Froyo with a ’tini twist: Entrepreneur collaboration serves alcoholic frozen yogurt in KC

August 23, 2023  |  Cienna Romines

Isaac Collins, Yogurtini, and James Thomas, Brain Freeze Mobile Daiquiri, at Yogurtini's Overland Park store; photo by Nikki Overfelt Chifalu

Kansas City is excited by the new flavor combinations popping up as two entrepreneurs give customers a taste of collaboration, said Isaac Collins, teasing a line of alcoholic frozen yogurt that’s already hitting cups in the metro.

James Thomas, Brain Freeze Mobile Daiquiri, and Isaac Collins, Yogurtini

Through a partnership with KC-based Brain Freeze Mobile Daiquiri, Collins’ Yogurtini locations have begun a series of happy hour events to showcase the new offering — allowing people throughout the metro an opportunity to sample, whether they’re in the Northland, Plaza area or South Johnson County.

“Each time we’ve done this, I’ve had a lot of people text me saying ‘I’m rooting you guys on,’” said Collins, the owner of multiple Yogurtini stores across the city. “Every time we post something on Instagram, I get a ton of messages like, ‘Oh my gosh, I want this!’ There’s a lot of excitement and curiosity.”

“They’re curious because it’s like ice cream, it’s like a daiquiri, it’s alcoholic,” added James Thomas, owner of Brain Freeze Mobile Daiquiri. “With an interesting concept like this, everyone wants to try it out — to see what it really tastes like.”

Collins is a veteran entrepreneur who has owned eight businesses in the past 11 years. In addition to Yogurtini, he currently operates a business coaching venture and a yoga business.

From the archives: Don’t let ‘buy local’ be a fad; we’re investing it all in our businesses, says serial entrepreneur

Recently, he’d been wanting to expand his Yogurtini business by incorporating alcohol, he said. 

“One thing that was very obvious by our name ‘Yogurtini’ is people think the ‘tini’ part is mixed with some sort of alcohol, like a martini or something like that,” Collins explained. “Unfortunately we had to say no. ” 

Until now. 

“Obviously our brand is largely for kids,” Collins continued, “but what if we could give adults their favorite flavor with that alcohol component as well?”

That’s where fellow entrepreneur Thomas came in.

Collins and Thomas met at an event earlier this year, and discovered a shared passion to create the perfect combination of alcohol and froyo. 

James Thomas, Brain Freeze Mobile Daiquiri; photo by Cienna Romines

Thomas has owned Brain Freeze Mobile Daiquiri for just over a year, and also was looking to expand his business.

RELATED: Brain Freeze Mobile Daiquiri among PHKC prize winners; It’s amazing when someone understands your vision, founder says 

“First we had to test to see how much of my product and his product could go together to create that perfect combination,” Thomas said in mid-August.

Their solution: just the right amount of Brain Freeze daiquiri — available in two flavors — atop a cup of Yogurtini frozen yogurt; allowing the brand to preserve options for children and adults alike.

Thomas and Collins plan to co-partner on pop-up events and other vendor opportunities this summer and fall. Customers can get their favorite frozen yogurtini, a daiquiri, or a mixture of the two, the duo said.

Startland News reporter Nikki Overfelt Chifalu contributed to this report.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , ,
Featured Business
    Featured Founder

      2023 Startups to Watch

        stats here

        Related Posts on Startland News

        Her new role is reenvisioning one of KC’s most iconic events for entrepreneurs; how Callie England is shaking up GEW

        By Tommy Felts | September 15, 2023

        Callie England misses the life of an entrepreneur, she shared, but her new role with the UMKC Innovation Center — and GEWKC — allows her to stay in the game without being on the field. As of January, the veteran Kansas City startup founder is responsible for managing the branding and marketing initiatives of the…

        Sand volleyball tourney for early-career professions works to ‘Spike the Stigma’ on mental health

        By Tommy Felts | September 15, 2023

        Joining the workforce is no walk on the beach, said Mark Potts, but give him and his teammates a few hours in the sun and sand on a Saturday afternoon and it could be.  “Nobody is on their journey alone,” said Potts, president of the Go Further Foundation, explaining the organization’s purpose and its goal…

        Sailes closes $5.1M investment round led by STL firm, with KCRise Fund, Wichita VC

        By Tommy Felts | September 14, 2023

        The foundation for Sailes has always been solving difficult problems for sales teams, said Nick Smith; the success of a Series A funding round for the startup will power new tools toward that goal.  “Everyone is on this AI hype train, and we’ve been for AI for a while. But it’s not just about using…

        Jabbok Schlacks, EquipmentShare

        EquipmentShare completes another $150M equity raise, building on its Series E funding

        By Tommy Felts | September 13, 2023

        COLUMBIA, Missouri — The latest tranche of funding for EquipmentShare puts mid-Missouri’s most earth-moving scaleup close to a half-billion dollars in funding announced over the past six months. EquipmentShare, a Columbia-based equipment and digital solutions provider serving the construction industry, on Wednesday announced it completed an extension of its Series E equity raise, led by funds…