Their exclusive Chiefs hoodies sold out in less than three hours; How you can snag a tee before it’s too late
January 17, 2022 | Channa Steinmetz and Tommy Felts
Chiefs playoffs tickets might be the hottest-selling item in town, but there’s a close second.
Lines started forming at 4 p.m. Friday outside MADE MOBB’s headquarters in the Crossroads as fans eagerly awaited the release of the premier KC streetwear brand’s exclusive post-season collaboration with the Kansas City Chiefs.
MADE MOBB Chiefs collaboration
And the crowds didn’t let up for about four hours, Mark Launiu, co-founder of MADE MOBB, told Startland News. Even then, the selfie-seeking shoppers stuck around for music and chances to win prizes like team memorabilia and tickets to Sunday night’s game.
The brand’s collaboration with the Chiefs limited the officially licensed production to 1,000 hoodies and 1,000 tees — the first of which were available only at a pop-up party 6 p.m. to 9 p.m. Friday at MADE MOBB’s store on Southwest Boulevard. Sales opened online early Saturday, with the hoodies selling out just before noon.
A limited range of T-shirt sizes were still available Monday morning on MADE MOBB’s website and in the NFL store.
Click here to shop now.
The Chiefs defeated the Steelers 42-21 Sunday evening and advance in the playoffs, hoping to make a third consecutive Super Bowl appearance — leaving plenty of time for fans to rock their new MADE MOBB Gear. (Kansas City plays the Buffalo Bills next in a game slated for Sunday, Jan. 23 at Arrowhead Stadium.)
Related: How the KC streetwear kings’ Chiefs collab takes their grind to the gridiron
MADE MOBB Chiefs Pop-Up event; photos by Channa Steinmetz
MADE MOBB Chiefs Pop-Up event; photos by Channa Steinmetz
Friday’s event featured appearances from KC Wolf, as well as Kansas City Ambassadors and the Chiefs Rumble — the team’s premier drumline.
It also welcomed the launch of the Deci-Booth, a gamified experience that gives fans the chance to win prizes and create social media videos by showing how loud they can get (in reference to Chiefs fans holding the record for being the loudest fans ever recorded at 142.2 decibels at Arrowhead in 2014).
Check out a photo gallery from Friday’s pop-up below.
“The release was everything we could have asked for. Still feels unreal. Thank you to everyone that came out and those that were there in spirit,” said Vu Radley, co-founder of MADE MOBB. “The love and support we’ve gotten on this project has been crazy.”
“Thank you to The Kansas City Chiefs for giving us the opportunity and a special thanks to you guys for the love and support,” he continued. “We couldn’t do it without y’all.”
Click here to shop MADE MOBB’s current inventory and to sign up for alerts about the brand’s next drops.
This story is possible thanks to support from the Ewing Marion Kauffman Foundation, a private, nonpartisan foundation that works together with communities in education and entrepreneurship to create uncommon solutions and empower people to shape their futures and be successful.
For more information, visit www.kauffman.org and connect at www.twitter.com/kauffmanfdn and www.facebook.com/kauffmanfdn
2022 Startups to Watch
stats here
Related Posts on Startland News
As engagement grows, KC Women in Technology gears up for 2017
Imagine if the next Mark Zuckerberg was a young female living in Kansas City. Despite an interest and aptitude in technology, imagine she walks into a popular clothing store and seeing a shirt that reads: “I’m too pretty to do math.” Subliminal messages such as this are not an uncommon occurrence for many young women.…
KC programs become semifinalists in Harvard innovation contest
Harvard University has recognized two Kansas City initiatives as semifinalists in the school’s Innovations in American Government Awards competition. Led by the City of Kansas City, Mo., the Community Improvement District Revolving Loan Fund and Women’s Empowerment initiative both are among 100 programs vying for a shot to become finalists and the $100,000 grand prize.…
The Lean Lab continues to make an impact in KC education
As the Lean Lab looks back on its third year, co-founder Katie Boody said the program is “just getting started.” Launched in 2013, the Kansas City-based education tech incubator engaged over 900 individuals in conversation on education innovation in 2016. In addition, last year marked the organization’s first step to go international, attracting entrepreneurs that…
Firebrand Ventures partners with UMKC to cultivate entrepreneurs
Firebrand Ventures has partnered with the University of Missouri-Kansas City to help local startup entrepreneurs. As part of the agreement, the Kansas City-based fund will offer graduates of UMKC’s E-Scholars program an opportunity to receive an investment from Firebrand starting in 2017. Housed under UMKC’s Regnier Institute for Entrepreneurship and Innovation (RIEI), E-Scholars offers students…