Digital Sandbox KC deploys funding to four new startups as uncertainty becomes ‘new normal’

March 31, 2020  |  Startland News Staff

Philip Hickman, Plabook; Nomi Smith, PMI Rate Pro; Max Schanker, SWOT; and Jerren Thornhill, The Guy Experience

Startup leaders’ needs — and the development of their ideas — don’t stop with the spread of Coronavirus (COVID-19), said Jill Meyer, announcing the latest round of funding selections for Digital Sandbox KC.

Jill Meyer, UMKC Innovation Center

Jill Meyer, UMKC Innovation Center

“We know our entrepreneurs are facing so much uncertainty in this current situation,” said Meyer, senior director of technology ventures at the UMKC Innovation Center. “We want to do our part to collectively champion these innovative companies.”

Digital Sandbox KC selected four companies for proof-of-concept support this quarter, continuing its commitment to fuel innovation in the Kansas City community, she added, noting the program rapidly moves early-stage entrepreneurs from concept to commercialization.

Specific funding amounts for each startup were not immediately disclosed, though companies can each request up to $20,000.

Newly-funded startups in the program include:

  • PlaBook, Kansas City, Missouri (Philip Hickman) — PlaBook is an innovative reading platform that utilizes artificial intelligence, natural language processing, speech recognition, and AI emotion-recognition software to assist students with reading fundamentals, reading fluency and reading comprehension.
  • PMI Rate Pro, Overland Park (Nomi Smith) — For decades, homebuyers have overpaid by the billions for private mortgage insurance, and loan officers have largely been unaware of all available options. In less than 30 seconds, PMI Rate Pro provides loan officers the most affordable PMI rate for homebuyers, with an average savings of $28 per month.
  • The Guy Experience, Kansas City, Missouri (Jerren Thornhill) — The Guy Experience is the premium experience management company for the 21st-century guy. Date night and trip planning are made easy with unforgettable experiences. The all-in-one service app features a personal tech concierge, George, who creates “your day your way” by combining local experiences, food and premium transportation.
  • SWOT, Overland Park (Max Schanker) — Started by three co-founders, Max Schanker, Nate Schanker and Nolan Blankenau, SWOT is a social media platform that ranks anything and everything to “see what others think” (SWOT). Users can share their specific interests; compare opinions with friends, celebrities and the aggregated world; and ultimately become aware of the world’s best of the best so they can maximize value.

“An entrepreneur without funding is like a painter without a paintbrush,” said PlaBook’s Hickman. “And during this ‘new normal,’ I’m grateful the Sandbox stayed true to its mission in providing resources and funding to companies like ours so that we can be the engine of economic development in Kansas City.”

Since its inception in 2013, Digital Sandbox KC has provided project development funding for 129 area startups, which has spurred more than $80 million in follow-on funding, according to the program.

“Now, more than ever, we need to support our early-stage companies with programs like Digital Sandbox KC,” said Meyer. “ … From an innovative reading platform to a product addressing the mortgage industry, all four of these [newly announced] companies demonstrate the creativity and ingenuity that will keep driving our economy.”

Click here to apply for Digital Sandbox KC’s second-quarter cycle.

This story is possible thanks to support from the Ewing Marion Kauffman Foundation, a private, nonpartisan foundation that works together with communities in education and entrepreneurship to create uncommon solutions and empower people to shape their futures and be successful.

For more information, visit www.kauffman.org and connect at www.twitter.com/kauffmanfdn and www.facebook.com/kauffmanfdn

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

2020 Startups to Watch

    stats here

    Related Posts on Startland News

    From the pitch to the Plaza: KC Current flipping the switch on new retail shop in iconic shopping district

    By Tommy Felts | November 25, 2025

    Add team gear to the holiday shopping list this weekend. The Kansas City Current is kicking off a new permanent retail shop on the Country Club Plaza — just in time for the 2025 Plaza Lighting Ceremony. The Current Shop is set to open Wednesday, Nov. 26, in the former Starbucks building at 302 Nichols…

    Kauffman wraps three fast-paced rounds of capacity building: Meet the year’s final grantees

    By Tommy Felts | November 25, 2025

    A revised strategy to help nonprofit organizations strengthen their internal effectiveness and long-term stability — while still aligning with the Kauffman Foundation’s focus areas — next must showcase outcomes, said Allison Greenwood Bajracharya, announcing a final round of capacity building grant winners for 2025. Built with intentional versatility, capacity building grants are meant to meet…

    Five stocking stuffer gift ideas that brew support for women-owned KC businesses

    By Tommy Felts | November 24, 2025

    Editor’s note: The following holiday feature is presented by nbkc bank, where small businesses find big support Shopping with intention this season is just one way Kansas City gift-givers can squeeze local impact into each nook and cranny of those holiday stockings, said Melissa Eggleston, highlighting a sleigh-ful of women-owned businesses shoppers should bank on…

    Their brands survived legal bruises; here’s what still keeps these founders up at night

    By Tommy Felts | November 24, 2025

    A brand worth building is worth safeguarding, said Bo Nelson, joining a chorus of battle-tested entrepreneurs at GEWKC who encouraged emerging business owners to trademark their own peace of mind early by locking down intellectual property — like designs, names and unique processes — from the start. “If you do have something that you genuinely,…