Miami-bound: KC eSports pioneer carrying gaming industry to the Super Bowl stage

January 28, 2020  |  Austin Barnes

AbdulRasheed Yahaya, Unified Esports Association

AbdulRasheed Yahaya never doubted his non-traditional career had mileage, but the KC eSports pioneer couldn’t have envisioned it would drive him to a Super Bowl, he said — let alone one set to feature the Kansas City Chiefs. 

Midwest eSports, based in Wichita, is a pipeline for collegiate and amateur players to turn competitive video games into a healthy, structured and educational sport. Its founder, Ramsey Jamoul, recently graduated from the 2019 Pipeline fellowship.

“By God’s grace, I get to be a role model to the youth, [show them] that an African American man can lead the evolution of eSports [and align it] with field sports,” said Yahaya, founder of Local Legends Gaming and chief business development officer for Midwest eSports, detailing a coming trip that will see him representing his day job — STEM and eSports — during a convening of professional athletes this Super Bowl weekend in Miami.  

The presentation will focus on the intersection between STEM careers and the eSports space, highlighting opportunities for youth play in leagues and regional events run by Midwest eSports, Yahaya said. 

“We’re aligning eSports with football on the most important day of any pro player’s season,” he said in anticipation of the once-in-a-lifetime trip. 

“This is major. It doesn’t get any bigger than this,” Yahaya said. “Kansas City is sending its No. 1 gaming company and its pro ball team to the Super Bowl!” 

Click here to read about Kansas City businesses celebrating the Chiefs historic run. 

Additionally, Local Legends — Yahaya’s mobile gaming truck startup — will host a Madden NFL tournament for kids and NFL all-stars, further elevating Kansas City as an emerging eSports hub, Yahaya explained.

“I’m putting Kansas City  on everyone in the industry’s radar as a premier eSports resource and no longer just a ‘flyover city,’” he said. 

Yahaya closed a Westport brick-and-mortar incarnation of Local Legends after several months of operation in 2019, citing a shift in direction for the startup. 

Had such events not transpired as they did, the founder isn’t sure he’d have been on track to achieve a milestone like the Miami trip, he said. 

“It’s all in God’s plan. He wouldn’t bring me through anything he didn’t plan to lead me through,” Yahaya said. 

Click here to read more about Yahaya’s decision to change directions.

As for the big game itself, there’s no way Kansas City doesn’t bring home the Lombardi trophy, he added. 

“My Chiefs are winning 24 to 14,” he predicted.

This story is possible thanks to support from the Ewing Marion Kauffman Foundation, a private, nonpartisan foundation that works together with communities in education and entrepreneurship to create uncommon solutions and empower people to shape their futures and be successful.

For more information, visit www.kauffman.org and connect at www.twitter.com/kauffmanfdn and www.facebook.com/kauffmanfdn

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

2020 Startups to Watch

    stats here

    Related Posts on Startland News

    Pipeline opens application for 2023 fellowship, Pathfinder; boosts its own storytelling

    By Tommy Felts | September 1, 2022

    Midwest entrepreneurs deserve the resources they need to scale into high-growth ventures, said Melissa Vincent, announcing the launch this week of applications for Pipeline’s latest fellowship and Pathfinder program for overlooked founders. Tapping into its network of more than 180 entrepreneurs who have generated over $2.2 billion in revenues, Pipeline’s support system ranges from intense…

    KC BizCare awarded $300K by Kauffman for small business census, new ESO accelerator

    By Tommy Felts | September 1, 2022

    Entrepreneurial support organizations experience many of the same challenges faced by Kansas City’s small business community, stifling their effectiveness, Nia Richardson noted.  “This includes staffing and resource constraints, lack of business education and practical experience, and fragmented systems of support. Without addressing these structural and systemic constraints, enabling equitable and inclusive small business growth will…

    2022 Kansas City’s VC-Backed Companies Report

    By Tommy Felts | August 31, 2022

    The metro’s field of venture capital-backed companies is getting more crowded — their payrolls swelling with new employees — amid a bounce-back from the global pandemic and new signals of Kansas City’s momentum, according to data in a new report from Startland News. The 2022 Kansas City Venture Capital-Backed Companies Report provides an updated snapshot into…

    Sicilian legacy meats its match: Why this rising star on KC’s food scene was DiCapo’s pick to take over family pizzeria after nearly 100-year run

    By Tommy Felts | August 31, 2022

    As a teenager working in downtown Kansas City in the 1990s, Theresa Santos found herself spending her breaks and spare time at the Italian Gardens restaurant on 12th and Baltimore, she recalled. Growing up in New York City and infatuated with Italian culture and food, Santos quickly became friends with the staff — then the…