ZOHR relocates HQ to Dallas; KC lauded as its test site, but too limiting to grow brand nationally
February 18, 2020 | Tommy Felts
Everything’s bigger in Texas for ZOHR — including the startup’s potential to drive onto the national automotive scene, said Komal Choong.
Photo courtesy of Zohr
“Kansas City has been our test market to prove out key elements of our growth and market expansion strategies,” said Choong, co-founder of ZOHR, confirming Tuesday that the on-demand tire service startup has relocated its headquarters to Dallas. “On the contrary, however, Kansas City has also limited our opportunity to grow into a national brand.”
“We’re getting much more traction with larger partnerships in Dallas compared to Kansas City,” he added.
ZOHR — one of Startland News’ Kansas City Startups to Watch in 2019 — offers its mobile tire service to customers in the Kansas City and Dallas markets. Its headquarters relocation from the West Bottoms is not expected to impact access to ZOHR’s service across the KC metro, Choong said.
Zohr’s elevator pitch: Zohr – Tires Delivered & Installed is basically a tire shop that comes to you. We sell, deliver, and install new tires at your home or your office. We’re changing the way you change your tires and just making that process as easy as possible for the end consumer.
Other market destinations on the horizon for ZOHR in 2020: Houston, Austin and Denver.
Founded in 2015 by brothers Komal and Anoop Choong, ZOHR previously completed the Y Combinator Fellowship and Techstars Mobility in Detroit. The startup also is a portfolio company of Techstars, the KCRise Fund, Firebrand Ventures and Chicago-based M25.
“Kansas City is our hometown and our early customers gave us the support we needed to grow the business organically,” Choong said.
Click here to learn more about ZOHR’s tire delivery service.
This story is possible thanks to support from the Ewing Marion Kauffman Foundation, a private, nonpartisan foundation that works together with communities in education and entrepreneurship to create uncommon solutions and empower people to shape their futures and be successful.
For more information, visit www.kauffman.org and connect at www.twitter.com/kauffmanfdn and www.facebook.com/kauffmanfdn
Featured Business
2020 Startups to Watch
stats here
Related Posts on Startland News
A new credit union on Prospect aims to be the pebble that causes a ripple effect east of Troost
‘Moving individuals out of that payday loan cycle into a banking cycle’ The recent opening of a new credit union with a mission to serve residents of Kansas City’s east side marks a key milestone along “a long road” to build generational wealth for those historically disadvantaged. Since 2007, Dee Evans has been part of…
Facility Ally raises $700K to take its sports venue, ‘eatertainment’ SAAS platform national
Facility Ally, a sports facility and “eatertainment” management software company, has closed a $700,000 pre-seed funding round led by Slabotsky Family Office. The funds are expected to be used to build out Facility Ally’s development, sales and marketing teams. For sports facilities and leagues, Facility Ally provides a central hub for reservations, memberships, payment, waivers…
Healium augments funding with $3.6M seed round, adds Mayo Clinic deal
Healium, a virtual and augmented reality biofeedback company, announced Monday one of the largest private equity raises for a women-owned business in mid-Missouri history. The startup — which transforms bio-data from any fitness tracker into immersive, reactive media — has also entered into a know-how license agreement with Mayo Clinic. A “virtual firefly release” using mobile…
Influencer vows to ‘keep it smooth’ amid TikTok career highs, family health lows
Editor’s note: This story was originally published by Spark MHK, a non-profit, community-based hub of programming and networks designed to connect entrepreneurs, startups and small business owners to each other and the larger ecosystem in the Greater Manhattan area. Click here to read the original story. The day JahVelle Rhone learned he’d been accepted to TikTok’s 100…