KC company packages guilt-free plastic alternative with new fashion line by Grammy-winning Ciara
September 30, 2021 | Startland News Staff
A Kansas City company’s groundbreaking biodegradable packaging will help send shipping waste from a fashion icon’s new clothing line back to the earth, officials from Biolo announced Thursday.
LITA by Ciara — The House of LR&C’s new consciously created, ready to wear collection, inspired by Grammy award-winning singer Ciara — will include sustainable packaging for all its products, using Nodax PHA — a biopolymer developed by Biolo.
“PHA is made from plants, turns into feedstock for microorganisms, and leaves nothing behind. Simple as that,” said Will Preston, CEO of Biolo, which specializes in 100-percent biodegradable bags, films, and foodservice products, including straws with more to come.
An alternative to traditional petroleum-based plastics, Biolo’s PHA products are certified for biodegradation in soil and marine environments, as well as home and industrial composts. They perform similarly to traditional plastics, but provide a guilt-free experience that lets consumers enjoy their purchase and not worry about creating unwanted waste, the company said.
In fact, Biolo’s products turn into plant food in 160 days or less.
Click here to learn more about Biolo.
Headquartered in Kansas City with more than 10 local employees, every step of the Biolo manufacturing process happens at one of the company’s four facilities (located in Missouri, Ohio and California). Biolo is a product line under Columbia Packaging Group.
Biolo has been working in partnership with Georgia-based Danimer Scientific for several years to perfect the manufacturing techniques necessary to bring PHA — a natural source of fuel for bacteria, it breaks down quickly in any bioactive environment — to the public through the form of flexible packaging, ocean safe straws, and more. Although PHA has been used by bacteria for millions of years, LITA’s partnership with BIOLO marks the first time a North American company is exclusively using PHA packaging.
“While PHA is a product of evolution and has been naturally occurring for millions of years, it is only recently that we have perfected our process for producing the biopolymer at a commercial scale,” said Don Phillips, vice of business development at Danimer Scientific, describing the proprietary process behind Nodax PHA.
The relationship between Biolo and the fashion line was another natural pairing, the companies said.
The House of LR&C (standing for Love, Respect & Care) was created in 2020 not only to create fashion brands with sustainability in their DNA, but to redefine the way the fashion industry works, to make it inclusive, community-led, and, above all, to create large-scale positive change, according to a press release.
“It is exciting to see companies coming together to support creating positive impact,” said Therese Hayes, chief sustainability officer of The House LR&C. “This strategic partnership with Biolo reduces plastic waste and supports our goal to consider sustainability throughout our product’s life-cycle.”
Click here to explore the LITA by Ciara collection.
Featured Business

2021 Startups to Watch
stats here
Related Posts on Startland News
C2FO accesses $30M investment with World Bank-backed IFC to expand KC firm’s working capital platform
A just-announced capital infusion for Leawood-built C2FO reflects a shared commitment with global partners to boosting jobs and strengthening economic opportunities — notably for micro, small and medium enterprises in emerging markets worldwide. The $30 million funding round features investment from the International Finance Corporation (IFC), a member of the World Bank Group, and existing…
Park capping I-670 gets an official name: South Loop project to honor longtime Republican bridge-builder
Kansas City’s high-profile South Loop Project — a proposed sustainable urban park capping a portion of I-670 — now has a name that pays homage to a leader who played a key role in launching the project: Roy Blunt Luminary Park. “As a working title, the South Loop Project has served us well,” said Jeff…
Not just a pet project: Why this KC e-commerce team adopted a dog supplement brand as its own
The Morgans — the family behind Marknology, a bootstrapped digital marketing firm specializing in Amazon sales — are taking a dog supplement brand that they built as a client to the next level now as owners, they shared. Waggedy — veterinarian-formulated supplements to keep dogs healthy and active, launched by Ben Bellinson in 2015 in…
She’s the mixologist of melt: Jess Priemer blends a cocktail of Kansas City into candle scents
With niche blends like 18th & Vine (whiskey, tobacco, and rose) and KC BBQ (hickory, oak, and BBQ sauce), Jess Priemer evokes memories and local landmarks with the lighting of each wick. Her candles are the best part of what makes Kansas City uniquely home, she said. “I love this city, like everybody else around…





