More than a podcast host: Matt Watson’s Stackify raises $6M in rapid scaling maneuver
November 22, 2019 | Austin Barnes
Stackify expects growth on the heels of a freshly announced $6 million funding raise, explained Matt Watson.
“We have still never taken any outside, institutional VC money. All the [investments] we’ve raised have been from local Kansas City investors, which is pretty cool,” Watson, founder and CEO, said noting the company’s recent raise was a mix of debt and equity with a capital infusion from Dallas, Texas-based Cypress Group Capital.
While Watson also serves as co-host of the popular Startup Hustle podcast — as well as co-founder of the podcast’s startup backer Full Scale — his priority is scaling Stackify, he said.
“Business is doing good, we continue to grow and expand. … We’re still focused on being the best APM product designed for software developers. That’s our passion — helping software developers ship more code and spend less time fixing bugs,” Watson added.
The injection follows a $2.74 million raise in January and is expected to help the startup double the size of its team in 2020.
“Our company’s kind of in that weird stage where we’re not quite big enough for traditional VC funding and we’re kind of too big for early stage funding,” he said. “So that’s why we’ve continued to raise money from angel investors and [with this round] some venture debt from Cypress Capital.”
Stackify continues to show signs of momentum beyond funding, Watson noted.
The company was ranked the 379th fastest growing company in the country, on the Inc. 5000 list in August.
“I mean, we’re not boiling the ocean over here, but we’re just slowly growing a little every month and it just adds up over time,” Watson told Startland News when the list was released.
Click here to read more about Stackify’s place on the Inc. 5000 list.
While all signs point to success for Stackify, raising money isn’t glamorous, Watson cautioned.
“It’s a nightmare,” he said, urging founders to weigh all their options before committing to capital.
“Unless you’ve got something that’s truly, rapidly growing and everybody’s going to throw cash at you because It’s stupid not to — it’s really difficult,” he said. “It is so difficult to raise money.”
Watson’s previous startup, VinSolutions, sold for $147 million in 2011 and never took on capital, he added.
Click here to read more about Watson’s endeavors, including Full Scale — the company he co-founded with Matt DeCoursey.
Featured Business

2019 Startups to Watch
stats here
Related Posts on Startland News
‘This is the dream’: Starty Party turns up the volume on Kansas City tech, collaboration (Photos)
It isn’t a party without the people, said organizers of the Starty Party, gathering a crowd of startup veterans, early stage founders, investors and community leaders Wednesday for a one-night celebration of innovation — set against the backdrop of homegrown music and vibes. “This is amazing,” said Melissa Vincent, CEO of Pipeline Entrepreneurs, from the Starty…
KC preps for World Cup all-nighter, taste testing 23-hour drinking window for summer games
Entrepreneurs want to tap into all the potential business they can when an estimated 650,000 visitors descend on Kansas City for the World Cup, said Jim Ready, detailing plans for a temporary expansion of alcohol sales in KCMO to accommodate a global audience in June and July 2026. The move is more of a stress…
Kauffman narrows Uncommon Leader contenders to five finalists from community orgs
Kansas City leaders advancing toward the Kauffman Foundation’s high-profile impact award all demonstrate bold, creative, and inclusive leadership, said Dr. DeAngela Burns-Wallace, announcing five finalists for the inaugural honor. “Each of these leaders reminds us that one person can make a difference, and that compassion and dedication can change the lives of the people we…
KC-built app locks down vulnerable users’ data before they can share it with online scammers
He’s a startup founder today, but a protective brother first, said Danny Moran, describing how his sister with special needs motivated the launch of an app to protect vulnerable people engaging in a digital world too often filled with bad actors. “She’s been scammed online multiple times over the past 10 years, causing significant financial…


