Smart move: Toby Rush-led company shipping its HQ to Edison District in OP, aims to deliver ‘delight’ to workers
April 9, 2021 | Startland News Staff
Smart Warehousing is on the move — packing up its Edgerton headquarters and relocating to an Overland Park innovation hub.
The warehousing and fulfillment solutions company is expected to occupy a portion of the newly-completed Edison District, the company announced this week.
“Relocating our headquarters to downtown Overland Park and maintaining our Edgerton operations positions us well to best serve all our employees in and around Kansas City and to attract top talent,” said Carl Wasinger, founder and COO.
The move is set for completion by August and coincides with additional plans for growth as part of a 10-times revenue growth strategy — slated for fulfillment by 2025.
As part of such a plan, the company intends to increase the capacity of its marketing, sales, and revenue operations departments, said Toby Rush, CEO, and Kansas City startup veteran, mentor, and investor.
“Moving into downtown Overland Park gives us the opportunity to delight our employees more than ever and set them up for personal and professional success,” he said.
“We are seeking individuals who are authentic team players, caring promise-keepers, and tenacious finishers — people who have the drive to win and embody our work-hard, play-hard mentality.”
Click here to browse open positions with Smart Warehousing or here to access additional startup job opportunities in and around the Kansas City metro.
The mixed-use Edison District — led by developer and startup veteran, Tim Barton — boasts 100,000-square-feet of office space, high-end retail, and dining. Barton said he’s eager to welcome Smart Warehousing into the district’s emerging innovation community.
“Edison District has always aimed to bring new energy, working professionals, and entertainment amenities to Downtown [Overland Park] while being heavily invested in the existing community,” he said.
“Smart Warehousing is a perfect example of the type of company that will bring growth and energy to an increasingly vibrant area.”
Click here to learn more about Edison District or here for more on another Barton-led project within its campus — Strang Hall.
Featured Business

2021 Startups to Watch
stats here
Related Posts on Startland News
Know where your meat comes from? For KC shoppers, it’s in a vending machine outside this popular coffee spot
If a farm-to-table beef vending machine is going to successfully plug into a hungry market, Tim Haer has just the place to meet the challenge, he said. “Kansas City — at one point in time — had the largest stockyard in the nation and we were known as Cowtown USA,” noted the startup worker-turned-Green Grass…
$2M grant expected to fuel workforce training, equity hub led by BioNexus KC, Missouri bioscience partners
The Kansas City region must level up to meet the demand of the expanding life sciences industry and support underserved job seekers, said Dennis Ridenour, announcing a $2 million in federal funds aimed at boosting readiness to fill talent shortages. The funding award will establish the “Bioscience Industry Occupational Training and Equity Collaborative Hub for…
Forged in fire: KC blacksmith hammers red hot career crafting tools after surviving blaze (and blade)
A hand-forged knife introduced Brandon Dearing to blacksmithing; one also nearly cost him his life. The Hand and Hammer owner now makes tools — such as tongs and a variety of hammers — for other blacksmiths, using forging techniques he learned as a youth growing up in the country near Archie, Missouri. “TV shows and…
‘Food is Medicine’ tech platform shows appetite for growth with new $2.1M seed round
A patient-driven digital platform that empowers lower income Americans living with chronic health conditions to order the diet-specific foods and support they need announced Thursday it has closed a $2.1 million seed investment. The funding for Free From Market — one of Startland News’ Kansas City Startups to Watch in 2023 — allows the company…



