Bird ridership soars during NFL Draft amid exclusive e-scooter partnership with KCMO
May 8, 2023 | Startland News Staff
Daily rides in Kansas City increased by 724 percent during April’s NFL Draft weekend, Bird reported, following the three-day series of events that brought more than 300,000 fans to festival grounds at Union Station.
“We’re thrilled to have partnered with Kansas City and the NFL to support the 2023 NFL Draft by providing efficient, affordable, and sustainable transportation to attendees,” said Shane Torchiana, CEO, Bird. “Our expanded scope as Kansas City’s only approved scooter partner showcases the trust established through our continued operations, understanding of local transportation needs, and our commitment to providing environmentally friendly transportation.”
Bird scooters await riders in the Crossroads during the NFL Draft; photo by Austin Barnes, Startland News
Bird recently expanded its fleet to 1,400 scooters in the city and its surrounding metro area ahead of the draft, which ran April 27-29. In addition to making e-scooters available to attendees, Bird also strategically located new parking spots around the city to expedite local travel during the event, Torchiana said.
Peak ridership took place the first evening just prior to the Thursday event, with more than 800 rides taking place in a single hour, a 1,500 percent increase versus the same hour in the prior week.
More than 5,000 riders took rides with Bird, an average of over two rides per person during the week. The majority of rides occurred between the location of the draft in Union Station to the south and the Power and Light entertainment district to the north, indicating commute activity between the two key locations.
In addition to its role at this year’s Draft, Bird has also commenced operations in several new cities including Hamilton, Ontario in the greater Toronto area; Perth, Australia; Lincoln, Nebraska; and Montgomery, Alabama, confirming the impact Bird has in providing access to affordable, reliable, and sustainable transportation in cities across the globe.
RELATED: Small biz owners shocked by low NFL Draft sales, now wary of World Cup
2023 Startups to Watch
stats here
Related Posts on Startland News
I am Iron Man: Overland Park startup’s AI mouse brings voice-activated tech to your fingertips
In the Marvel Cinematic Universe, Tony Stark talks to an artificial intelligence program within his Iron Man suit to get immediate access to information — as if he’s having a conversation with AI. Although Stark is a fictional character imbued with vast powers via such tech, Jerry Hsu said, users don’t have to be a…
Chef Dwight Tiller wants to disrupt the macaroni market; up first: he has the Muncheez
A new concept from a popular food truck-turned-food hall chef is more than just a cheesy transition between menus, Dwight Tiller said, it’s an evolution of his journey to bring higher quality and innovation to a culinary category often coated with forgettable flavors. Muncheez — a bold pivot from Tiller’s signature nachos to Kansas City’s mac-and-cheese…
Strang closes doors to Plaza food hall concept, citing slow foot traffic to its diverse, chef-driven menus
Despite a bustling holiday shopping season on the Country Club Plaza, a food hall in the iconic Kansas City shopping district failed to gain a foothold, said CEO Shawn Craft, announcing the closure of another Strang Hall location less than a month after shuttering its downtown space. Leaders behind Strang Chef Collective on the Plaza…
Well Played, KC: How an overseas Chiefs game inspired designs that brought Lindsey Hall off the bench
Her apparel brand’s timeless style echoes Ralph Lauren’s aesthetic, with a KC twist Kansas City’s fashion scene has gained a new player in Well Played KC, a lifestyle brand blending classic Americana style with local pride. Founded by Lindsey Hall, the business is gaining momentum with versatile, throwback-that-doesn’t-feel-dated apparel that resonates with on-the-go Kansas Citians. …