Their exclusive Chiefs hoodies sold out in less than three hours; How you can snag a tee before it’s too late
January 17, 2022 | Channa Steinmetz and Tommy Felts
Chiefs playoffs tickets might be the hottest-selling item in town, but there’s a close second.
Lines started forming at 4 p.m. Friday outside MADE MOBB’s headquarters in the Crossroads as fans eagerly awaited the release of the premier KC streetwear brand’s exclusive post-season collaboration with the Kansas City Chiefs.
MADE MOBB Chiefs collaboration
And the crowds didn’t let up for about four hours, Mark Launiu, co-founder of MADE MOBB, told Startland News. Even then, the selfie-seeking shoppers stuck around for music and chances to win prizes like team memorabilia and tickets to Sunday night’s game.
The brand’s collaboration with the Chiefs limited the officially licensed production to 1,000 hoodies and 1,000 tees — the first of which were available only at a pop-up party 6 p.m. to 9 p.m. Friday at MADE MOBB’s store on Southwest Boulevard. Sales opened online early Saturday, with the hoodies selling out just before noon.
A limited range of T-shirt sizes were still available Monday morning on MADE MOBB’s website and in the NFL store.
Click here to shop now.
The Chiefs defeated the Steelers 42-21 Sunday evening and advance in the playoffs, hoping to make a third consecutive Super Bowl appearance — leaving plenty of time for fans to rock their new MADE MOBB Gear. (Kansas City plays the Buffalo Bills next in a game slated for Sunday, Jan. 23 at Arrowhead Stadium.)
Related: How the KC streetwear kings’ Chiefs collab takes their grind to the gridiron
MADE MOBB Chiefs Pop-Up event; photos by Channa Steinmetz
MADE MOBB Chiefs Pop-Up event; photos by Channa Steinmetz
Friday’s event featured appearances from KC Wolf, as well as Kansas City Ambassadors and the Chiefs Rumble — the team’s premier drumline.
It also welcomed the launch of the Deci-Booth, a gamified experience that gives fans the chance to win prizes and create social media videos by showing how loud they can get (in reference to Chiefs fans holding the record for being the loudest fans ever recorded at 142.2 decibels at Arrowhead in 2014).
Check out a photo gallery from Friday’s pop-up below.
“The release was everything we could have asked for. Still feels unreal. Thank you to everyone that came out and those that were there in spirit,” said Vu Radley, co-founder of MADE MOBB. “The love and support we’ve gotten on this project has been crazy.”
“Thank you to The Kansas City Chiefs for giving us the opportunity and a special thanks to you guys for the love and support,” he continued. “We couldn’t do it without y’all.”
Click here to shop MADE MOBB’s current inventory and to sign up for alerts about the brand’s next drops.
This story is possible thanks to support from the Ewing Marion Kauffman Foundation, a private, nonpartisan foundation that works together with communities in education and entrepreneurship to create uncommon solutions and empower people to shape their futures and be successful.
For more information, visit www.kauffman.org and connect at www.twitter.com/kauffmanfdn and www.facebook.com/kauffmanfdn
2022 Startups to Watch
stats here
Related Posts on Startland News
Pipeline opens applications for 2019 fellowship class, reveals three-city 1MC pitch event
An application for Pipeline’s 2019 fellowship class isn’t just about next year, said Joni Cobb — it’s an opportunity for a lifetime of support from the organization’s network of developing and top-tier entrepreneurs. “Pipeline is available for life for each entrepreneur who successfully completes the fellowship year,” said Cobb, president and CEO of Pipeline, in…
Report: Black women’s impact overlooked in KC startup community and beyond
Raise a hand if you know that black women have created more than 1 million jobs, Dell Gines challenged. A statistics-based question –– frequently answered with an expected, yet glacial silence –– acknowledges an unprecedented phenomenon in both the small business community and within the confines of the often-exclusive startup ecosystem, said Gines, Federal Reserve…
‘Class reunion’ collides with newer generation at Top VC-Backed Companies celebration (Photos)
It was a night of old school collisions, said Adam Arredondo, bringing together founders, executives, investors and a curated group of younger startup leaders for Startland’s Top VC-Backed Companies celebration. “The energy in the room was palpable. Many people said it felt like a class reunion, which in a way it was,” added Arredondo, CEO…
Techweek KC addition: Smart City Innovation Workshop builds bottom-up brainstorming
Kansas City residents, entrepreneurs, corporate partners, and city officials plan to come together during the Smart City Innovation Workshop at Techweek KC to brainstorm solutions to day-to-day challenges using smart technology. The workshop pulls into Union Station Oct. 8 — the first day of Techweek KC, which runs through Oct. 12 and is presented by…