Smart move: Toby Rush-led company shipping its HQ to Edison District in OP, aims to deliver ‘delight’ to workers
April 9, 2021 | Startland News Staff
Smart Warehousing is on the move — packing up its Edgerton headquarters and relocating to an Overland Park innovation hub.
The warehousing and fulfillment solutions company is expected to occupy a portion of the newly-completed Edison District, the company announced this week.
“Relocating our headquarters to downtown Overland Park and maintaining our Edgerton operations positions us well to best serve all our employees in and around Kansas City and to attract top talent,” said Carl Wasinger, founder and COO.
The move is set for completion by August and coincides with additional plans for growth as part of a 10-times revenue growth strategy — slated for fulfillment by 2025.
As part of such a plan, the company intends to increase the capacity of its marketing, sales, and revenue operations departments, said Toby Rush, CEO, and Kansas City startup veteran, mentor, and investor.
“Moving into downtown Overland Park gives us the opportunity to delight our employees more than ever and set them up for personal and professional success,” he said.
“We are seeking individuals who are authentic team players, caring promise-keepers, and tenacious finishers — people who have the drive to win and embody our work-hard, play-hard mentality.”
Click here to browse open positions with Smart Warehousing or here to access additional startup job opportunities in and around the Kansas City metro.
The mixed-use Edison District — led by developer and startup veteran, Tim Barton — boasts 100,000-square-feet of office space, high-end retail, and dining. Barton said he’s eager to welcome Smart Warehousing into the district’s emerging innovation community.
“Edison District has always aimed to bring new energy, working professionals, and entertainment amenities to Downtown [Overland Park] while being heavily invested in the existing community,” he said.
“Smart Warehousing is a perfect example of the type of company that will bring growth and energy to an increasingly vibrant area.”
Click here to learn more about Edison District or here for more on another Barton-led project within its campus — Strang Hall.
Featured Business

2021 Startups to Watch
stats here
Related Posts on Startland News
Midwest crypto platform Normal aims to bring blockchain ‘banking’ to the mainstream
Cryptocurrencies are poised to radically disrupt and transform monetary systems across the globe, said Joshua Blew, noting the coming financial freedom offered by such developments is closely tied to individuals’ access to the best tools and ownership of the right assets. But connecting to them in a world of banking behemoths and entrenched financial institutions…
KC Chamber set to honor steward of economic inclusion with its 2024 ATHENA award
Transformational leadership guides Qiana Thomason’s purpose, officials with the KC Chamber said, detailing the Health Forward Foundation executive’s commitment to health equity through strategic community investments and policy influence through seasoned social capital. Thomason is set to be honored 5 p.m. Oct. 16 at Starlight Theatre during the Greater Kansas City Chamber of Commerce’s 2024…
From Cleveland Heights to KC: This streetwear brand opens season on Midwest style
As anticipation builds for Thursday’s Chiefs home opener at Arrowhead Stadium, Aric Jones is channeling that energy into his streetwear venture — a play that brings Travis Kelce’s childhood best friend’s lifestyle and clothing brand from Cleveland Heights to Kansas City. Homebred is debuting a six-month showroom at KC Beauty Collective, 1819 Wyandotte St., during…
A business strategy that never changes: Founders must learn to evolve, expert says
In her three decades as an executive leadership coach, Teresa Carey’s seen a lot of changes, she shared. But at the core, people are still the same, she added. “People still want authenticity,” said the founder of PerformancePointe. “Relationships matter. Trust matters. So some things will never go out of style. The craving for connection…



