Froyo with a ’tini twist: Entrepreneur collaboration serves alcoholic frozen yogurt in KC

August 23, 2023  |  Cienna Romines

Isaac Collins, Yogurtini, and James Thomas, Brain Freeze Mobile Daiquiri, at Yogurtini's Overland Park store; photo by Nikki Overfelt Chifalu

Kansas City is excited by the new flavor combinations popping up as two entrepreneurs give customers a taste of collaboration, said Isaac Collins, teasing a line of alcoholic frozen yogurt that’s already hitting cups in the metro.

James Thomas, Brain Freeze Mobile Daiquiri, and Isaac Collins, Yogurtini

Through a partnership with KC-based Brain Freeze Mobile Daiquiri, Collins’ Yogurtini locations have begun a series of happy hour events to showcase the new offering — allowing people throughout the metro an opportunity to sample, whether they’re in the Northland, Plaza area or South Johnson County.

“Each time we’ve done this, I’ve had a lot of people text me saying ‘I’m rooting you guys on,’” said Collins, the owner of multiple Yogurtini stores across the city. “Every time we post something on Instagram, I get a ton of messages like, ‘Oh my gosh, I want this!’ There’s a lot of excitement and curiosity.”

“They’re curious because it’s like ice cream, it’s like a daiquiri, it’s alcoholic,” added James Thomas, owner of Brain Freeze Mobile Daiquiri. “With an interesting concept like this, everyone wants to try it out — to see what it really tastes like.”

Collins is a veteran entrepreneur who has owned eight businesses in the past 11 years. In addition to Yogurtini, he currently operates a business coaching venture and a yoga business.

From the archives: Don’t let ‘buy local’ be a fad; we’re investing it all in our businesses, says serial entrepreneur

Recently, he’d been wanting to expand his Yogurtini business by incorporating alcohol, he said. 

“One thing that was very obvious by our name ‘Yogurtini’ is people think the ‘tini’ part is mixed with some sort of alcohol, like a martini or something like that,” Collins explained. “Unfortunately we had to say no. ” 

Until now. 

“Obviously our brand is largely for kids,” Collins continued, “but what if we could give adults their favorite flavor with that alcohol component as well?”

That’s where fellow entrepreneur Thomas came in.

Collins and Thomas met at an event earlier this year, and discovered a shared passion to create the perfect combination of alcohol and froyo. 

James Thomas, Brain Freeze Mobile Daiquiri; photo by Cienna Romines

Thomas has owned Brain Freeze Mobile Daiquiri for just over a year, and also was looking to expand his business.

RELATED: Brain Freeze Mobile Daiquiri among PHKC prize winners; It’s amazing when someone understands your vision, founder says 

“First we had to test to see how much of my product and his product could go together to create that perfect combination,” Thomas said in mid-August.

Their solution: just the right amount of Brain Freeze daiquiri — available in two flavors — atop a cup of Yogurtini frozen yogurt; allowing the brand to preserve options for children and adults alike.

Thomas and Collins plan to co-partner on pop-up events and other vendor opportunities this summer and fall. Customers can get their favorite frozen yogurtini, a daiquiri, or a mixture of the two, the duo said.

Startland News reporter Nikki Overfelt Chifalu contributed to this report.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , ,
Featured Business
    Featured Founder

      2023 Startups to Watch

        stats here

        Related Posts on Startland News

        Passion project set in stone: 2000 Vine Street’s ‘cultural inheritance’ is 150 years in the making

        By Tommy Felts | July 20, 2022

        Editor’s note: This story is the first in a series from Startland News highlighting entrepreneurs, businesses, and creators leading revitalization and redevelopment efforts in and around the historic 18th and Vine Jazz District. Click here to read additional stories from this series. The revitalization of the two oldest public works buildings in Kansas City, abandoned…

        KC, Wichita investors, new backers boost Novel Capital’s efforts to break down funding barriers

        By Tommy Felts | July 19, 2022

        Additional funders have joined a seed extension round to help Novel Capital accelerate growth for B2B predictable revenue companies, the company announced Monday, noting further investment by KCRise Fund and Wichita-based Tenzing Capital. Novel Capital’s latest funding round was led by Ulu Ventures, with additional participation from MatterScale and Edovate Capital, as well as its…

        Sister pitmasters of Jones Bar-B-Q, made famous by Queer Eye, are selling their restaurant

        By Tommy Felts | July 16, 2022

        Editor’s note: The following story was originally published by KCUR, Kansas City’s NPR member station, and a fellow member of the KC Media Collective. Click here to read the original story or here to sign up for KCUR’s email newsletter. After Thursday’s lunch rush, Mary “Shorty” Jones and her sister, Deborah “Little” Jones stood outside of their beloved Jones Bar-B-Q, waving at the…

        Service took Yinka Faleti from Kuwait to Ferguson; now this VC’s pushing social change from a $25M fund 

        By Tommy Felts | July 15, 2022

        Startland News’ Startup Road Trip series explores innovative and uncommon ideas finding success in rural America and Midwestern startup hubs outside the Kansas City metro. This series is possible thanks to the Ewing Marion Kauffman Foundation, which leads a collaborative, nationwide effort to identify and remove large and small barriers to new business creation. ST.…