Bird ridership soars during NFL Draft amid exclusive e-scooter partnership with KCMO
May 8, 2023 | Startland News Staff
Daily rides in Kansas City increased by 724 percent during April’s NFL Draft weekend, Bird reported, following the three-day series of events that brought more than 300,000 fans to festival grounds at Union Station.
“We’re thrilled to have partnered with Kansas City and the NFL to support the 2023 NFL Draft by providing efficient, affordable, and sustainable transportation to attendees,” said Shane Torchiana, CEO, Bird. “Our expanded scope as Kansas City’s only approved scooter partner showcases the trust established through our continued operations, understanding of local transportation needs, and our commitment to providing environmentally friendly transportation.”
Bird scooters await riders in the Crossroads during the NFL Draft; photo by Austin Barnes, Startland News
Bird recently expanded its fleet to 1,400 scooters in the city and its surrounding metro area ahead of the draft, which ran April 27-29. In addition to making e-scooters available to attendees, Bird also strategically located new parking spots around the city to expedite local travel during the event, Torchiana said.
Peak ridership took place the first evening just prior to the Thursday event, with more than 800 rides taking place in a single hour, a 1,500 percent increase versus the same hour in the prior week.
More than 5,000 riders took rides with Bird, an average of over two rides per person during the week. The majority of rides occurred between the location of the draft in Union Station to the south and the Power and Light entertainment district to the north, indicating commute activity between the two key locations.
In addition to its role at this year’s Draft, Bird has also commenced operations in several new cities including Hamilton, Ontario in the greater Toronto area; Perth, Australia; Lincoln, Nebraska; and Montgomery, Alabama, confirming the impact Bird has in providing access to affordable, reliable, and sustainable transportation in cities across the globe.
RELATED: Small biz owners shocked by low NFL Draft sales, now wary of World Cup
2023 Startups to Watch
stats here
Related Posts on Startland News
Floraloom founder delivers creative passion that lasts beyond its entrepreneurial bloom
Returning to the studio after having a baby girl in January, Colleen Robertson discovered a bucket of bird of paradise leaves that had lost their color but taken on a new, curvy shape. Initially considering throwing them away, the Floraloom owner later found inspiration in their resemblance to currents — painting them blue to resemble…
Make some noise: Massive riverfront development expected to anchor KC as a destination for prosperity
A proposed Berkley Riverfront stadium-side mixed-use development is a game changer for Kansas City, Raven Jemison shared, and it’s is a big reason she chose the role of KC Current president. “Just a soccer club, just a stadium, that’s awesome — obviously, sports is a great platform for economic development — but when you talk…
EDCKC celebrates leaders who transformed KCMO through equitable development projects
Reshaping Kansas City doesn’t come without focused, intentional efforts by development advocates and officials, said Mayor Quinton Lucas, offering a toast to one of his city hall predecessors and her work to revitalize the heart of the city. “Many of us are blessed to remember Mayor Kay Barnes thinking about what downtown could be, and…
Crowdfunding investment helps fan favorite food cart revive second-chance entrepreneur’s outlook
After spending a decade in prison, owning her own catering business has given Stephanie Blaco a new purpose in life, she shared, and a new small business crowdfunding platform is giving her the opportunity — when others wouldn’t — to scale up. “That’s what I believe has kept me out of prison,” the Mixing Bowl…