SafetyCulture deepens its COVID response with $29M acquisition of ‘micro-learning’ app
September 16, 2020 | Startland News Staff
An Australian startup with a significant presence in Kansas City has acquired a mobile training app to boost COVID-era education for businesses through free “micro-learning” resources.
“We’re experiencing the biggest workplace shake-up since economies were rebuilt after World War II. This is not survival of the fittest, this is survival of those that can adapt,” said Luke Anear, CEO of SafetyCulture, detailing how folding in EdApp’s technology is the next step for the company. “The pandemic has made it clear there’s a huge appetite for training as companies look to get safely back to business. EdApp will strengthen our ability to support businesses to do their best work.”
EdApp offers micro lessons downloaded straight to users’ smartphones. Learners acquire knowledge in targeted bursts when it suits them best and can learn at their own pace, according to SafetyCulture, which boasts a Crossroads-based second headquarters in Kansas City. Courses that employ micro elearning typically see completion rates rise from as low as 15 percent to about 90 percent and beyond, the company said in a press release. The app currently delivers about 50,000 lessons per day across more than 90 countries.
Click here to learn more about EdApp, which hails from New York City.
SafetyCulture’s $29 million acquisition of EdApp comes as the Sydney, Australia-born workplace safety and quality platform dedicates its 2020 to helping businesses navigate reopening amid new safety restrictions, Anear said.
In response to COVID-19, SafetyCulture digitized workplace guidance from governments and leading industry bodies across the world into free, ready to use and customizable checklists via its iAuditor app — which already has more than 75,000 users at more than 26,000 organizations.
Click here to learn more about iAuditor.
2020 Startups to Watch
stats here
Related Posts on Startland News
Keystone Award forecasts potential job growth thanks to soon-to-open iWerx-Gladstone
A still-in-the-works coworking space already is inspiring economic development north of the river, said Bob Martin, partner at iWerx, bolstered this week by a Keystone Award for business impact. “Before even opening our doors in Gladstone, we had commitments for nearly 30 percent of the more than 75 offices,” Martin said ahead of the entrepreneurial…
Experience unlocked: Aussie pop-up racing into KC in early 2019 with Mushroom Rally
Mushroom Rally — a real life Mario Kart race experience with roots in Australia — is expected to swerve into the Kansas City scene in early 2019, said James Harrison. “[Mushroom Rally] will hit 16 cities [next year], with Kansas City being one of them,” said Harrison, a race organizer for the experience pop-up. “We…
Nickel & Suede couple create their hook with style, influence and fast-selling leather earrings
Feeling is believing, said Kilee Nickels, the fashion inspiration behind Nickel & Suede. “You may not remember you’re wearing our earrings until someone compliments you,” she said of the light-weight, leather statement accessories that earned the business she co-founded a top spot on Inc. 5000’s 2018 fastest-growing companies list. Based in Liberty, the company boasted…
Culture Lab to Fountain City Fintech startups: Before you hire, define your culture
Bringing Culture Lab programming to the Fountain City Fintech accelerator’s inaugural cohort is part of a deeper effort to call attention to workplace culture in Kansas City, said Frank Keck. “We’ve been able to help each of these six cohort companies really define who they are, why are they doing what they’re doing, and help…