle & Ground, Shawnee; Mark Lukenbill, Mpruv Sports, Basehor; and Crystal Webster, Sharing Solace, Olathe.
Hustle & Ground and Mpruv Sports previously participated in the 2023 NXTSTAGE Enterprise Engagement Series. Mpruv also recently was named one of Startland News’ Kansas City Startups to Watch in 2024.
RELATED: Mpruv Sports swings for greater inclusion in traditional athletics
The NXTSTAGE program, originally launched in 2022 with support from a Build-to-Scale grant from the U.S. Economic Development Administration, aims to help early-stage Kansas companies break through barriers to generate revenue and identify scalable offerings for their young companies. It has graduated more than 30 startups to date.
The 2024 cohort includes entrepreneurs offering unique healthcare solutions, business operations and individual well-being technology tools, a spin on traditional services, innovative experience and product-based solutions with robust e-commerce capabilities, and sustainable apparel for today’s generation of shoppers.
Click here to learn more about the 20 companies in the 2024 NXTSTAGE Customer Traction Cohort.
For the second year, NetWork Kansas is supporting the program, enabling NXTUS to serve even more Kansas entrepreneurs in rural and urban areas often underserved by startup programs.
“As we proudly enter our third year of empowering Kansas entrepreneurs through the NXTSTAGE Customer Traction Cohort, I am thrilled about the positive impact these innovative companies will have on economic development in Kansas,” said Amber Dunn, NXTUS Program Manager. “The diverse and dynamic group reflects the spirit of entrepreneurship in our state, and we’re honored to be a part of their continued growth and success.”
Through the program, the cohort will benefit from in-depth, personalized, 1:1 coaching provided by a national coaching partner, focusing on product-market fit and customer acquisition strategies. Additionally, participants will cultivate new connections and establish a supportive community with fellow founders through engaging in in-person workshops. Complementing these interactions, the cohort will also receive ongoing professional pitch coaching and mentorship.
In addition to NetWork Kansas and the Build to Scale grant from the U.S. Economic Development Administration awarded to ICT Entrepreneurship Coalition members Wichita State University and NXTUS, the program is supported by the Greater Wichita Partnership, Capacity, the City of Wichita, Sedgwick County, and Wichita Shredding.
Featured Business

2024 Startups to Watch
stats here
Related Posts on Startland News
Block by block: Prototype builds startup’s housing vision where everyone can afford their own castle
A mock home facade project on the grounds of Kansas City’s historic Workhouse Castle serves as a proof point for Godfrey Riddle’s rebooted Civic Saint — a social venture built on compressed earth blocks as its key to affordable, sustainable housing. “CEBs (compressed earth blocks) are great for Kansas City, because non-expansive sandy clay soil…
Resource revival: Digital Inclusion Fund relaunches with initial grants focused on devices
Kansas Citians can’t upgrade skills or devices they don’t already have, said organizers of a newly relaunched Digital Inclusion Fund — emphasizing a need to attack the metro’s digital divide at the infrastructure level. The fund is set to award up to $250,000 to 501(c)(3) public charities (including schools and churches) or governmental entities across…
New deal with lightwell keeps WeWork in Kansas City after closing Corrigan Station space
A freshly negotiated lease agreement with the developer behind the lightwell building in downtown Kansas City means WeWork will continue its two-floor coworking and flexible office space operation in the heart of the city’s central business district. WeWork has officially completed its lease rationalization with the assumption of its lightwell location contract, the company said…
Meet the founder distilling greatness (and fusion flavors) into Kansas’ first Black-owned vodka brand
Startland News’ Startup Road Trip series explores innovative and uncommon ideas finding success in rural America and Midwestern startup hubs outside the Kansas City metro. WICHITA — Greatness isn’t given; it’s earned, said Troy Brooks. But it comes one step at a time, and not without its challenges, he said. The entrepreneur behind Kansas’ first Black-owned…

