KC filmmaker’s docu-series tackles mental health stigmas with assist from former Chiefs

March 3, 2022  |  Blythe Dorrian and Austin Barnes

Ebrima “Abraham” Sisay, The Freedom Project

The brand of freedom sold to viewers of one of the nation’s most-watched cable news networks doesn’t reflect the kind Abraham Sisay has come to know, he declared, looking back on his journey from rising Gambian soccer star to Kansas City filmmaker and how it revealed the true definition of the word.

The Freedom Project poster

The Freedom Project poster

“Fox News was talking about ‘freedom’ a lot … [but it] sounded like a toxic version of what freedom really was,” Sisay said, recalling his decision to launch “The Freedom Project” — a documentary series that chronicles the struggles of mental health experiences in America and the freedom found in reframing perceptions about them. 

Expected to debut online in fall 2022, the premiere episode of “The Freedom Project” is set to tackle mental health and wellness in the field of sports, Sisay teased, noting Dustin Colquitt, former Kansas City Chiefs punter, is featured in the series first down alongside Jon McGraw, the team’s former free safety. 

“It’s a very beautiful flow of storytelling,” he said of the series, noting McGraw provided a percentage of financing for the project. 

A global premiere event is anticipated to coincide with the release of the series, Sisay envisioned. 

“We will bring keynote speakers [in] and businesses that prioritize mental health,” he detailed. 

“I’m also hiring 50-plus influencers who will be distributing content during the event in different states. I want mental health [awareness to see] a huge global push that day.”

Click here to learn more about “The Freedom Project” or Sisay. 

Additional episodes of “The Freedom Project” are expected to explore the effects of human trafficking and childhood trauma — a topic Sisay can speak about with lived experience, he said, noting the series was further inspired by his youth soccer career and the promise it held before his own mental health took a hit.

“I wanted to talk about it, but I didn’t know how to,” he said, recalling the day he watched a childhood friend drown among other traumas he experienced growing up in Gambia. 

“One thing that was holding me back was defining myself by my mental illness. I wasn’t giving myself room to grow,” Sisay explained, noting a reframed mindset (and a move to Kansas City to live with his uncle) helped him understand how to live beyond the bounds of his mental health experience. 

“I started saying, ‘I’m going through depression,’ rather than, ‘I am depressed.’ It helped be more open to learning and growing every day.”

Click here to follow Abraham Sisay’s health advocacy journey on Instagram.

[pullquote]

Kansas City nice

Looking for a fresh start, Ebrima “Abraham” Sisay begged his father to let him move to the United States. The request ultimately led him to Kansas City. 

“I had this plan that I would be in Kansas City for a few months and then disappear. The first week I was [here] it was wild how nice people were,” he recalled, adding he immediately found a bond with the city’s arts community.

[/pullquote]

“The Freedom Project” is just the beginning of Sisay’s quest to help others find the same sense of clarity, he added. In addition to the documentary series, a social media series — “End the Stigma” — launched across platforms last month.

A secondary docuseries, “Director’s Corner,” is expected to examine local mental health initiatives through one-on-one conversations between Sisay and Bruce Eddy, executive director of the Jackson County Community Mental Health Fund, he said. 

“So many people believe that mental health is ‘frou frou.’ [Through these initiatives we are able to] see what stigma was,” Sisay said, further explaining his hope for expanding his mental health projects and the impact they could have on the local film space. 

“I want to bring in parents and all these different sectors of people we miss. I’m trying to change film in general by helping people who don’t [traditionally] have an outlet,” he said, noting he intends for all of his projects to film locally. 

“I am who I am because I decided to come [to Kansas City],” Sisay continued. 

“Here I am nine years later and I have a son now. I told myself I would leave, but there is something about it here. I want to put [Kansas City] on the map.”

Click here to connect with Abraham Sisay on LinkedIn.

[divide]

This story is possible thanks to support from the Ewing Marion Kauffman Foundation, a private, nonpartisan foundation that works together with communities in education and entrepreneurship to create uncommon solutions and empower people to shape their futures and be successful.

For more information, visit www.kauffman.org and connect at www.twitter.com/kauffmanfdn and www.facebook.com/kauffmanfdn

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged ,
Featured Business
    Featured Founder

      2022 Startups to Watch

        stats here

        Related Posts on Startland News

        Biz class to barista: UMKC student’s mobile matcha cart hand-whisks crowds of thirsty fans

        By Tommy Felts | November 10, 2025

        Editor’s note: The following story was published by KCUR, Kansas City’s NPR member station, and a fellow member of the KC Media Collective. Click here to read the original story or here to sign up for KCUR’s email newsletter. [divide] HerCafe, a matcha business founded by a University of Missouri-Kansas City student and her friend, has found success with its…

        Tim Tebow to entrepreneurs: Embrace the heavy lift if you want to reap life’s real profits

        By Tommy Felts | November 7, 2025

        COLUMBIA, Mo. — Business should be about driving impact, not just scoring another win, said former NFL quarterback Tim Tebow — challenging Midwest entrepreneurs, community builders, and investors to consider outcomes that boost others, not just one’s personal pocketbook. “Probably everybody in this room has been super blessed with skill sets, resources, relationships, opportunities, companies,…

        Here’s how a Prospect renewal project invests in both those who built KC and the city’s future

        By Tommy Felts | November 7, 2025

        Economic development initiatives are measured not just in buildings, but in opportunity, said Melissa Patterson Hazley, lauding the use of the Central City Economic Development (CCED) Sales Tax Program to transform underutilized parcels in Kansas City into modern, energy-efficient housing that support long-term neighborhood vitality. “Projects like Prospect Summit represent the intentional work of making…

        Fusing talent, passion: Serial founder trades his Screamin Cow for offshore talent hiring platform 

        By Tommy Felts | November 6, 2025

        Brad Starnes’ itch to lean into a newly realized pain point at the end of 2024 led to the acquisition of his Screamin Cow Marketing Group and the launch of another passion project, the former UMKC Student Entrepreneur of the Year shared. With the move — which sees Screamin Cow transitioned to Builders of Authority…