Smart regulation required as digital assets, blockchain push innovation faster than ever, entrepreneur says
June 26, 2023 | Jy Maze
Editor’s note: The opinions expressed in this commentary are the author’s alone. Jy Maze is CEO of Maze Freight Solutions and a ForbesNext1000 2021 Honoree.
Kansas has seen much innovation over the past decade, but to continue that growth, we as a state need to look at new economic opportunities to drive business to our state.
These opportunities can come from the blockchain and digital asset industries, which could integrate into the state’s key sectors like manufacturing, agriculture, and energy. These industries would allow companies limited by the traditional banking system the opportunity to build a portfolio and grow.
The blockchain and digital asset industry is revolutionizing operations in finance, energy, agriculture, education, real estate, supply chain management, and more. And while some opposed would say these digital assets have led to increased scams, many people see these as innovative solutions to problems within traditional financial systems.
Sixteen percent of adult Americans have purchased digital assets. About seven million Americans do not have a bank account and another 24 million rely on costly non-bank services like check cashing and money orders for everyday needs. Digital assets and blockchains have the potential to empower individuals in underserved areas throughout all of our communities.
As these industries continue to grow, there needs to be some federal regulation to ensure no illegal activities occur. The protection and regulation of an open and inclusive digital financial infrastructure is a worthwhile starting point for federal regulatory efforts. It’s imperative that political leaders create an environment in which bad actors are held accountable and good actors are given the freedom to innovate.
There is a place for fintech and digital innovation in Kansas. With roughly 237 banks and 70 academic institutions that boast STEM research, state leaders should be on the front lines of efforts to improve federal regulation of digital assets and blockchains.
I believe it’s time for Kansas leaders to come to the forefront of attracting more companies that operate in this space to our state. These industries bring young professionals who would plant roots and contribute to our economy. We must be able to compete with surrounding states when it comes to innovation.
Jy Maze is the president and CEO of Certified Woman-Owned Maze Freight Solutions. She has been in transportation and supply chain management for 15 years. Her success with large and small companies, along with the lack of diversity in the industry, led to the founding of Maze Freight Solutions in 2017.
RELATED: How being Black, religion and mentors shaped Jy Maze, kept her startup from failing

2023 Startups to Watch
stats here
Related Posts on Startland News
2025 Startups to Watch: Marma pushes women’s nutrition to the forefront, birthing resources on demand
Editor’s note: Startland News editors selected 10 Kansas City scaling businesses to spotlight for its annual Startups to Watch list. Now in its 10th year, this feature recognizes founders and startups that editors believe will make some of the biggest, most compelling news in the coming 12 months. The following is one of 2025’s companies.…
2025 Startups to Watch: Scout charts early adoption with digital veterinary workflow platform, diagnosing industry burnout
Editor’s note: Startland News editors selected 10 Kansas City scaling businesses to spotlight for its annual Startups to Watch list. Now in its 10th year, this feature recognizes founders and startups that editors believe will make some of the biggest, most compelling news in the coming 12 months. The following is one of 2025’s companies.…
Herbalist’s new shop on The Paseo deepens access to natural flavors in east side food desert
Potential customers who were once hesitant to try Rosierra “Rosie” Warren’s sweet Fruity Tutti Tea got free samples of the brew; now it’s one of her bestsellers at Nature Made Me, an apothecary and teahouse on The Paseo. More spicy flavors, like the Golden Milk tea (spiced chai with turmeric, ginger and black pepper), also…
How a humble DIY upbringing sparked this streetwear designer’s minimalist aesthetic
Flaws are part of nature, says Clark Rooseveltte: Go forth and be creative (not normal) Clark Rooseveltte — already known across Kansas City as the man behind the mic (and the mixtape) — is inviting others into his world of creative living through Clvr World Goods and Supply, a lifestyle brand focused on streetwear and…
