Froyo with a ’tini twist: Entrepreneur collaboration serves alcoholic frozen yogurt in KC

August 23, 2023  |  Cienna Romines

Isaac Collins, Yogurtini, and James Thomas, Brain Freeze Mobile Daiquiri, at Yogurtini's Overland Park store; photo by Nikki Overfelt Chifalu

Kansas City is excited by the new flavor combinations popping up as two entrepreneurs give customers a taste of collaboration, said Isaac Collins, teasing a line of alcoholic frozen yogurt that’s already hitting cups in the metro.

James Thomas, Brain Freeze Mobile Daiquiri, and Isaac Collins, Yogurtini

Through a partnership with KC-based Brain Freeze Mobile Daiquiri, Collins’ Yogurtini locations have begun a series of happy hour events to showcase the new offering — allowing people throughout the metro an opportunity to sample, whether they’re in the Northland, Plaza area or South Johnson County.

“Each time we’ve done this, I’ve had a lot of people text me saying ‘I’m rooting you guys on,’” said Collins, the owner of multiple Yogurtini stores across the city. “Every time we post something on Instagram, I get a ton of messages like, ‘Oh my gosh, I want this!’ There’s a lot of excitement and curiosity.”

“They’re curious because it’s like ice cream, it’s like a daiquiri, it’s alcoholic,” added James Thomas, owner of Brain Freeze Mobile Daiquiri. “With an interesting concept like this, everyone wants to try it out — to see what it really tastes like.”

Collins is a veteran entrepreneur who has owned eight businesses in the past 11 years. In addition to Yogurtini, he currently operates a business coaching venture and a yoga business.

From the archives: Don’t let ‘buy local’ be a fad; we’re investing it all in our businesses, says serial entrepreneur

Recently, he’d been wanting to expand his Yogurtini business by incorporating alcohol, he said. 

“One thing that was very obvious by our name ‘Yogurtini’ is people think the ‘tini’ part is mixed with some sort of alcohol, like a martini or something like that,” Collins explained. “Unfortunately we had to say no. ” 

Until now. 

“Obviously our brand is largely for kids,” Collins continued, “but what if we could give adults their favorite flavor with that alcohol component as well?”

That’s where fellow entrepreneur Thomas came in.

Collins and Thomas met at an event earlier this year, and discovered a shared passion to create the perfect combination of alcohol and froyo. 

James Thomas, Brain Freeze Mobile Daiquiri; photo by Cienna Romines

Thomas has owned Brain Freeze Mobile Daiquiri for just over a year, and also was looking to expand his business.

RELATED: Brain Freeze Mobile Daiquiri among PHKC prize winners; It’s amazing when someone understands your vision, founder says 

“First we had to test to see how much of my product and his product could go together to create that perfect combination,” Thomas said in mid-August.

Their solution: just the right amount of Brain Freeze daiquiri — available in two flavors — atop a cup of Yogurtini frozen yogurt; allowing the brand to preserve options for children and adults alike.

Thomas and Collins plan to co-partner on pop-up events and other vendor opportunities this summer and fall. Customers can get their favorite frozen yogurtini, a daiquiri, or a mixture of the two, the duo said.

Startland News reporter Nikki Overfelt Chifalu contributed to this report.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , ,
Featured Business
    Featured Founder

      2023 Startups to Watch

        stats here

        Related Posts on Startland News

        ProX names equity-centered leader as first executive director of its popular student intern program

        By Tommy Felts | August 22, 2024

        The new leader of ProX — one of the largest paid internship programs in the country — is expected to be instrumental in taking the Ewing Marion Kauffman Foundation affiliate to the next level, said Dr. Bill Nicely. ProX and the Kauffman Foundation on Thursday announced the appointment of Solissa Franco-McKay —  a longtime supporter…

        Meet the cohort: ScaleUP! KC’s latest brew hits with some familiar flavors, faces

        By Tommy Felts | August 22, 2024

        A new group of ready-to-scale entrepreneurs — including a half dozen boosting beverage businesses — were unveiled this week as ScaleUP! Kansas City prepares to help the cohort create new jobs, open new locations and strengthen the regional economy. ScaleUP! KC’s just-announced participants hail from a diverse cross-section of industries — from home insulation to…

        How an animal health leader’s $130M investment in KC will boost its fight against canine parovirus

        By Tommy Felts | August 21, 2024

        ELWOOD, Kansas — A $130 million investment from global animal health leader Elanco is a testament to Kansas’ pro-business economy, said Laura Kelly, lauding this week’s expansion announcement and its plans to bring 70 new jobs to the region’s animal health corridor over the next two years. “Elanco’s expansion not only is creating new job…

        Staying transaction-ready in uncertain market conditions

        By Tommy Felts | August 20, 2024

        Editor’s note: The perspectives expressed in this commentary are the author’s alone. The following is a paid thought leadership piece from The Ferguson Smith Cohen Group at Morgan Stanley. In the face of market uncertainty, one thing private companies can control is their “transaction-readiness” for an IPO or secondary offering. Discover three things a company…