Sky’s the limit — and answer — for Genesis Systems’ atmospheric water generators
October 20, 2020 | Channa Steinmetz
Pulling water out of thin air — a concept too good to be true or too obvious to ignore?
“The No. 1 problem we are going to face as a planet will be water,” said Erick Went, who serves as chief technology officer for Kansas City-based Genesis Systems. “I think we take that for granted in our society because it just comes out the tap, and we pay a penny a gallon for it. But even here [in the U.S.], we are rapidly depleting our water tables.
Founders: Shannon and David Stuckenberg
Founding year: 2017
Amount raised to date: $4M
Noteworthy partners: ENGlobal, FedTech, U.S. Army’s x Tech Search, Process Engineering Associates, Siemens, Rice University, University of Texas at Austin, Southwest Research Institute, Google, Avnet, USAF-AFWERX, Air Force Research Laboratory, Southland Holdings, Radix IoT
Current employee count: 10
Elevator pitch: As a way to solve worldwide water scarcity, Genesis Systems developed an atmospheric water generator that is able to bring mass amounts of water to all regions of the world.
“[Genesis Systems’] technology is the only solution I’ve seen that can address the water crisis on a mass scale,” he continued in reference to the startup’s atmospheric water generators.
Genesis Systems’ generator systems are capable of extracting water directly from the atmosphere — even in the driest of regions — and producing freshwater at an industrial scale, Went explained.
Click here to to learn more about Genesis Systems and its team.
The newest version of the generator is slated to launch in March 2021, Went shared. It’s roughly the size of a semi-truck trailer and can produce as much as 5,000 gallons per day, which in American utilization trends, would provide freshwater for more than 60 people.
Genesis Systems now has generators in Tampa, Florida, that generate up to 350 gallons per day. Went noted that the company has more installations planned for the spring.
“We are starting with small groups of people of around 50,” Went said of the target audience for the product. “But we have the ability to scale all the way up to cities.”
The sky’s the limit, Shannon Stuckenberg added with a smile.
Shannon co-founded Genesis Systems with her husband David in 2017. Their passion comes from David’s deployment with the U.S. Air Force at the Al Udeid Air Force Base in Qatar.
“David would watch the convoys of trucks going back and forth to [pump] water,” Stuckenberg noted. “He recalled looking down and realizing there really was only 1.3 days before [the national] water supply would be completely out. That spurred on the later discovery of just how great water scarcity needs are everywhere.”
An urgency to act
With the United Nations predicting that 1.8 billion people will be living in areas with absolute water scarcity by 2025, and two-thirds of the world’s population could be living under water stressed conditions, the duo said that the need for this technology is urgent.
“Every day that we’re not done with this, it is another day with more people who are suffering from water scarcity,” Went said. “So we feel that imperative every day with what we do.”
Stuckenberg recalled receiving a call a couple years ago when Genesis Systems was still in the beginning stages of building its first prototype. It was a request for help.
“We got a call from Uganda, and they asked for over a dozen units for people who were absolutely in dire need of water,” Stuckenberg shared. “I looked at David and said, ‘I don’t ever want to get a phone call or an email and not be able to provide these units to whoever needs them.’
“We have to continue to push ourselves so that when that phone call or that email comes through, we’re able to say, ‘Yes, we have these systems ready, and here they are.’ Never again should someone be without water.”

Genesis Systems generator systems
A sustainable cycle
Another option to creating freshwater is through ocean desalination, Went explained. Desalination is the process of removing salt from seawater to make it drinkable.
The issue: When done on a mass scale, desalination requires a large amount of energy and the concentrated “waste” is put back into the ocean — causing harmful and long-lasting effects to marine life and environments.
Pulling water from the atmosphere, however, involves water recycling every nine days, Went continued.
“If you have rain falling in Tampa, for example, that water came out of the ocean nine days ago in California; so every nine days we’re getting new water sources,” Went noted. “It’s a sustainable cycle that we’re taking part in.”
Power sources for Genesis Systems’ atmospheric water generators depend on the best option for the user’s region.
“You can plug it into the wall, you can use solar, geothermal,” Went said. “Our goal is to use some form of sustainable energy. We don’t want to make a bunch of carbon pollution and damage the environment to solve the water problem. We would love to solve two problems at one time.”
Featured Business

2020 Startups to Watch
stats here
Related Posts on Startland News
Novel Capital, Pipeline join forces to help members gain easier access to evasive non-dilutive capital
A fintech startup launched by two veteran founders is extending its services to members of the elite Pipeline network in a bid to make non-dilutive capital more accessible to startups across the region. Novel Capital, an Overland Park-based fintech growth platform that helps B2B businesses accelerate their growth, recently announced plans to help companies led…
United Way launching $2M fund with Kauffman to back nonprofits that serve people of color
A new Nonprofit Catalyst Fund is expected to help the United Way of Greater Kansas City invest in advancing small nonprofit organizations that serve Black, Latino, and other people of color in the community, said Essence Yancey. “We believe that small, nonprofit organizations within communities of color play a key role in addressing a range…
Kauffman funds help Holy Rosary pilot new lending model to boost equitable access to capital
When a traditional bank may not be able to justify lending additional funds to an entrepreneur struggling to get their business off the ground, Holy Rosary Credit Union is uniquely positioned to help people achieve that evasive upward mobility — regardless of race, gender, or geography, said Carole Wight. A $3.3 million grant from the…
Attention passengers: Prepare to fill your carry ons with local goods when KC’s new terminal opens
Local businesses are a significant part of Kansas City’s story, Tyler Enders said, and the new terminal at the Kansas City International Airport gives travelers coming into the city the perfect prologue. “Right when people land in Kansas City, they will be introduced to local artwork, local restaurants and local retail brands. When they go…



