TechMap Kansas reveals open tech jobs, potential for startups to reshape employment trends
January 15, 2020 | Austin Barnes
Startland News’ Startup Road Trip series explores innovative and uncommon ideas finding success in rural America and Midwestern startup hubs outside the Kansas City metro. This series is possible thanks to the Ewing Marion Kauffman Foundation, which leads a collaborative, nationwide effort to identify and remove large and small barriers to new business creation.
LAWRENCE — Tech talent relocating to the Kansas City area shouldn’t worry about their future — opportunities for growth are everywhere, said Brian McClendon. TechMap Kansas exists to prove it, the mapping veteran behind Google’s and Uber’s popular tech added.
“One of the challenges is recruiting and keeping new graduates and also bringing outside employees into the region,” said McClendon, serial entrepreneur and half of the husband-wife duo behind Free State Forge — an angel investment arm that’s backed a wide range of Kansas City startups from working capital titan, C2FO to such early-stage ventures as Griffin Technologies.
Click here to learn more about Brian McClendon, Beth Ellyn McClendon and the portfolio at Free State Forge.
Officially launched Wednesday by Free State Forge, TechMap Kansas is an ever-evolving resource that pinpoints tech jobs across Kansas and Missouri, bringing visibility to area tech opportunities for prospective workers, investors and the communities at large — a weakness of the region’s tech ecosystem, McClendon noted.
“If there isn’t enough opportunity outside of the company in question, it looks risky,” he noted, highlighting ways TechMap Kansas shows potential employees ways they can survive in the region should the job they relocate for fails them.
Click here to explore TechMap Kansas.
“If you come to the region or stay in the region, you’ll have many choices over your career — while still being able to live a great quality of life in an area with good schools, housing that’s affordable and commutes that don’t give you huge headaches,” he said.
Rich with statistics, the first version of TechMap Kansas shows that startups account for little hiring activity in the region, holding less than 32 percent of open positions. A fact that surprised but didn’t shock McClendon, he noted.
“We only have a few [startups] that are seeing big investment and big growth. And there’s many that are sort of in process, but I would like to see a bigger community of bigger startups,” McClendon explained.
“What’s going to be the growth of employment in Kansas and the region are these startups and they need to grow for that to happen,” he added.
And nothing fuels growth like capital, he added, detailing ways TechMap Kansas could further serve as a tool for companies looking to land cash injections.
“Our goal is that all the investors in the region and even investors outside the region can use this as a discovery mechanism and a [sense of] comfort that they’re not investing in an island. We’re actually a pretty dense archipelago out here,” McClendon said.
Such a realization took McClendon and his wife, Beth Ellyn McClendon, by surprise when they returned to the Kansas City area in 2017, he noted, adding that more tech employers exist in the region than most people recognize.
TechMap Kansas reveals there are 610 employers supporting a collective 34,000 tech jobs in the metro. Thirty-eight percent of those positions are based on the Kansas side and 29 percent are held in Missouri.
“In Kansas City, the well-known names are Cerner, Garmin, Burns & McDonnell, and Black & Veatch,” McClendon noted of high profile employers who might not necessarily drive tech employment. “Less well-known, Honeywell FMT employs over 3,000 engineers keeping our country safe and the Kansas City Federal Reserve has over 600 software developers.”
Though startups hold less of a presence, their power shouldn’t be dismissed, McClendon added. The 193 companies on the map as of its release employee up to 125 engineers, developers, and/or data scientists.
“These young companies are doing cool things like sequencing the genome better, faster and cheaper than ever before or attacking the inefficiencies in a $200 trillion marketplace,” he said, noting the impact startups have on the region — despite lower volume.
This story is possible thanks to support from the Ewing Marion Kauffman Foundation, a private, nonpartisan foundation that works together with communities in education and entrepreneurship to create uncommon solutions and empower people to shape their futures and be successful.
For more information, visit www.kauffman.org and connect at www.twitter.com/kauffmanfdn and www.facebook.com/kauffmanfdn
Featured Business

2020 Startups to Watch
stats here
Related Posts on Startland News
Inaugural smart city summit eyes the future of public safety
How can technology improve the safety of a city? That subject and more will be discussed during the upcoming Smart City Tech Summit, which will host dozens of government officials and public safety professionals from around the U.S. The summit — set to take place March 29 through March 31 — will focus on the…
Kansas’ angel tax credits sprint to legal finish line
The Kansas House of Representatives nearly unanimously agreed that the state’s Angel Investor Tax Credits program must continue to boost early-stage businesses. The House voted 122 to 3 in favor of a measure that will extend the life of the $6 million program until 2021. Angel investor tax credits, which are set to expire in 2016,…
Shawnee native sells another startup for over $1B with GM deal
General Motors is hoping to become the leader of self-driving car technology with the gargantuan acquisition of Cruise Automation, whose founder has a local tie. GM announced on March 11 that it purchased Cruise for more than $1 billion in a move that aims to accelerate the development of GM’s autonomous vehicle tech. Cruise…
Kansas’ angel tax credits score first victory but hurdles remain
A bill extending Kansas’ popular Angel Investor Tax Credits scored its first victory Thursday, but legislators must make quick work of the measure if the program is to survive. The Kansas House Committee on Taxation unanimously approved a measure to continue the program, which offers accredited investors a tax credit of up to $50,000 on…



