Miami-bound: KC eSports pioneer carrying gaming industry to the Super Bowl stage

January 28, 2020  |  Austin Barnes

AbdulRasheed Yahaya, Unified Esports Association

AbdulRasheed Yahaya never doubted his non-traditional career had mileage, but the KC eSports pioneer couldn’t have envisioned it would drive him to a Super Bowl, he said — let alone one set to feature the Kansas City Chiefs. 

Midwest eSports, based in Wichita, is a pipeline for collegiate and amateur players to turn competitive video games into a healthy, structured and educational sport. Its founder, Ramsey Jamoul, recently graduated from the 2019 Pipeline fellowship.

“By God’s grace, I get to be a role model to the youth, [show them] that an African American man can lead the evolution of eSports [and align it] with field sports,” said Yahaya, founder of Local Legends Gaming and chief business development officer for Midwest eSports, detailing a coming trip that will see him representing his day job — STEM and eSports — during a convening of professional athletes this Super Bowl weekend in Miami.  

The presentation will focus on the intersection between STEM careers and the eSports space, highlighting opportunities for youth play in leagues and regional events run by Midwest eSports, Yahaya said. 

“We’re aligning eSports with football on the most important day of any pro player’s season,” he said in anticipation of the once-in-a-lifetime trip. 

“This is major. It doesn’t get any bigger than this,” Yahaya said. “Kansas City is sending its No. 1 gaming company and its pro ball team to the Super Bowl!” 

Click here to read about Kansas City businesses celebrating the Chiefs historic run. 

Additionally, Local Legends — Yahaya’s mobile gaming truck startup — will host a Madden NFL tournament for kids and NFL all-stars, further elevating Kansas City as an emerging eSports hub, Yahaya explained.

“I’m putting Kansas City  on everyone in the industry’s radar as a premier eSports resource and no longer just a ‘flyover city,’” he said. 

Yahaya closed a Westport brick-and-mortar incarnation of Local Legends after several months of operation in 2019, citing a shift in direction for the startup. 

Had such events not transpired as they did, the founder isn’t sure he’d have been on track to achieve a milestone like the Miami trip, he said. 

“It’s all in God’s plan. He wouldn’t bring me through anything he didn’t plan to lead me through,” Yahaya said. 

Click here to read more about Yahaya’s decision to change directions.

As for the big game itself, there’s no way Kansas City doesn’t bring home the Lombardi trophy, he added. 

“My Chiefs are winning 24 to 14,” he predicted.

This story is possible thanks to support from the Ewing Marion Kauffman Foundation, a private, nonpartisan foundation that works together with communities in education and entrepreneurship to create uncommon solutions and empower people to shape their futures and be successful.

For more information, visit www.kauffman.org and connect at www.twitter.com/kauffmanfdn and www.facebook.com/kauffmanfdn

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

2020 Startups to Watch

    stats here

    Related Posts on Startland News

    Come on (down) Now! AltCap Your Biz awards $37K in prizes with a familiar face earning biggest win of the night

    By Tommy Felts | November 18, 2022

    The founder’s story can be the most important part of a startup’s pitch, Dr. Shelley Cooper shared after clinching the $25,000 grand prize at Thursday’s AltCap Your Biz: Pitch Competition. “Everybody else had a lot more financials in their pitch, and I took all that stuff out. I focused on telling my story the way…

    Panel: Teachers can’t just ‘fail fast’ with students, but plugging entrepreneurship into classrooms builds agility in both

    By Tommy Felts | November 18, 2022

    As someone with a hand in both education and entrepreneurship, Tiffany Dixon recognizes that a gap between the two is limiting potential in Kansas City schools. “There is an ecosystem that teachers don’t realize exists around their classroom,” she explained during a “Youth: Our Future Entrepreneurs” panel discussion for Global Entrepreneurship Week – Kansas City.…

    VIDEO: How KC-built Engenious Design is scaling with stealth to atmospheric heights

    By Tommy Felts | November 17, 2022

    Editor’s note: Engenious Design is a financial supporter of Startland News. This video feature was produced through a paid partnership. From life-saving medical devices to unexpected innovations taking orbit, Engenious Design — a white label manufacturing and design firm headquartered in Prairie Village — might be Kansas City’s best-kept success story, teased Chris Justice, principal…

    City zoning change melts barriers for artisanal makers building businesses in KCMO

    By Tommy Felts | November 16, 2022

    Editor’s note: KC BizCare is a financial supporter of Startland News. This story was produced through a paid partnership. Birdie Hansen started making candles as a hobby during the pandemic, and the business quickly grew to a level beyond what she and her husband David’s home in Midtown could accommodate. Scaling operations for Effing Candle…