Kauffman Foundation’s new plan for American entrepreneurs demands inclusive growth
March 2, 2021 | Startland News Staff
Editor’s note: The Ewing Marion Kauffman Foundation is a financial sponsor of Startland News.
While a stimulus plan being debated by Congress includes funding to stabilize existing business — it’s not enough, the Start Us Up coalition said Tuesday, echoing a call to action by one of the nation’s leading advocates for entrepreneurs.
“Congress needs to take additional steps to the spur the creation of thousands of new businesses to strengthen the economy — particularly for people of color, women and rural residents,” according to the coalition, a group of 200 entrepreneurship advocates who champion the updated recommendations of America’s New Business Plan — a bipartisan policy roadmap released Tuesday by the Ewing Marion Kauffman Foundation.
The coalition called the ongoing COVID-19 outbreak and racial inequity “dual pandemics” shaking the U.S. economy.
Kauffman’s revised plan includes recommendations for policies that directly impact new and small businesses as well as much larger issues that limit access to entrepreneurship and prosperity.
Click here to read a message from Wendy Guillies, president and CEO of the Kauffman Foundation, “Let’s commit to fulfilling the promise of our nation, together.”
“Moments of crisis are also moments of opportunity,” said Philip Gaskin, vice president of entrepreneurship at the Kauffman Foundation. “We have witnessed firsthand communities demonstrating resilience and mutual support during this time of need. But, our communities need help. Now is the time for America to ensure that the best and boldest ideas for supporting entrepreneurship are inclusively discussed, debated, and acted on to level the playing field for all entrepreneurs.”
Among the policy demands detailed in the plan:
- Creating universal access to affordable broadband technology so all Americans can access the internet;
- Closing wealth gaps — particularly for Black and Latino families — with baby bonds;
- Investing in Black-owned banks and CDFIs that have a stronger track record of creating pathways to homeownership and entrepreneurship for people of color; and
- Ensuring that all Americans are equipped with real-world experiences and stronger workforce training to excel in current and future careers, as employees or entrepreneurs.
Click here to read the updated America’s New Business Plan.
“America has the opportunity to transform not just in response to the pandemic, but for the long-term by strengthening policies that address racial inequality, narrow the gap between rich and poor, and raise the economic status of historically marginalized communities,” Gaskin said.
Launched in 2019, America’s New Business Plan sets out to level the playing field and create equitable access to entrepreneurial opportunities for everyday Americans striving to launch new businesses.
Additionally, the Kauffman Foundation is announcing $3.5 million in funding to support efforts to bring about these policy changes in states and cities that will strengthen access to entrepreneurship for those who are underrepresented, according to the Start Us Up coalition.
Click here to read more about the “dual pandemics” facing the U.S.
Featured Business

2021 Startups to Watch
stats here
Related Posts on Startland News
Daddy-daughter candy business drops tongue-in-cheek lessons flavored with entrepreneurship
What started out as a joke about an inflatable unicorn sprinkler “tooting” out candy has turned into a meaningful daddy-daughter candy business, Lee Urban shared. The Shawnee father launched Fantastical Droppings “for the little squirts that make your life complete,” he notes on the colorful packaging. “I’m like, ‘I’m gonna create a company that I…
She came to Kansas seeing a land of opportunity; now her just-launched bookstore opens doors for Black creatives
Startland News’ Startup Road Trip series explores innovative and uncommon ideas finding success in rural America and Midwestern startup hubs outside the Kansas City metro. WICHITA — Latasha N. Eley Kelly’s new storefront not only combines her love of books, education, and supporting local creatives, she said; Left on Read also serves as a unique community…
New Westport coffee shop hopes to crown a fresh local favorite in the spot that launched Ruby Jean’s
Move over, office coffee pot; Tamara Grubb’s workspace brews its own premium drinks Tamara Grubb was just looking for a nice office space when she walked into a Westport building — a long-ago gas station with a distinctive double-A frame roof that once launched the popular Ruby Jean’s Juicery brand. Her first thought: This space…

