New city flag designed for KC’s now (and tomorrow): Here’s where you’ll see it flying first
February 10, 2023 | Channa Steinmetz
Kansas City is ushering in an era of growth and development, Jared Horman said, and the unveiling of a new municipal flag is just the way to recognize this new chapter.
“The timing feels particularly exciting with the Chiefs headed to the Super Bowl, the opening of the new terminal at the airport and the NFL Draft in April. All of these things have come together to make it a really great time to celebrate what’s happening now, as well as Kansas City’s future,” said Horman, who serves as the creative director for the City of Kansas City.
The Kansas City Council voted 10-1 on Thursday to approve the new flag design.
Along with celebrating the city’s future, the design pays tribute to Kansas City’s past, Horman said, noting it pulls elements from the 1992 and 1972 versions of the flag.
“The symbol [of the fountain] was designed in 1992 by Patrice Jobe, and it has really stood the test of time,” Horman said. “It is an iconic symbol that celebrates both Kansas City’s positions as the City of Fountains — a city that is based around water and continues to grow because of water — and the Heart of the Nation.”
From tweaking colors to making samples of the flag to see how it looked flying in the air, every element of the flag was thoroughly vetted and tested, Horman said.
“We knew that the flag needed to be really simple and easily recognizable from a far distance,” he said. “… I showed it to multiple designers, inside and outside of Kansas City, who I’ve worked with throughout my career. We also worked with All Nations Flags in the River Market, who have been a really great partner in helping us figure out how the colors would print.”
Check out the meaning behind the colors and symbols on Kansas City’s new flag, then scroll down to keep reading!
The flag design process has been championed by Mayor Quinton Lucas and Melissa Kozakiewicz, director of city communications, as well as members of the KCMO communications team, Horman said.
“My biggest support in this process has been the mayor,” Horman shared. “He has hung several [samples of] flags in front of his house — just to test and see which one feels like he’s coming home to the flag that represents our city. We’ve gone back and forth and discussed different iterations. He has really valued the importance of this particular design element as a new symbol for the city.”
The official Kansas City flag encapsulates Kansas City as the Heart of the Nation — while also recognizing the city’s heritage as the City of Fountains — and represents the kind hearts and welcoming nature of Kansas Citians, Lucas said.
“As our city sees tremendous growth and success in recent years, I look forward to our flag being a widely recognized symbol of our community for all,” Lucas continued.
Horman has been a prominent artist, designer and muralist within the Kansas City community for nearly eight years. Throughout his time, he has become known for his eye-catching murals and bringing a queer sports league to Kansas City.
“Being a part of Kansas City’s new flag design is the coolest thing that’s ever happened to me,” Horman shared. “I’ve worked with incredible nonprofit and for-profit partners within the city that play a part in the local food, music, entertainment and business. Now to take all of those cultural elements and celebrate them with my work with the city — it’s a really big honor.”
The City of Kansas City is currently working on getting the new flags fabricated and distributed so that they can be found all around the community, Horman said, teasing that Kansas Citians can also anticipate a major roll out of the flag at Kansas City International Airport’s new terminal.

2023 Startups to Watch
stats here
Related Posts on Startland News
Techstars to launch new accelerator program in Kansas City
Accelerator guru group Techstars announced Wednesday that it’s launching a new program in Kansas City after leading the Sprint Accelerator for three years with Sprint. Lesa Mitchell, a former vice president of innovation and networks for the Ewing Marion Kauffman Foundation, will serve as the managing director of the Kansas City accelerator. “We’re excited to…
Kauffman Fellows hosting hundreds of global VCs in Kansas City homecoming
More than 200 investors and entrepreneurs from around the globe will soon converge in Kansas City as part of one of the most highly-esteemed venture capital organizations in the world. Now in its 21st year, the Kauffman Fellows program will reunite top-tier investors that hail from five continents for a reunion summit on Oct. 24…
KCRise Fund makes first area investments in SpiderOak, Innara Health
Only a few weeks after closing on its first $10 million, the KCRise Fund announced Wednesday that it has invested in its first Kansas City-area companies. Launched in February in conjunction with the KC Rising economic initiative, the KCRise Fund is joining ongoing investment rounds in SpiderOak and Innara Health. The fund, led by Darcy…
Magic Johnson, David Stern headline $5M round in ShotTracker
A sojourn to the City of Angels has taken on magical meaning for ShotTracker. The Merriam-based firm announced Wednesday that basketball legend Earvin “Magic” Johnson and former NBA Commissioner David Stern are among a group of investors that have injected $5 million into its coffers. The duo of high-profile investors will help accelerate the wearable…



