DivvyHQ proves ‘unmatched in market’ with top award now spanning four consecutive wins

Voted the No. 1 content marketing tool for the fourth straight year, DivvyHQ plans to capitalize on its momentum to deliver new features and functionality in 2020, said co-founders Brock Stechman and Brody Dorland. 

“When we won [the honor] the first year, obviously it was a huge surprise. We were so pumped. But then we won it the second year, and the third year to now four years in a row… I think we’re still just as surprised, but it’s such great validation for what we’re building,” said Dorland, on the Content Marketing Institute’s yearly Content Tech Survey results. “Obviously we’re very proud of our team and the platform, and customer base that we built.”

Click here to read more about the Content Marketing Institute’s 2019 Tech Survey. 

DivvyHQ won in another three categories as well — the team collaboration tool, project management tool, and the social media analytics tool, said Stechman, noting the Kansas City-based firm beat out larger companies like Google, Microsoft, Adobe, and many others. 

“It’s just awesome to see, and the significance with this is that it’s actually voted on by marketers. It’s not just one organization that is subjectively picking their top tool,” said Stechman. “They are surveying top marketing teams. It’s just really cool to see how we stack up against some large players.” 

The team attributes the win to the Midwestern nature that helped them to gain such a loyal customer base, Dorland added. 

“Obviously those brands are gigantic and they’ve got marketing budgets … and they didn’t get as many votes as us. What does that say for the relationships that we’ve built — where we just basically asked a favor of our customers and colleagues in our industry to go and put in a vote for us? They actually go and do it because they like us,” he said, laughing. “They want us to succeed. I think a lot of that comes from our Kansas City nature of how we treat our customers and the relationships that we build.” 

A recent partnership with Leawood-based tech services company Full Scale boosted the startup’s development team and release of product updates, the co-founders said. 

“Our [development team] is bigger than it’s ever been and they are rolling out new features faster than they have ever done,” said Stechman. “We rolled out some very significant new features and functionality recently.” 

Click here to read more about Full Scale’s investment pledge to Kansas City startups. 

DivvyHQ is expected to only ramp up its services and growth in the coming weeks and into 2020, he said. 

“We’ve had a lot of great news going into the new year, so obviously we have huge plans for growth and how we can capitalize on this momentum,” Stechman said. “Our new [services] coming out are going to continue to set us apart even further from our competition. Frankly, we’re going to be able to provide a solution that can be unmatched in market.” 

Click here to learn more about DivvyHQ and its services.