K-State wants to bring 3,000 jobs, $3B to Kansas; here’s how a new urban-rural plan will help it reach all 105 counties
January 17, 2023 | Matthew Gwin
Startland News’ Startup Road Trip series explores innovative and uncommon ideas finding success in rural America and Midwestern startup hubs outside the Kansas City metro. This series is possible thanks to Entrepreneurial Growth Ventures (EGV), a business unit of NetWork Kansas supporting innovative, high-growth entrepreneurs in the State of Kansas.
TOPEKA — Kansas State University and NetWork Kansas announced a partnership on Tuesday that is expected to foster economic growth through entrepreneurship in all corners of the state.
In an announcement at the Kansas State Capitol in Topeka, leaders from KSU and partner organizations championed the K-State 105 Initiative, a nod to Kansas’ 105 counties.
The new initiative is part of the university’s Economic Prosperity Plan for Kansas, which aims to create 3,000 jobs and attract $3 billion in direct investment by 2030, Richard Linton, president of K-State, said in his remarks during the event.
“Building better communities, forming new partnerships, growing our economy, and creating jobs will all be a part of this K-State vision,” Linton said.
The partnership will connect state small businesses and entrepreneurs with university and community resources previously unavailable to them, Linton added.

Steve Radley, NetWork Kansas, announces details of the K-State 105 initiative at an event in Topeka; photo by Matthew Gwin, Startland News
Steve Radley, CEO of Network Kansas, noted how critical entrepreneurship and small businesses are to the state economy, as 98.6 percent of Kansas businesses employ fewer than 100 people, and those companies account for 67 percent of jobs throughout the state.
“Entrepreneurship and small businesses are the lifeblood of this state,” Radley said. “It is critical to the future of Kansas that entrepreneurs and communities are connected to those resources. The K-State and NetWork Kansas partnership will amplify, integrate and accelerate these efforts.”
Radley added that entrepreneurs and small businesses will be able to tap into NetWork Kansas’ 600 business-building services partners and 69 local entrepreneurship communities.
As part of the initiative, two Learn Together community partnerships have been established to address the distinct challenges in urban and rural communities.
Go Topeka, the urban partner, hopes to leverage the new resources to create a higher number and quality of jobs in Shawnee County, according to Laurie Pieper, vice president for entrepreneurship and small business.
“We’re really excited about developing Topeka as a hub for innovation by working together with regional partners,” Pieper said.
Much of that innovation will be in the areas of animal health, agtech, and manufacturing, Pieper added.

Cheryl Harrison-Lee, Kansas Board of Regents, speaks during an announcement event in Topeka for the K-State 105 initiative; photo by Tim Carpenter, The Kansas Reflector. Click here to read the Kansas Reflector’s story on the K-State 105 announcement.
The Northwest Kansas Economic Innovation Center — which provides economic and entrepreneurial assistance to small businesses across 26 counties in northwest and north-central Kansas — will be the rural partner for the program.
Scott Sproul, CEO of NWKEICI, said that his organization sees how focusing on entrepreneurship happening in rural areas can benefit those regions.
“It truly is 105 counties,” Sproul said. “It’s an opportunity for entrepreneurs in every region of the state to be successful, to have an opportunity to create wealth in their communities. . . that creates opportunity that you just can’t imagine.”
Although the urban and rural partners will be charged with solving unique problems based on the needs of their communities, both are expected to focus on housing, childcare, and healthcare, according to a news release from the university.
All facets of the initiative, and most importantly building relationships and establishing trust, are “core functions” of what a land-grant university should provide for its state, Linton said.
“What more value can a land-grant university provide than building better communities, providing opportunities to grow our economy, and creating jobs?” Linton said.
This story is made possible by Entrepreneurial Growth Ventures.
Entrepreneurial Growth Ventures (EGV) is a business unit of NetWork Kansas supporting innovative, high-growth entrepreneurs in the State of Kansas. NetWork Kansas promotes an entrepreneurial environment by connecting entrepreneurs and small business owners with the expertise, education and economic resources they need to succeed.
Featured Business

2023 Startups to Watch
stats here
Related Posts on Startland News
Deep Rooted plants new store at busy Troost shopping hub; Here’s how the streetwear brand is growing
A Kansas City streetwear brand is extending its roots on the city’s east side, said owner Donnell Jamison. Deep Rooted — which Jamison launched in 2018 out of the trunk of his car — has a new home in the shopping center at Troost Avenue and Emanuel Cleaver Boulevard. “We just want to be that…
‘More than a thrift store’: Goodwill’s efforts to close digital divide sell an expanded mission — upskilling workers
Editor’s note: The following is the first in a series of stories focused on digital inclusion efforts in Kansas City, and is presented by Google Fiber. Ron Carr’s retirement made him restless, he shared. Wanting to be a valuable player in Kansas City’s economy once again, Carr enrolled in Goodwill’s Digital Skills Training program. “With…
Thrive Homes builds ‘life-changing’ independence for those struggling with mobility, aging in place
The impact of Thrive Homes is as simple as it is profound, said Christian Hill, whose startup taps into state and federal health funds to provide timely home modifications for residents with disabilities and accessibility issues. The Overland Park-based company makes it possible for people with certain health conditions — and those who are experiencing…
She started by getting Black art into Black spaces; now Natasha Ria El-Scari wants all of KC to know what they’ve been missing
A Renaissance woman, Natasha Ria El-Scari — gallerist, curator, poet, spoken word performer, educator, and life coach — has surrounded herself with art throughout her life. However, as the Kansas City native watched her hometown’s art scene flourish and thrive, she noticed not everyone was included. “As the city started to change, and the Crossroads…
