PayIt appoints new president and COO as fast-scaling KC govtech company hits pivotal moment
November 16, 2023 | Startland News Staff
A veteran govtech leader is joining one of Kansas City’s best-known scale-ups as the company eyes a new era of growth and the expansion of its national and international footprint.
PayIt — a leader in digital customer experience solutions with integrated payments for state, local, and provincial governments — announced on Thursday the appointment of Tom Nieto as its new president and chief operating officer.
Nieto, who comes with 15 years of industry experience, is expected to focus on driving strategy for PayIt, scaling its operations, and building out capabilities to continue to drive growth for the company.
“Tom’s rich blend of highly relevant professional experiences, strong leadership style, and passion for the PayIt mission made him an easy choice to help guide our business through its next stages,” said John Thomson, co-founder and CEO of PayIt. “I am confident that his contributions will drive our company forward, and our customers, current and future, will benefit from the progress we make with Tom on the team.”
PayIt currently has more than 225 employees distributed across North America, with its headquarters in downtown Kansas City, as well as offices in Nashville and Toronto.
Thomson and co-founder Mike Plunkett will remain in essential roles with the company, PayIt said.
With Nieto on board, Thomson will be able to focus even more of his efforts on strategic growth and business decisions as the new president takes over overseeing more of the scaling business’s operations.
In his new role as chief development officer, Plunkett — who previously served as COO — will prioritize client relationships, key business development efforts, and leadership development within the company.
RELATED: PayIt co-founder: No one-size-fits-all formula for scaling one of KC biggest startup ideas
Nieto was most recently COO at Accela. He previously held leadership positions at companies including Box and Boston Consulting Group. Nieto holds an M.B.A. from Harvard University and B.A. in International Relations from Stanford University.
PayIt’s modern customer experience and payments platform for government simplifies the way government agencies serve their communities. Cities, towns, counties, states, and provinces use PayIt to collect revenue, work more efficiently, and deliver a better customer experience.
Click here to learn more about PayIt.
The company consolidates services including property tax, DMV, outdoors, courts, and utilities into one connected experience for residents — launching quickly and saving government agencies up to $6 per transaction, according to PayIt.
“Payit is at a pivotal moment in our continued growth trajectory,” said Nieto. “Our differentiated offering and talented team has us poised to continue our growth across North America.”
“I am excited to join PayIt to build our next phase of growth and deliver an unparalleled experience to our clients and the customers they serve,” he added.

2023 Startups to Watch
stats here
Related Posts on Startland News
WYCO sunglasses customizes KC cool for a brightly-colored nationwide vision
Kasey Skala frames WYCO as a Kansas City brand ready to look beyond county or state boundaries, he said. “I think it’s great that we started here in the Midwest. We’re proud of being a Midwest brand, growing it here and taking [advantage of] what Kansas City has to offer,” said Skala, WYCO chief marketing…
Now in new Crossroads space, Rightfully Sewn prepares to welcome male sewists (Photos)
The secret to any startup venture is to move forward one stitch at a time, said Rightfully Sewn founder Jennifer Lapka. “Start small, struggle, have success, then scale,” she said, quoting one of her many mentors. Freshly moved into a 2,200-square-foot atelier, or design studio, at 1800 Wyandotte St. in the Crossroads, Rightfully Sewn is…
CommunityAmerica teen-led innovation effort lauded for developing college cost calculator
College degrees come with two price tags: the sticker price and the net price. A new free tool from the CommunityAmerica teen advisory board is being celebrated for helping students solve the complicated equation that separates the two — as well as determine which college options are financially realistic. “[With] some of the more elite schools,…
Fishing Caddy inventor pours family business into new product: Anywhere Cup Holder
Joe Pippins’ latest invention — the Anywhere Cup Holder — can support as much as 50 pounds in a single cup, he said. It’s a solution that serves the needs of everyone from mechanics and fishing enthusiasts to gardeners and people who entertain in their homes, said Pippins, founder of Live Holdings, which produces the…


