Sandy Kemper: How to solve the $16 trillion small business liquidity trap
April 8, 2020 | Sandy Kemper
Editor’s note: The opinions expressed in this commentary are the authors’ alone. Sandy Kemper is founder and CEO of C2FO. This open letter was originally published on LinkedIn and targeted to governments and central banks of the world. C2FO and the Kemper Family Foundation are financial supporters of Startland News and its parent organization, STARTLAND.
Earlier payment is better than borrowing.
The greatest financial relief we can give small and mid-sized businesses in this economic crisis is faster payment of their outstanding invoices — liquidity. The lending programs being launched by the world’s governments and central banks and directed to small and mid-sized businesses are extraordinary, needed and laudatory, but will fall short not just in terms of dollars, but more critically, they will not arrive soon enough for tens of millions of the world’s small and mid-sized businesses in dire need.

Small businesses rarely have more than a few weeks of cash on hand, yet many have considerable accounts receivable, often representing 60 to 90 days of sales that are yet to be collected from their customers. A small business with $4 million in annual sales and terms of 90 days has nearly $1 million trapped in accounts receivable. Moreover, with the pandemic, payment terms are extending rapidly as even the largest companies in the world look for ways to increase cash on their balance sheets.
The World Bank estimates that there are more than 150 million small and mid-sized businesses globally, employing 60 percent of the world’s working population and generating nearly 50 percent of the world’s GDP. Using that data and 60-day payment terms, these businesses are owed more than $16 trillion by their customers, half of which are large companies.

What if we created low-cost funding specifically for larger companies to pay their small and mid-sized suppliers immediately?
We would eliminate the need to credit underwrite, generate loan documents and approval processes for tens upon tens of millions of businesses which are already vastly overwhelming traditional finance channels. Instead of borrowing, businesses would now simply be paid more rapidly by their large company customers, something that likely is much preferred over borrowing by all small business owners. Do this at scale and we can create $8 trillion of immediate relief for the world’s small and mid-sized businesses without causing them to have to borrow a penny. A fund designed to move money to large buyers of small suppliers’ goods and services not only eliminates the need for the small businesses to borrow, but likely more effectively protects the loans made because they are to larger, higher credit-rated businesses. Further, a typical large company has thousands of suppliers, the majority being small and mid-sized businesses. So, for one credit facility to a larger company with a sizable supply chain, you can advance funds to upwards of 1,000 small and mid-sized businesses, a 1:1000 amplifier effect.
Funding help is needed even by larger companies in this crisis; central banks and government treasuries have stepped in to help stabilize the debt markets on which many large companies rely. All are being challenged by the global economic downturn. And, importantly, even before this crisis the average large company had much more accounts payable than cash, which is why a fund to pay their accounts payable more rapidly to their small and mid-sized suppliers is so necessary right now.
Ten years ago, I helped found a small business that was born from the liquidity trap I had faced in another company struggling to survive in a previous economic crisis. The idea for our new business was simple: everyone’s account payable is someone else’s account receivable. Our vision at C2FO was to build a platform that matches accounts payable and accounts receivable, and let suppliers order their cash payment earlier from their customers at rates they name. No borrowing, no advance rates, collateral or personal guaranties; just earlier payment. Today we are fortunate to have more than 1 million businesses around the world on our platform. These businesses generate $10.5 trillion of annual sales and more than 90 percent of them are small businesses. Last month, we surpassed $100 billion in lifetime early payment funding to our customers, but they need much more help than we can give them, and they need it now.
Over the last few weeks we have heard from so many businesses that are in such great need. I hope that this letter gives voice and a possible solution to their concerns.
Click here to read our further analysis of this pressing challenge and download the full white paper.
Sandy Kemper is founder and CEO of C2FO.

2020 Startups to Watch
stats here
Related Posts on Startland News
J Rieger continues its international push, adding whiskey distribution to northern neighbors
Fresh off its win as the KC Chamber’s top international small business, J. Rieger & Co. announced its expansion into Nova Scotia — a milestone as the Kansas City-based distiller enters the Canadian market. “We are thrilled to bring our range of artisanal spirits to Canada for the first time,” said Ryan Maybee, co-founder of J.…
Mid x Midwest returning in November with renewed vision to connect KC founders, VCs
The pilot Mid x Midwest event in fall 2022 supported the idea that early-stage tech founders and investors are hungry for more conversations post pandemic, Dan Kerr and Maggie Kenefake shared, spurring the return of the invite-only meetup in November. “We both showed up that morning to Hotel Kansas City and we walked into the…
PrairieFood grows power of its micro-carbon ag solution with a pipeline of human connection
Startland News’ Startup Road Trip series explores innovative and uncommon ideas finding success in rural America and Midwestern startup hubs outside the Kansas City metro. LAWRENCE — Entrepreneurship is all about networking, Robert Herrington said. “You never know where a pivot or direction is going to come from,” said Herrington, an early member of the Pipeline…
C2FO marks $300B in funding for businesses as entrepreneurs navigate ongoing credit crunch
Rapid marketplace expansion in the first half of 2023 helped push Leawood-based C2FO — the world’s on-demand working capital platform — past the $300-billion mark in total funding to its customers. This record funding amount reflects invoices paid an average of 31 days early via C2FO’s platform. C2FO gets vital, low-cost capital into customers’ hands…
