Deploying tech to today’s American warfighter: FirePoint taps startup space to help modernize military
February 26, 2022 | Austin Barnes
Startland News’ Startup Road Trip series explores innovative and uncommon ideas finding success in rural America and Midwestern startup hubs outside the Kansas City metro. This series is possible thanks to the Ewing Marion Kauffman Foundation, which leads a collaborative, nationwide effort to identify and remove large and small barriers to new business creation.
Modern challenges of the U.S. Army are being solved on the campus of Wichita State University where the principles of innovation and collaboration have been enlisted to accelerate the military branch’s efforts.
“I think of us as a force multiplier for the Army and their technology development and its integration,” explained Steve Cyrus, executive director of FirePoint Innovations Center at WSU — an effort launched in 2017 between the university and the U.S. Army’s Combat Capabilities Development Command, Aviation and Missile Center (DEVCOM AvMC).
The program is intended to accelerate joint technology development, transfer, and commercialization between DEVCOM, universities, industries, and government organizations. It was inspired by The Bayh-Dole Act of 1980 — introduced by U.S. Sens. Bob Dole, R-Kansas, and Birch Bayh, D-Indiana.

Pete Perna, director of business development at FirePoint, Command Sergeant Major Crosby, General Murray, U.S. Sen. Jerry Moran, and John Tomblin, senior vice president for Industry and Defense Programs at Wichita State University
“[The Bayh-Dole act] is [focused on] technology transfer. They realized that there was a lot of development that was taking place within the Department of Defense (DOD) — specifically within their labs, that could be of benefit to businesses and to the commercial sector,” Cyrus said, detailing the makings of a partnership intermediary agreement and how it functions.
When the AvMC issued a broad agency announcement (BAA) proposal in 2017, WSU saw an opportunity to invest in FirePoint, standing it up and beating stiff competition across the country to secure its support, he recalled.
“We’re looking at Army technology and pushing it out — but then, also, we’re looking at what’s happening in the startup space and in the commercial sector and seeing what we can press into the aviation and missile center and on their mission to give technology and get technology to the warfighter,” Cyrus said.
From students to startups, the program’s impact on workforce development has been widespread, he added, pointing out that WSU spends tens of millions of dollars each year paying wages to students working within its industry and defense programs — which includes FirePoint — helping to realize ideas that directly impact the Army’s ability to fulfill its six modernization priorities.
Army focus-areas include the modernization of combat vehicles, air-and-missile defense, soldier lethality, long-range precision fire, vertical lift, and networks.
Click here to learn more about FirePoint and the key cross-functional team priorities it supports.
Understanding FirePoint
“Working closely with non-traditional and traditional partners alike, FirePoint brings the best expertise, technology and capabilities from industry, academia and government to help the Army accelerate the development and delivery of new capabilities to the warfighter.”
“Our core efforts focus on identifying, aligning and exploiting applied research and development to enable the Army of the Future to be ready to deploy, fight and win decisively against any adversary on the multi-domain battlespace.”
Working specifically to tackle half of the Army’s outlined goals in partnership with the AvMC and its expertise, FirePoint plays a small role in shaping its future, admitted Cyrus. But that doesn’t reduce the size of the program’s impact — and its ability to engage with startups and startup talent could prove invaluable for the military branch.
“The Army sees us as a partner — not as a contractor [or] vendor,” he explained.
FirePoint’s mission: “With a focus on innovation, we apply our engineering and business skills to understand urgent Army customer needs and requirements, and integrate crucial expertise and technology to create successful outcomes for the warfighter.”
“A group like FirePoint that’s made up of folks who came [from] an original equipment manufacturer (OEM) world allows us to take that skill set and give a different kind of answer to some of the technology problems that the Army might have.”
“What we’re usually trying to do is get people in front of people with great technology [and] in front of folks that could actually go and purchase that [technology.]”
While the program doesn’t offer funding or other staple resources of entrepreneurship support efforts, its ability to “play matchmaker” and connect founders with the Army has proven to create a steady pipeline that can prepare startups for landing course-changing contracts with the DoD.
FirePoint hopes to further build out its startup engagement efforts in the year ahead, Cyrus said.
“As the Army continues on this modernization path there will be a lot of growth in the technology space. From a FirePoint perspective, I’m excited to see where all of this goes and how it grows and the ecosystem that we’re able to develop here in Kansas,” he said.
“I think as we grow in that direction there will be a lot of interesting things that happen. There’s a lot of growth in the future that we’re looking forward to.”
This story is possible thanks to support from the Ewing Marion Kauffman Foundation, a private, nonpartisan foundation that works together with communities in education and entrepreneurship to create uncommon solutions and empower people to shape their futures and be successful.
For more information, visit www.kauffman.org and connect at www.twitter.com/kauffmanfdn and www.facebook.com/kauffmanfdn
Featured Business

2022 Startups to Watch
stats here
Related Posts on Startland News
This top maker got his start with a social push; but the real influencers behind the Craft E brand: his wife and family
Enrique Hernandez, the creative force behind Craft E. Embroidery, proved that dedication and creativity can transform a hobby into a thriving business — earning him the title of Made in KC’s top maker for 2024. “It hasn’t really settled in yet,” Hernandez said about winning the award in mid-December. “But it feels good.” ICYMI: Made…
Go BTS of a new KC-filmed reality TV series with the entrepreneurs who matched competitors with their style
ULAH founders get second chance to put their business (and Kansas City) on the national stage One of Kansas City’s best-known fashion duos — married entrepreneurs Joey Mendez and Buck Wimberly — recently stepped back into the fast-paced world of reality TV as stylists for a new series featuring another KC personality who commands screen…
KC hat maker’s sales soar after national news spotlight, capping year with validation: Made-in-the-USA still sells
Santa came early for Sandlot Goods — in the form of an ABC World News producer, said Garret Prather. On Dec. 13, Kansas City’s only local hat manufacturer was featured on the “Made In America Christmas” segment on ABC World News Tonight with David Muir. “Forty-five workers, 10 new hires, and 115,00 hats this year,…
Stand out and stand tall: Father of Tech N9ne, two of KC’s favorite chefs inspired their drive from his Kansas City hair salon
Hassan Khalifah only had to look to his elders for entrepreneurial inspiration, he said. They were a family of bakers, moonshiners, salvagers, restaurateurs, grocers, pool hall operators, and nickel-and-dime candy shop owners. After a short time working for the city, Hassan opened several small businesses before a three-decade career as a salon owner. Four of…




