Smart move: Toby Rush-led company shipping its HQ to Edison District in OP, aims to deliver ‘delight’ to workers
April 9, 2021 | Startland News Staff
Smart Warehousing is on the move — packing up its Edgerton headquarters and relocating to an Overland Park innovation hub.
The warehousing and fulfillment solutions company is expected to occupy a portion of the newly-completed Edison District, the company announced this week.
“Relocating our headquarters to downtown Overland Park and maintaining our Edgerton operations positions us well to best serve all our employees in and around Kansas City and to attract top talent,” said Carl Wasinger, founder and COO.
The move is set for completion by August and coincides with additional plans for growth as part of a 10-times revenue growth strategy — slated for fulfillment by 2025.
As part of such a plan, the company intends to increase the capacity of its marketing, sales, and revenue operations departments, said Toby Rush, CEO, and Kansas City startup veteran, mentor, and investor.
“Moving into downtown Overland Park gives us the opportunity to delight our employees more than ever and set them up for personal and professional success,” he said.
“We are seeking individuals who are authentic team players, caring promise-keepers, and tenacious finishers — people who have the drive to win and embody our work-hard, play-hard mentality.”
Click here to browse open positions with Smart Warehousing or here to access additional startup job opportunities in and around the Kansas City metro.
The mixed-use Edison District — led by developer and startup veteran, Tim Barton — boasts 100,000-square-feet of office space, high-end retail, and dining. Barton said he’s eager to welcome Smart Warehousing into the district’s emerging innovation community.
“Edison District has always aimed to bring new energy, working professionals, and entertainment amenities to Downtown [Overland Park] while being heavily invested in the existing community,” he said.
“Smart Warehousing is a perfect example of the type of company that will bring growth and energy to an increasingly vibrant area.”
Click here to learn more about Edison District or here for more on another Barton-led project within its campus — Strang Hall.
Featured Business

2021 Startups to Watch
stats here
Related Posts on Startland News
With investors clamoring for more, Blooom raises $9.15 million
One of the area’s top startups, finance tech firm Blooom has landed a significant round of financing to accelerate its online tool to boost users’ retirement savings. The firm announced Monday that it raised $9.15 million in an oversubscribed Series B round that features some behemoths in finance tech investing. The round was co-led by…
Celebrity Apprentice features Kansas City fitness startup OYO Fitness
A trio of celebrities were briefly among the sales staff for a surging fitness tech firm in Kansas City. In a recent episode of NBC’s Celebrity Apprentice, musician Boy George, basketball hall-of-famer Lisa Leslie and former Queer Eye for the Straight Guy expert Carson Kressley helped sell for Kansas City-based OYO Fitness. OYO founder Paul…
New effort aims to cultivate, connect SaaS salespeople in KC
A champion of sales talent development in the Kansas City area is hoping to create a movement in Kansas City to help business development professionals learn from one another. Founded in 2016 by Mike Poledna, KC SaaS aims to provide networking and development opportunities for SaaS firms. In addition to hosting free panel conversations five…
To cultivate area ecosystem, Kauffman launches ‘KC Connector’ project
The Ewing Marion Kauffman Foundation is setting out on a mission to better connect people cultivating Kansas City’s entrepreneurial and education communities. The Kauffman Foundation is asking Kansas Citians to nominate the area’s unsung heroes” for its new Community Connector Project. Inspired by similar initiatives that have been implemented in Portland, Philadelphia and Louisville, the…



