Miami-bound: KC eSports pioneer carrying gaming industry to the Super Bowl stage
January 28, 2020 | Austin Barnes
AbdulRasheed Yahaya never doubted his non-traditional career had mileage, but the KC eSports pioneer couldn’t have envisioned it would drive him to a Super Bowl, he said — let alone one set to feature the Kansas City Chiefs.
Midwest eSports, based in Wichita, is a pipeline for collegiate and amateur players to turn competitive video games into a healthy, structured and educational sport. Its founder, Ramsey Jamoul, recently graduated from the 2019 Pipeline fellowship.
“By God’s grace, I get to be a role model to the youth, [show them] that an African American man can lead the evolution of eSports [and align it] with field sports,” said Yahaya, founder of Local Legends Gaming and chief business development officer for Midwest eSports, detailing a coming trip that will see him representing his day job — STEM and eSports — during a convening of professional athletes this Super Bowl weekend in Miami.
The presentation will focus on the intersection between STEM careers and the eSports space, highlighting opportunities for youth play in leagues and regional events run by Midwest eSports, Yahaya said.
“We’re aligning eSports with football on the most important day of any pro player’s season,” he said in anticipation of the once-in-a-lifetime trip.
“This is major. It doesn’t get any bigger than this,” Yahaya said. “Kansas City is sending its No. 1 gaming company and its pro ball team to the Super Bowl!”
Click here to read about Kansas City businesses celebrating the Chiefs historic run.
Additionally, Local Legends — Yahaya’s mobile gaming truck startup — will host a Madden NFL tournament for kids and NFL all-stars, further elevating Kansas City as an emerging eSports hub, Yahaya explained.
“I’m putting Kansas City on everyone in the industry’s radar as a premier eSports resource and no longer just a ‘flyover city,’” he said.
Yahaya closed a Westport brick-and-mortar incarnation of Local Legends after several months of operation in 2019, citing a shift in direction for the startup.
Had such events not transpired as they did, the founder isn’t sure he’d have been on track to achieve a milestone like the Miami trip, he said.
“It’s all in God’s plan. He wouldn’t bring me through anything he didn’t plan to lead me through,” Yahaya said.
Click here to read more about Yahaya’s decision to change directions.
As for the big game itself, there’s no way Kansas City doesn’t bring home the Lombardi trophy, he added.
“My Chiefs are winning 24 to 14,” he predicted.
This story is possible thanks to support from the Ewing Marion Kauffman Foundation, a private, nonpartisan foundation that works together with communities in education and entrepreneurship to create uncommon solutions and empower people to shape their futures and be successful.
For more information, visit www.kauffman.org and connect at www.twitter.com/kauffmanfdn and www.facebook.com/kauffmanfdn
Featured Business

2020 Startups to Watch
stats here
Related Posts on Startland News
Travois receives $35M in tax credits to boost economic development in Native communities
A fresh tranche of new markets tax credits is expected to help Crossroads-based Travois support the funding of projects in Native spaces, like school facilities and health clinics, said Phil Glynn. “New markets tax credits are an essential tool for filling funding gaps for projects in places with the greatest need,” said Glynn, president of…
Chef Ryan Edwards’ flame rises with new BBQ concept (in a familiar Lenexa space)
A new BBQ hotspot opened this week on Lackman Road, bringing a seasoned restauranteur’s latest concept — and the taste of distinctly Kansas City barbecue — back to his old grilling grounds. Sierra BBQ, a casual dining concept from chef-owner Ryan Edwards, debuted Tuesday in the former Johnson County space occupied by Edwards’ acclaimed Sierra…
Here’s how Kauffman’s five just-hired directors fit into the Foundation’s new impact- and research-heavy focus
A handful of newly announced directors at the Ewing Marion Kauffman Foundation are expected to help drive forward the influential philanthropic organization’s updated priorities and grantmaking strategy, said Dr. DeAngela Burns-Wallace, emphasizing an underlying theme for their work: prosperity for all. “These five new director positions welcome a combination of talent and commitment to our…
Startup newcomer no longer the outsider after capping $30K+ Pure Pitch Rally prize haul
A decade ago, Zik Nwanganga felt like a stranger in Kansas City, he said. Monday’s Pure Pitch Rally gave him a new perspective — surrounded by funders and startup supporters eager to boost his fledgling venture. “I’m just in shock — overwhelmed with joy and grateful for the community coming together,” Nwanganga said after tallying…

