Miami-bound: KC eSports pioneer carrying gaming industry to the Super Bowl stage

January 28, 2020  |  Austin Barnes

AbdulRasheed Yahaya, Unified Esports Association

AbdulRasheed Yahaya never doubted his non-traditional career had mileage, but the KC eSports pioneer couldn’t have envisioned it would drive him to a Super Bowl, he said — let alone one set to feature the Kansas City Chiefs. 

Midwest eSports, based in Wichita, is a pipeline for collegiate and amateur players to turn competitive video games into a healthy, structured and educational sport. Its founder, Ramsey Jamoul, recently graduated from the 2019 Pipeline fellowship.

“By God’s grace, I get to be a role model to the youth, [show them] that an African American man can lead the evolution of eSports [and align it] with field sports,” said Yahaya, founder of Local Legends Gaming and chief business development officer for Midwest eSports, detailing a coming trip that will see him representing his day job — STEM and eSports — during a convening of professional athletes this Super Bowl weekend in Miami.  

The presentation will focus on the intersection between STEM careers and the eSports space, highlighting opportunities for youth play in leagues and regional events run by Midwest eSports, Yahaya said. 

“We’re aligning eSports with football on the most important day of any pro player’s season,” he said in anticipation of the once-in-a-lifetime trip. 

“This is major. It doesn’t get any bigger than this,” Yahaya said. “Kansas City is sending its No. 1 gaming company and its pro ball team to the Super Bowl!” 

Click here to read about Kansas City businesses celebrating the Chiefs historic run. 

Additionally, Local Legends — Yahaya’s mobile gaming truck startup — will host a Madden NFL tournament for kids and NFL all-stars, further elevating Kansas City as an emerging eSports hub, Yahaya explained.

“I’m putting Kansas City  on everyone in the industry’s radar as a premier eSports resource and no longer just a ‘flyover city,’” he said. 

Yahaya closed a Westport brick-and-mortar incarnation of Local Legends after several months of operation in 2019, citing a shift in direction for the startup. 

Had such events not transpired as they did, the founder isn’t sure he’d have been on track to achieve a milestone like the Miami trip, he said. 

“It’s all in God’s plan. He wouldn’t bring me through anything he didn’t plan to lead me through,” Yahaya said. 

Click here to read more about Yahaya’s decision to change directions.

As for the big game itself, there’s no way Kansas City doesn’t bring home the Lombardi trophy, he added. 

“My Chiefs are winning 24 to 14,” he predicted.

This story is possible thanks to support from the Ewing Marion Kauffman Foundation, a private, nonpartisan foundation that works together with communities in education and entrepreneurship to create uncommon solutions and empower people to shape their futures and be successful.

For more information, visit www.kauffman.org and connect at www.twitter.com/kauffmanfdn and www.facebook.com/kauffmanfdn

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

2020 Startups to Watch

    stats here

    Related Posts on Startland News

    Golftech startup raises $675K seed round, swinging for franchise expansion and commercial tech launch

    By Tommy Felts | December 4, 2024

    A Lenexa-based tech company focused on accelerating skills for avid golfers hit a funding milestone this week, announcing a seed round meant to bridge the gap between on-course and off-course play through its innovative physical and digital solutions. Albatross Golf — which boasts two flagship offerings: GolfTRK and Noonan — on Tuesday shared news of…

    Naughty or nice night for a drink: Your guide to Kansas City holiday bar getaways

    By Tommy Felts | December 4, 2024

    The holiday spirit shows up in some unexpected places this year, with festively themed pop-up bars and nightlife experiences jingling through the season at nearly 30 Kansas City area businesses and venues — from the world’s loudest stadium to the smallest speakeasies. “The Gingerbread is our way of bringing extra holiday cheer to the heart…

    Ice Cream BAE founder turns to Laotian home-cooking, offering up Mama’s egg rolls from new Lenexa noodle spot

    By Tommy Felts | December 3, 2024

    Lenexa Public Market will soon be home to a new kitchen serving a mix of authentic flavors from Laos and Thailand — an authentic-to-home concept from an entrepreneur known for bringing fresh culinary experiences to diners from North Kansas City to South Johnson County. Chef and owner Adison Sichampanakhone plans a January opening for Saap…

    Just funded: KCMO unveils $200K in grants for nearly two dozen restaurants, bars, coffee shops

    By Tommy Felts | December 3, 2024

    Kansas City has an “enormous appetite” for outdoor dining, said Wes Rogers, highlighting the growing need for city leaders to be responsive to evolving industry and small business trends — and championing KCMO’s new outdoor dining grants program. Officials on Tuesday announced 20 inaugural recipients of the Outdoor Dining Enhancement Grant. It’s an initiative —…