Miami-bound: KC eSports pioneer carrying gaming industry to the Super Bowl stage
January 28, 2020 | Austin Barnes
AbdulRasheed Yahaya never doubted his non-traditional career had mileage, but the KC eSports pioneer couldn’t have envisioned it would drive him to a Super Bowl, he said — let alone one set to feature the Kansas City Chiefs.
Midwest eSports, based in Wichita, is a pipeline for collegiate and amateur players to turn competitive video games into a healthy, structured and educational sport. Its founder, Ramsey Jamoul, recently graduated from the 2019 Pipeline fellowship.
“By God’s grace, I get to be a role model to the youth, [show them] that an African American man can lead the evolution of eSports [and align it] with field sports,” said Yahaya, founder of Local Legends Gaming and chief business development officer for Midwest eSports, detailing a coming trip that will see him representing his day job — STEM and eSports — during a convening of professional athletes this Super Bowl weekend in Miami.
The presentation will focus on the intersection between STEM careers and the eSports space, highlighting opportunities for youth play in leagues and regional events run by Midwest eSports, Yahaya said.
“We’re aligning eSports with football on the most important day of any pro player’s season,” he said in anticipation of the once-in-a-lifetime trip.
“This is major. It doesn’t get any bigger than this,” Yahaya said. “Kansas City is sending its No. 1 gaming company and its pro ball team to the Super Bowl!”
Click here to read about Kansas City businesses celebrating the Chiefs historic run.
Additionally, Local Legends — Yahaya’s mobile gaming truck startup — will host a Madden NFL tournament for kids and NFL all-stars, further elevating Kansas City as an emerging eSports hub, Yahaya explained.
“I’m putting Kansas City on everyone in the industry’s radar as a premier eSports resource and no longer just a ‘flyover city,’” he said.
Yahaya closed a Westport brick-and-mortar incarnation of Local Legends after several months of operation in 2019, citing a shift in direction for the startup.
Had such events not transpired as they did, the founder isn’t sure he’d have been on track to achieve a milestone like the Miami trip, he said.
“It’s all in God’s plan. He wouldn’t bring me through anything he didn’t plan to lead me through,” Yahaya said.
Click here to read more about Yahaya’s decision to change directions.
As for the big game itself, there’s no way Kansas City doesn’t bring home the Lombardi trophy, he added.
“My Chiefs are winning 24 to 14,” he predicted.
This story is possible thanks to support from the Ewing Marion Kauffman Foundation, a private, nonpartisan foundation that works together with communities in education and entrepreneurship to create uncommon solutions and empower people to shape their futures and be successful.
For more information, visit www.kauffman.org and connect at www.twitter.com/kauffmanfdn and www.facebook.com/kauffmanfdn
Featured Business

2020 Startups to Watch
stats here
Related Posts on Startland News
It’s OK to open with joy: How two moms’ dreams just launched twin shops on Brookside-Waldo border
Two women, longtime friends, have similar entrepreneur origin stories. Now they have side-by-side shops in a bustling neighborhood shopping district. The twin storefronts — Bramble & Stem led by Katherine (Brambl) Taylor; and Blue Sky Art + Home from hometown artist Leslie Beck — come as the mothers-turned-business owners pivot from freelancing to full-time entrepreneurship.…
Tiki Taco plans to double its restaurant count in 2025, starting at one busy Olathe corner
A rapidly scaling taco spot with a trio of locations across the metro is adding an Olathe restaurant this March. Four more Kansas City-area eateries are already in the works with the partners at Tiki Taco hungry for regional expansion — even if it isn’t yet on the table. “I’m stoked,” said Richard Wiles, one…
$11.2M+ awarded: 53 orgs tapped for first-ever tranche of Kauffman capacity building grants
A new grantmaking strategy from the Ewing Marion Kauffman Foundation is manifesting through an inaugural round of funding to local and outside organizations whose work supports the priorities of college access and completion, workforce and career development, and entrepreneurship. The Kauffman Foundation on Monday announced its first tranche of grants — totaling more than $11.2…
Kansas City company becomes the gameday go-to collaborator for celebrity-jammed events
Teaming up with the Eighty-Seven and Running Foundation for events — like the recent Kelce Car Jam in the Crossroads — is an incredible opportunity for Kansas City’s Platinum XP to showcase its capabilities and build a reputation as a top creative collaborator, said Lauren Rios. “Platinum XP has the opportunity to work with many…

