Miami-bound: KC eSports pioneer carrying gaming industry to the Super Bowl stage
January 28, 2020 | Austin Barnes
AbdulRasheed Yahaya never doubted his non-traditional career had mileage, but the KC eSports pioneer couldn’t have envisioned it would drive him to a Super Bowl, he said — let alone one set to feature the Kansas City Chiefs.
Midwest eSports, based in Wichita, is a pipeline for collegiate and amateur players to turn competitive video games into a healthy, structured and educational sport. Its founder, Ramsey Jamoul, recently graduated from the 2019 Pipeline fellowship.
“By God’s grace, I get to be a role model to the youth, [show them] that an African American man can lead the evolution of eSports [and align it] with field sports,” said Yahaya, founder of Local Legends Gaming and chief business development officer for Midwest eSports, detailing a coming trip that will see him representing his day job — STEM and eSports — during a convening of professional athletes this Super Bowl weekend in Miami.
The presentation will focus on the intersection between STEM careers and the eSports space, highlighting opportunities for youth play in leagues and regional events run by Midwest eSports, Yahaya said.
“We’re aligning eSports with football on the most important day of any pro player’s season,” he said in anticipation of the once-in-a-lifetime trip.
“This is major. It doesn’t get any bigger than this,” Yahaya said. “Kansas City is sending its No. 1 gaming company and its pro ball team to the Super Bowl!”
Click here to read about Kansas City businesses celebrating the Chiefs historic run.
Additionally, Local Legends — Yahaya’s mobile gaming truck startup — will host a Madden NFL tournament for kids and NFL all-stars, further elevating Kansas City as an emerging eSports hub, Yahaya explained.
“I’m putting Kansas City on everyone in the industry’s radar as a premier eSports resource and no longer just a ‘flyover city,’” he said.
Yahaya closed a Westport brick-and-mortar incarnation of Local Legends after several months of operation in 2019, citing a shift in direction for the startup.
Had such events not transpired as they did, the founder isn’t sure he’d have been on track to achieve a milestone like the Miami trip, he said.
“It’s all in God’s plan. He wouldn’t bring me through anything he didn’t plan to lead me through,” Yahaya said.
Click here to read more about Yahaya’s decision to change directions.
As for the big game itself, there’s no way Kansas City doesn’t bring home the Lombardi trophy, he added.
“My Chiefs are winning 24 to 14,” he predicted.
This story is possible thanks to support from the Ewing Marion Kauffman Foundation, a private, nonpartisan foundation that works together with communities in education and entrepreneurship to create uncommon solutions and empower people to shape their futures and be successful.
For more information, visit www.kauffman.org and connect at www.twitter.com/kauffmanfdn and www.facebook.com/kauffmanfdn
Featured Business
2020 Startups to Watch
stats here
Related Posts on Startland News
Nonprofits need merch too: How Sandlot is helping local orgs get the goods with no risk, low waste
HelpingHats’ debut celebrates the 10-year anniversary of Made in KC — and helps raise money for a high-profile nonprofit Sandlot Goods’ newly launched HelpingHats programs aims to help like-minded organizations reach their fundraising goals while also supporting American manufacturing, explained Thomas McIntyre, noting local-first retailer Made In KC serves its test case ahead of a…
Look inside: North KC brewery adds game bar to the block (plus one of KC’s favorite sandwiches)
A game bar with a vintage national park theme is coming to North Kansas City next month — with Bay Boy sandwiches packed for the short trip. The Commons is an extension of Cinder Block Brewery at 110 E. 18th Ave. The craft brewery opened in September 2013. When a dance club recently closed next…
Entrepreneurs worry World Cup could leave small biz, communities on the losing team
FIFA’s summer games set to bring opportunity to Kansas City, but some fear a ripple effect that lasts far longer than the 2026 matches With each month that passes before Kansas City hosts games for the FIFA World Cup in June 2026, local small business owners are facing anxiety about the uncertain plays ahead —…
Real-life KC startup bros create virtual basement gaming vibes, turning once-isolated streaming into a familiar party
In today’s connected world, gaming with or against relative strangers — or “friends” a player only knows from a specific game or platform — is the norm. A Kansas City startup’s new streaming venture aims to recreate old school gaming-with-friends-in-the-basement vibe in the digital world. Available on Steam for free when its beta goes live…