Bird ridership soars during NFL Draft amid exclusive e-scooter partnership with KCMO
May 8, 2023 | Startland News Staff
Daily rides in Kansas City increased by 724 percent during April’s NFL Draft weekend, Bird reported, following the three-day series of events that brought more than 300,000 fans to festival grounds at Union Station.
“We’re thrilled to have partnered with Kansas City and the NFL to support the 2023 NFL Draft by providing efficient, affordable, and sustainable transportation to attendees,” said Shane Torchiana, CEO, Bird. “Our expanded scope as Kansas City’s only approved scooter partner showcases the trust established through our continued operations, understanding of local transportation needs, and our commitment to providing environmentally friendly transportation.”
Bird scooters await riders in the Crossroads during the NFL Draft; photo by Austin Barnes, Startland News
Bird recently expanded its fleet to 1,400 scooters in the city and its surrounding metro area ahead of the draft, which ran April 27-29. In addition to making e-scooters available to attendees, Bird also strategically located new parking spots around the city to expedite local travel during the event, Torchiana said.
Peak ridership took place the first evening just prior to the Thursday event, with more than 800 rides taking place in a single hour, a 1,500 percent increase versus the same hour in the prior week.
More than 5,000 riders took rides with Bird, an average of over two rides per person during the week. The majority of rides occurred between the location of the draft in Union Station to the south and the Power and Light entertainment district to the north, indicating commute activity between the two key locations.
In addition to its role at this year’s Draft, Bird has also commenced operations in several new cities including Hamilton, Ontario in the greater Toronto area; Perth, Australia; Lincoln, Nebraska; and Montgomery, Alabama, confirming the impact Bird has in providing access to affordable, reliable, and sustainable transportation in cities across the globe.
RELATED: Small biz owners shocked by low NFL Draft sales, now wary of World Cup
2023 Startups to Watch
stats here
Related Posts on Startland News
Brookside couple envisions upscale neighborhood escape in former Michael Forbes spot
A couple who first met as servers at a restaurant on the Country Club Plaza are setting the table for a new venture in Brookside: an “elevated” neighborhood bistro and bottle shop that’s expected to open in early 2025. After a light remodeling, Hannah Koenig and Avery Bailey plan to open CRU in late January…
KC Pioneers scored Kansas City a spot on the ‘gaming wave’; why this pro esports teams views its hometown as a championship asset
In the globe-spanning esports market, most of the top competitive gaming teams keep their hometown — if they have one — ambiguous to the public. With the industry expected to touch 1 billion people worldwide by 2029 and players untethered to physical locations, it’s simply an unimportant biographical detail to many. And potentially limiting for others.…
How a $527M development is poised to transform KC’s last ‘Wild West’ neighborhood
Editor’s note: The following story was published by KCUR, Kansas City’s NPR member station, and a fellow member of the KC Media Collective. Click here to read the original story or here to sign up for KCUR’s email newsletter. A New York developer plans to renovate several historic West Bottoms buildings into apartments and office space, in addition to new…
Imitators beware: KC’s viral, must-have hat flips the script on hometown pride that can’t be duped
It’s the favorite hat of influencers and athletes alike; Meet the KC native under the brim One of the most in-demand hats in Kansas City — spotted on KC athletes like Patrick Mahomes and Bobby Witt Jr. and an array of popular influencers — is driven by a hometown pride that transcends location, said Taylor…