KC-based Tico Sports is headed back to the Super Bowl too; this time play-by-playing both sides

February 7, 2023  |  Startland News Staff

Oscar Monterroso and CiCi Rojas, Tico Sports, Tico Productions

A Kansas City production is returning to the Super Bowl Sunday as the official Spanish language broadcaster for both the Chiefs and the Philadelphia Eagles. It’s Tico Sports’ third trip to the big game — but the first where the Latino-owned company will broadcast for both competing teams.

“We are incredibly thankful for our relationships with the Kansas City Chiefs and Philadelphia Eagles,” said Cici Rojas, president of Tico Productions, the parent company of Tico Sports. “With the success of both teams, we are excited for the opportunity to provide an accessible, in-language broadcast for NFL fans across the globe.”

Founded by Rojas and Oscar Monterroso in 2016, Tico Sports has been providing Spanish broadcasting for the Chiefs since 2016, and the Eagles since 2019.

Click here to learn more about Tico Sports and listen to the game live Sunday. The streaming and radio broadcasts are set to begin 15 minutes before kickoff on the site, as well as on the Chiefs’ and Eagles’ apps, and NFL+.

Known for its on-air personalities’ lively discussions and enthusiastic calls when covering professional and collegiate sports teams, the company has produced more than 100 NFL games across five different NFL teams this season alone — making it the busiest year in Tico Sports’ history.

Among the teams on their roster: Jacksonville Jaguars, Baltimore Ravens, Minnesota Vikings, Las Vegas Raiders, San Jose Sharks, KU Athletics, K-State Athletics, Kansas City Athletics, and Nebraska Cornhuskers.

Oscar Monterroso and CiCi Rojas, Tico Sports, Tico Productions

RELATED: Bilingual startup Tico Productions brings energy to Chiefs’ Spanish broadcast

Tico Productions is a multi-lingual, full-service marketing agency in Kansas City. It specializes in cause-marketing, graphic design, video production, creative strategy, and social media. The parent company launched Tico Sports after recognizing the need for an in-language outlet that authentically showcases the excitement of the NFL to the Latino community, Rojas said. 

“Ninety percent of Hispanics use digital audio platforms or services to stream radio, and 95 percent are reached weekly on AM/FM radio,” Tico Productions said, citing recent industry data.

Sunday’s game will be Tico Sports’ third Super Bowl calling for the Chiefs and its first covering the Eagles at the championship.

The Tico Sports Chiefs gameday crew includes Monterroso, co-founder and color commentator; Kike Morales, play by play, and Hannah Bassham, sideline reporter. The Eagles gameday crew consists of Rickie Ricardo, play by play; Oscar Budejen, color commentator; Bill Kulik, producer; and David Gerhardt, spotter.

Click here to follow Tico Sports on Instagram.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , , , ,
Featured Business
    Featured Founder

      2023 Startups to Watch

        stats here

        Related Posts on Startland News

        Shop Small: 5 gifts supporting creators of Color in KC (KC Gift Guide)

        By Tommy Felts | November 23, 2022

        Editor’s note: This feature is the third in Startland News’ five-part holiday gift guide showcasing Kansas City makers and their products. Check out the featured maker below, then keep reading for five gift ideas to get started. When she was 14, Kyana Bowers unwrapped a Christmas gift that ignited a lifetime love. The Kyana Laine…

        Initiative backed by Shopify funding expected to boost 500 Black-owned businesses in KC

        By Tommy Felts | November 23, 2022

        Editor’s note: KC BizCare is a financial supporter of Startland News. This story was produced independently by Startland News. KC BizCare announced a series of inclusive entrepreneurship initiatives Thursday, including a partnership with Operation HOPE that will provide 500 Black-owned businesses in Kansas City with resources to grow their businesses.   That partnership is part…

        Shop Small: 5 gifts for someone who needs a little self-care — even if that’s you (KC Gift Guide)

        By Tommy Felts | November 22, 2022

        Editor’s note: This feature is the second in Startland News’ five-part holiday gift guide showcasing Kansas City makers and their products. Check out the featured maker below, then keep reading for five gift ideas to get started. Christmas Eve was always a childhood favorite for Matt Bramlette. The Bear Soap Company and Mid Coast Modern…

        Business advocate vows ‘We will never be afraid again’ after shooting at LGBTQ+ nightclub

        By Tommy Felts | November 21, 2022

        Kansas City’s LGBTQ+ business community remains defiant in the face of bigotry and vigilant in its commitment to protect its members in the wake of a deadly mass shooting this weekend in Colorado, said Suzanne Wheeler. “Our ever-resilient community will continue to uproot hatred and bigotry with deeds of love and visibility,” said Wheeler, executive…