Miami-bound: KC eSports pioneer carrying gaming industry to the Super Bowl stage

January 28, 2020  |  Austin Barnes

AbdulRasheed Yahaya, Unified Esports Association

AbdulRasheed Yahaya never doubted his non-traditional career had mileage, but the KC eSports pioneer couldn’t have envisioned it would drive him to a Super Bowl, he said — let alone one set to feature the Kansas City Chiefs. 

Midwest eSports, based in Wichita, is a pipeline for collegiate and amateur players to turn competitive video games into a healthy, structured and educational sport. Its founder, Ramsey Jamoul, recently graduated from the 2019 Pipeline fellowship.

“By God’s grace, I get to be a role model to the youth, [show them] that an African American man can lead the evolution of eSports [and align it] with field sports,” said Yahaya, founder of Local Legends Gaming and chief business development officer for Midwest eSports, detailing a coming trip that will see him representing his day job — STEM and eSports — during a convening of professional athletes this Super Bowl weekend in Miami.  

The presentation will focus on the intersection between STEM careers and the eSports space, highlighting opportunities for youth play in leagues and regional events run by Midwest eSports, Yahaya said. 

“We’re aligning eSports with football on the most important day of any pro player’s season,” he said in anticipation of the once-in-a-lifetime trip. 

“This is major. It doesn’t get any bigger than this,” Yahaya said. “Kansas City is sending its No. 1 gaming company and its pro ball team to the Super Bowl!” 

Click here to read about Kansas City businesses celebrating the Chiefs historic run. 

Additionally, Local Legends — Yahaya’s mobile gaming truck startup — will host a Madden NFL tournament for kids and NFL all-stars, further elevating Kansas City as an emerging eSports hub, Yahaya explained.

“I’m putting Kansas City  on everyone in the industry’s radar as a premier eSports resource and no longer just a ‘flyover city,’” he said. 

Yahaya closed a Westport brick-and-mortar incarnation of Local Legends after several months of operation in 2019, citing a shift in direction for the startup. 

Had such events not transpired as they did, the founder isn’t sure he’d have been on track to achieve a milestone like the Miami trip, he said. 

“It’s all in God’s plan. He wouldn’t bring me through anything he didn’t plan to lead me through,” Yahaya said. 

Click here to read more about Yahaya’s decision to change directions.

As for the big game itself, there’s no way Kansas City doesn’t bring home the Lombardi trophy, he added. 

“My Chiefs are winning 24 to 14,” he predicted.

This story is possible thanks to support from the Ewing Marion Kauffman Foundation, a private, nonpartisan foundation that works together with communities in education and entrepreneurship to create uncommon solutions and empower people to shape their futures and be successful.

For more information, visit www.kauffman.org and connect at www.twitter.com/kauffmanfdn and www.facebook.com/kauffmanfdn

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

2020 Startups to Watch

    stats here

    Related Posts on Startland News

    Venboo heads to market(s), hoping to make local vendors the next Crumbl Cookies with its event booking tech

    By Tommy Felts | February 2, 2023

    The Venboo app — which connects individual vendors and event organizers on a single platform — will soon gain a dashboard that allows all parties to connect more seamlessly, detailed Juaquan Herron. The dashboard is expected to further streamline the user’s booking experience of Venboo, which lets vendors set criteria for events that match their…

    Behind the blooom deal: How Morgan Stanley at Work boosted its robo-advising tech with startup buy, but kept a human touch

    By Tommy Felts | February 2, 2023

    Editor’s note: Morgan Stanley is a financial supporter of Startland News. The investment management and financial services company has branches in Leawood and on the Country Club Plaza. Acquisition is scaling blooom’s tech ‘beyond our wildest dreams’ Integrating a Kansas City startup’s tech into its globe-spanning robo-advising portfolio — along with securing a soft landing…

    From abandoned artifact to new Negro Leagues’ space: Why renovated Paseo YMCA now bears the name ‘Buck O’Neil’

    By Tommy Felts | February 1, 2023

    The Negro Leagues Baseball Museum’s redevelopment of the old Paseo YMCA is nearly complete, according to NLBM President Bob Kendrick, who said the renovated building will help the museum share the history of the Negro Leagues with generations to come. Set to open in late spring or early summer, the Buck O’Neil Education and Research…

    Royals say tailgating, plenty of parking planned for year-round downtown ballpark district

    By Tommy Felts | February 1, 2023

    As the Kansas City Royals deepen their efforts to bring baseball to downtown, the club aims to call up features fans love most — along with attributes from other ballparks and entertainment districts they don’t yet know they’ve been missing, executives said Tuesday. “We’re committed to creating a truly transformational, world-class ballpark district, one that…