Smart move: Toby Rush-led company shipping its HQ to Edison District in OP, aims to deliver ‘delight’ to workers
April 9, 2021 | Startland News Staff
Smart Warehousing is on the move — packing up its Edgerton headquarters and relocating to an Overland Park innovation hub.
The warehousing and fulfillment solutions company is expected to occupy a portion of the newly-completed Edison District, the company announced this week.
“Relocating our headquarters to downtown Overland Park and maintaining our Edgerton operations positions us well to best serve all our employees in and around Kansas City and to attract top talent,” said Carl Wasinger, founder and COO.
The move is set for completion by August and coincides with additional plans for growth as part of a 10-times revenue growth strategy — slated for fulfillment by 2025.
As part of such a plan, the company intends to increase the capacity of its marketing, sales, and revenue operations departments, said Toby Rush, CEO, and Kansas City startup veteran, mentor, and investor.
“Moving into downtown Overland Park gives us the opportunity to delight our employees more than ever and set them up for personal and professional success,” he said.
“We are seeking individuals who are authentic team players, caring promise-keepers, and tenacious finishers — people who have the drive to win and embody our work-hard, play-hard mentality.”
Click here to browse open positions with Smart Warehousing or here to access additional startup job opportunities in and around the Kansas City metro.
The mixed-use Edison District — led by developer and startup veteran, Tim Barton — boasts 100,000-square-feet of office space, high-end retail, and dining. Barton said he’s eager to welcome Smart Warehousing into the district’s emerging innovation community.
“Edison District has always aimed to bring new energy, working professionals, and entertainment amenities to Downtown [Overland Park] while being heavily invested in the existing community,” he said.
“Smart Warehousing is a perfect example of the type of company that will bring growth and energy to an increasingly vibrant area.”
Click here to learn more about Edison District or here for more on another Barton-led project within its campus — Strang Hall.
Featured Business

2021 Startups to Watch
stats here
Related Posts on Startland News
Daddy-daughter candy business drops tongue-in-cheek lessons flavored with entrepreneurship
What started out as a joke about an inflatable unicorn sprinkler “tooting” out candy has turned into a meaningful daddy-daughter candy business, Lee Urban shared. The Shawnee father launched Fantastical Droppings “for the little squirts that make your life complete,” he notes on the colorful packaging. “I’m like, ‘I’m gonna create a company that I…
She came to Kansas seeing a land of opportunity; now her just-launched bookstore opens doors for Black creatives
Startland News’ Startup Road Trip series explores innovative and uncommon ideas finding success in rural America and Midwestern startup hubs outside the Kansas City metro. WICHITA — Latasha N. Eley Kelly’s new storefront not only combines her love of books, education, and supporting local creatives, she said; Left on Read also serves as a unique community…
New Westport coffee shop hopes to crown a fresh local favorite in the spot that launched Ruby Jean’s
Move over, office coffee pot; Tamara Grubb’s workspace brews its own premium drinks Tamara Grubb was just looking for a nice office space when she walked into a Westport building — a long-ago gas station with a distinctive double-A frame roof that once launched the popular Ruby Jean’s Juicery brand. Her first thought: This space…



