Bird ridership soars during NFL Draft amid exclusive e-scooter partnership with KCMO
May 8, 2023 | Startland News Staff
Daily rides in Kansas City increased by 724 percent during April’s NFL Draft weekend, Bird reported, following the three-day series of events that brought more than 300,000 fans to festival grounds at Union Station.
“We’re thrilled to have partnered with Kansas City and the NFL to support the 2023 NFL Draft by providing efficient, affordable, and sustainable transportation to attendees,” said Shane Torchiana, CEO, Bird. “Our expanded scope as Kansas City’s only approved scooter partner showcases the trust established through our continued operations, understanding of local transportation needs, and our commitment to providing environmentally friendly transportation.”
Bird scooters await riders in the Crossroads during the NFL Draft; photo by Austin Barnes, Startland News
Bird recently expanded its fleet to 1,400 scooters in the city and its surrounding metro area ahead of the draft, which ran April 27-29. In addition to making e-scooters available to attendees, Bird also strategically located new parking spots around the city to expedite local travel during the event, Torchiana said.
Peak ridership took place the first evening just prior to the Thursday event, with more than 800 rides taking place in a single hour, a 1,500 percent increase versus the same hour in the prior week.
More than 5,000 riders took rides with Bird, an average of over two rides per person during the week. The majority of rides occurred between the location of the draft in Union Station to the south and the Power and Light entertainment district to the north, indicating commute activity between the two key locations.
In addition to its role at this year’s Draft, Bird has also commenced operations in several new cities including Hamilton, Ontario in the greater Toronto area; Perth, Australia; Lincoln, Nebraska; and Montgomery, Alabama, confirming the impact Bird has in providing access to affordable, reliable, and sustainable transportation in cities across the globe.
RELATED: Small biz owners shocked by low NFL Draft sales, now wary of World Cup
2023 Startups to Watch
stats here
Related Posts on Startland News
KC engineering firm with global reach earns Chamber equity award for its community-focused blueprint
Editor’s note: The Greater Kansas City Chamber of Commerce is a non-financial partner of Startland News, which serves as the media partner for the Small Business Superstars program. Equity is infused in everything Taliaferro & Browne engineers, said Leonard Graham, accepting the KC Chamber’s Small Business Equity Award alongside co-owner Hagos Andebrhan. One of Kansas…
Best in show: Bar K vies for USA Today’s dog bar prize; here’s how a shared love of dogs is pushing expansion
The human-dog bond — and a desire to embrace it at places like Bar K’s innovative bar, restaurant, and dog park experience — is stronger than today’s often partisan and divisive climate, said David Hensley. “It doesn’t matter your political affiliations … where you’re from, your socioeconomic status,” he said. “Everybody loves dogs, and that…
Firm with deep KC ties wins Small Business of the Year thanks to tenacity, hyperlocal focus
Editor’s note: The Greater Kansas City Chamber of Commerce is a non-financial partner of Startland News, which serves as the media partner for the Small Business Superstars program. A decades-long commitment to Kansas City clients — and the belief that rising tides lift all ships — helped propel Walz Tetrick Advertising to the award stage…
How this genre-hopping KC musician is fighting back against digitized entertainment
A former college football star, Keelon Vann often found himself “running on fumes” as he chased his passion on the field — and on key. “I’d be up playing guitar until 3 a.m., which is not a joke, and somehow make it to 5:30 a.m. workouts the next day,” said Vann, a quarterback at Piper High…