Menufy sale scales HungerRush to more than 500 workers, 20,000 restaurants, KC co-founder says
October 27, 2021 | Channa Steinmetz
Growth isn’t new to the menu for Menufy’s Leawood based team, said Sharmil Desai, noting the online platform for restaurants had grown to 140 employees before its freshly announced acquisition by HungerRush.
“I can’t think of any point when Menufy has not been adding and expanding,” Desai, co-founder and CEO of Menufy, told Startland News. “We’ve always been bringing in new hires, so we’ve gotten used to managing a company with a growing team. The team here is used to change.”
Click here to read more about why Menufy sold to HungerRush, a Houston-based cloud software provider for the restaurant industry.
Menufy announced Tuesday that its e-commerce platform for restaurant ordering will be incorporated into the HungerRush 360 cloud point-of-sale (POS) system — which is complementary to solutions already offered by Menufy.
Details of the acquisition deal were not disclosed. The local team is expected to operate under the “Menufy by HungerRush” brand.
“We covered two different parts of the market with HungerRush being more mid-market and us being more SMB [small and midsize business] focused,” Desai explained. “We saw a lot of strengths that would be good for us and for both of the combined businesses.”
“When you look at the combined businesses, the scale is impressive,” he continued, noting the 20,000 restaurants under the unified company. “The team now has over 500 employees.”
Click here to read more about how Menufy grew its operations with a diverse team built in Kansas City.
Although the company didn’t release specific hiring plans, Kansas City can expect to see more local job openings, Desai said.
“We have some job postings that are still open, and we definitely want to fill them,” he added. “We’re just going to keep growing.”
HungerRush’s headquarters is expected to remain in Houston, but Leawood, Kansas, will be added to the company’s list of offices. Other locations include: India, Austin, New York and Ann Arbor, Michigan.
As organizational changes lie ahead for the company, Desai said, the Menufy team is ready to dive in while still focusing on its business and customers — old and new.
“We’re really excited about the acquisition,” Desai said. “I think it’s going to be great for our employees; I think it’s going to be great for our customers; and I think it’s going to be great for Kansas City.”
This story is possible thanks to support from the Ewing Marion Kauffman Foundation, a private, nonpartisan foundation that works together with communities in education and entrepreneurship to create uncommon solutions and empower people to shape their futures and be successful.
For more information, visit www.kauffman.org and connect at www.twitter.com/kauffmanfdn and www.facebook.com/kauffmanfdn

2021 Startups to Watch
stats here
Related Posts on Startland News
Thou Mayest sprouts fresh coffee concept in the suburbs; new Crossroads flagship percolating
Coffee needn’t be melancholy or monochromatic, said Thou Mayest founder Bo Nelson, bathed in warm sunlight at Cafe Equinox. “We have to wake people up,” said Nelson. “We’re trying to celebrate the diversity of life — humanity, plants, music, art — so many collisions. It’s not a distraction. It’s not a means to an end.…
Atonix Digital using predictive analytics to tackle Black & Veatch first, then the world
Black & Veatch offshoot Atonix Digital is re-engineering the future of its parent company’s customer base, said Paul McRoberts. Developed to offer software solutions to customers from Black & Veatch’s existing market sectors — power, water, and telecommunications — Atonix has the opportunity to move beyond its specific corporate origins to service other industries, said…
K-State institute’s expanded focus: Boost Kansas companies launching new tech
Every Startup A Wildcat? The Technology Development Institute at Kansas State University is evolving its role and services to improve the economic competitiveness of Kansas companies. Broadening activity at the institute — formerly known as the Advanced Manufacturing Institute — reflects a focus on developing, protecting and launching new technologies for a range of partners,…
Nearly 30 percent of InvestMidwest applicants from Kansas City
Young Kansas City companies are hungry for investor dollars and connections — as evidenced by dozens of metro startups and businesses applying for next month’s InvestMidwest Venture Capital Forum. Of the more than 140 applications from entrepreneurs in 19 states seeking to pitch their companies, 18 hail from Kansas City, Missouri, and 10 call Overland Park…


