Plug and Play accelerator gains another major animal health backer: Hill’s Pet Nutrition
September 15, 2020 | Austin Barnes
TOPEKA — Hill’s Pet Nutrition is the latest company to throw its support behind a new, Topeka-based animal health accelerator.
“For over a century, Hill’s Pet Nutrition has been a cornerstone in the Topeka business community. They continue to be at the forefront of innovation and are a key driver in Topeka’s role in the animal health corridor,” Katrin Bridges, Greater Topeka Partnership’s senior vice president of innovation, said in a release announcing the company as the second founding partnering in the Plug and Play Accelerator’s-backed program.
Click here to read more about Bridges and the emerging culture of innovation in Topeka.
“We are thrilled about this partnership and the new opportunities it will generate for Topeka and Shawnee County.”
Hill’s Pet — the maker of Prescription, Science Diet, Healthy Advantage and Bioactive dog and cat food — joins Cargill in co-founding the program, which is expected to virtually welcome its first 10 startups to the animal health corridor this fall.
Once COVID-19 prompted social distancing measures are relaxed, Plug and Play’s goal is to bring multiple cohorts to Topeka each year for it in-person accelerator program.
Click here to learn more about the partnership between Cargill and Plug and Play.
“We are excited to have Plug and Play join the animal health corridor in continuing to build breakthrough innovation and — equally as important — to continue attracting great talent, investment and resources to the corridor,” said Yvonne Hsu, U.S. vice president of marketing for Hill’s Pet and KC Animal Health Corridor board chair.
The program is expected to generate a “paradigm shift to research and development” within the region, added Dave Baloga, vice president of science and technology at Hill’s Pet.
“Hill’s has a rich innovation pipeline and welcomes the opportunity to collaborate with startups to accelerate the delivery of breakthrough innovation for pet nutrition,” Beluga continued.
The company holds a dominant presence in Northeast Kansas, noted Bridges, detailing a 2019 commitment by Hill’s Pet that saw a $20 million expansion of its Topeka research center — a campaign focused on needs of small dogs or “Small Paws,” as well as developing engagement for veterinarians and other pet caregivers.
“This partnership is momentous,” said Matt Pivarnik, CEO of Greater Topeka Partnership.
“As a significant contributor to the world of animal health science, Hill’s Pet Nutrition’s support will significantly elevate the prestige, as well as increase the opportunities, of Topeka’s first innovation platform.”
The program is expected to announce additional program partners in the coming weeks.
Interested partners and startups are encouraged to contact Plug and Play here.
Featured Business

2020 Startups to Watch
stats here
Related Posts on Startland News
Convenience unlocked: Amazon now offering delivery directly to vehicles in KCK
Adding to its area delivery offerings, Amazon is turning trunks in Kansas City, Kansas, into mailboxes. The Seattle-based tech giant on Tuesday introduced in-car delivery options in 37 U.S. cities, allowing its Prime members to receive packages in their parked vehicle. Kansas City, Kansas, and St. Louis are the only cities in Kansas and Missouri…
Video: Check out 8 elevator pitches from this year’s Sprint Accelerator companies
With a cohort of companies ranging from artificial intelligence to organic ice cream sandwiches, Sprint Accelerator demonstrates its strength by creating an environment where founders and their teams can learn and develop alongside disparate forms of innovation, Doug Dresslaer said. “They’ve all started realizing they can work together — they’re all on the same side,”…
Former Walmart exec, VC founder who was second attorney for Google joining Kauffman trustees
Editor’s note: Startland News, in its capacity as a nonprofit digital magazine, is financially supported by the Ewing Marion Kauffman Foundation. Two high-powered women are expected to bring diverse business, investment and education backgrounds to the table of one of Kansas City’s leading entrepreneurship engines. Susan Chambers, a five-time “50 Most Powerful Women in Business”…
I-70 wage gap? Kansas City lags St. Louis on tech pay, snapshot analysis says
St. Louis might be the gateway to higher tech pay — but not by much, according to a new nationwide snapshot analysis of tech industry jobs. The Kansas City metro logged an average tech wage of $90,940 in 2017, falling slightly behind the St. Louis metro at $96,370, based on data released in the Cyberstates…


