SafetyCulture deepens its COVID response with $29M acquisition of ‘micro-learning’ app
September 16, 2020 | Startland News Staff
An Australian startup with a significant presence in Kansas City has acquired a mobile training app to boost COVID-era education for businesses through free “micro-learning” resources.
“We’re experiencing the biggest workplace shake-up since economies were rebuilt after World War II. This is not survival of the fittest, this is survival of those that can adapt,” said Luke Anear, CEO of SafetyCulture, detailing how folding in EdApp’s technology is the next step for the company. “The pandemic has made it clear there’s a huge appetite for training as companies look to get safely back to business. EdApp will strengthen our ability to support businesses to do their best work.”
EdApp offers micro lessons downloaded straight to users’ smartphones. Learners acquire knowledge in targeted bursts when it suits them best and can learn at their own pace, according to SafetyCulture, which boasts a Crossroads-based second headquarters in Kansas City. Courses that employ micro elearning typically see completion rates rise from as low as 15 percent to about 90 percent and beyond, the company said in a press release. The app currently delivers about 50,000 lessons per day across more than 90 countries.
Click here to learn more about EdApp, which hails from New York City.
SafetyCulture’s $29 million acquisition of EdApp comes as the Sydney, Australia-born workplace safety and quality platform dedicates its 2020 to helping businesses navigate reopening amid new safety restrictions, Anear said.
In response to COVID-19, SafetyCulture digitized workplace guidance from governments and leading industry bodies across the world into free, ready to use and customizable checklists via its iAuditor app — which already has more than 75,000 users at more than 26,000 organizations.
Click here to learn more about iAuditor.
2020 Startups to Watch
stats here
Related Posts on Startland News
‘Heartbreaking but empowering’: Nipsey Hussle’s life, death inspire entrepreneurs to action
The Marathon will continue, Wesley Hamilton said, echoing tens of thousands of mourners now pledging to keep alive the transcendent entrepreneurial spirit of rapper-turned-community leader Nipsey Hussle. Hamilton, founder and executive director of the KC-based nonprofit The Disabled But Not Really Foundation, was among a dozen or more Kansas City entrepreneurs in Los Angeles Thursday…
Inmate to business founder: Determination, Incorporated adds partner with lived experience
Determination, Incorporated’s new partner in compassion places a new lens on the impact the prison-to-founder non-profit could have, said Kyle Smith. “I’ve gotten this non-profit this far, but I can’t do it alone,” said Smith, founder of Determination, Incorporated, which uses entrepreneurship to curate new opportunities for formerly incarcerated people, on the addition of his…
How entrepreneurs are using podcasts to become thought leaders, empower founders
Audiences are moving from eyeballs to eardrums, said Addison Price, and entrepreneurs need to evolve their messaging to compete in a new arena of online engagement. “What’s going to happen when Instagram just isn’t Instagram anymore? What’s going to happen when your Facebook audience just migrates someplace else? Because it will happen,” said Price, podcast…
Open Belly podcast puts voices of immigrant chefs on the menu
Immigrant entrepreneurs have been quietly advancing Kansas City’s food scene for decades, said Danielle Lehman. “When I started hearing the stories of the chefs, I just felt like they were so compelling, and that food is really what connects us,” said Lehman, host of the “Open Belly” podcast and founder of marketing consultancy firm Boxer…