KC company packages guilt-free plastic alternative with new fashion line by Grammy-winning Ciara
September 30, 2021 | Startland News Staff
A Kansas City company’s groundbreaking biodegradable packaging will help send shipping waste from a fashion icon’s new clothing line back to the earth, officials from Biolo announced Thursday.
LITA by Ciara — The House of LR&C’s new consciously created, ready to wear collection, inspired by Grammy award-winning singer Ciara — will include sustainable packaging for all its products, using Nodax PHA — a biopolymer developed by Biolo.
“PHA is made from plants, turns into feedstock for microorganisms, and leaves nothing behind. Simple as that,” said Will Preston, CEO of Biolo, which specializes in 100-percent biodegradable bags, films, and foodservice products, including straws with more to come.
An alternative to traditional petroleum-based plastics, Biolo’s PHA products are certified for biodegradation in soil and marine environments, as well as home and industrial composts. They perform similarly to traditional plastics, but provide a guilt-free experience that lets consumers enjoy their purchase and not worry about creating unwanted waste, the company said.
In fact, Biolo’s products turn into plant food in 160 days or less.
Click here to learn more about Biolo.
Headquartered in Kansas City with more than 10 local employees, every step of the Biolo manufacturing process happens at one of the company’s four facilities (located in Missouri, Ohio and California). Biolo is a product line under Columbia Packaging Group.
Biolo has been working in partnership with Georgia-based Danimer Scientific for several years to perfect the manufacturing techniques necessary to bring PHA — a natural source of fuel for bacteria, it breaks down quickly in any bioactive environment — to the public through the form of flexible packaging, ocean safe straws, and more. Although PHA has been used by bacteria for millions of years, LITA’s partnership with BIOLO marks the first time a North American company is exclusively using PHA packaging.
“While PHA is a product of evolution and has been naturally occurring for millions of years, it is only recently that we have perfected our process for producing the biopolymer at a commercial scale,” said Don Phillips, vice of business development at Danimer Scientific, describing the proprietary process behind Nodax PHA.
The relationship between Biolo and the fashion line was another natural pairing, the companies said.
The House of LR&C (standing for Love, Respect & Care) was created in 2020 not only to create fashion brands with sustainability in their DNA, but to redefine the way the fashion industry works, to make it inclusive, community-led, and, above all, to create large-scale positive change, according to a press release.
“It is exciting to see companies coming together to support creating positive impact,” said Therese Hayes, chief sustainability officer of The House LR&C. “This strategic partnership with Biolo reduces plastic waste and supports our goal to consider sustainability throughout our product’s life-cycle.”
Click here to explore the LITA by Ciara collection.
Featured Business

2021 Startups to Watch
stats here
Related Posts on Startland News
Liberty-based CAPE Industries scores $1.45M round, ‘global reach with a home base feel’
A commitment to Kansas City shouldn’t limit a company’s reach, Allen Gibson said on the heels of a million-dollar-plus funding round, successfully closed Tuesday by his startup, CAPE Industries. “This is a global product. We have a global team [put in place] and we’ve organized from Day 1 to be a global company based in Kansas…
KCultivator Q&A: Sarah Mote inspired by radical thinkers, lowbrow humor, taking KCSourceLink social
Editor’s note: KCultivators is a lighthearted profile series to highlight people who are meaningfully enriching Kansas City’s entrepreneurial ecosystem. The KCultivator Series is sponsored by Plexpod, a progressive coworking platform offering next generation workspace for entrepreneurs, startups, and growth-stage companies of all sizes. Quiet startups fueled by overcoming struggles are always the most fascinating stories,…
KCMO adds $350K for entrepreneurs to proposed city budget after advocates’ last-minute push
Kansas City entrepreneur advocates gained more momentum Thursday in their bid to receive greater civic support for startups and small businesses. “Entrepreneurs and small businesses are the driver of the Kansas City economy,” KCMO councilman and Mayor Pro Tem Scott Wagner told Startland Thursday afternoon, following the approval of the city’s $1.73 billion budget. An…
Ties meet rocket tech: Crooked Branch refines bow ties with carbon fiber, urging fearlessness
Capitalize on what’s trendy, find a way to make it better, and the work will do itself, Paul Kaster said of his fresh-out-of-high school startup journey. Such a mindset has only elevated business for Kaster, founder of Crooked Branch Studio. The entrepreneur recently launched a line of bow ties made from carbon fiber — a…





