Launch Health check-up: Spoke Health aims to give consumers value-based choices in care
November 15, 2019 | Austin Barnes and Tommy Felts
Editor’s note: The following is part of a series of stories on the six cohort companies of the Launch Health Accelerator, powered by Nueterra Capital and sponsored by LaunchKC. Click here to read all the stories published in this series.
Medical experiences are taxing — Spoke Health aims to cut the stress and give patients peace of mind, said Linda Bernier.
“Our two founders both lived internationally and when they experienced a great care experience with cash pay, they asked, ‘Why can’t this be accessible for everyone?’” Bernier, Spoke Health CEO, said of the startup’s inception as a medical tourism company.
“Our founder Jason [Coppage] went to a hospital, his wife was about to have a baby and the hospital said, ‘Here’s your package, here’s what is included, would you like an upgraded double bedroom? This is the meal plan. Here’s what you get pre and post-delivery — this is $3,000.”
Such transparency further motivated Coppage to bring Denver, Colorado-based Spoke Health to life in 2016, Bernier said, explaining the company’s evolution from a medical tourism platform to a technology company, focused on value-based healthcare.
“We have a technology platform that facilitates the steerage, if you will, of employees into high-quality, low-cost care and helps them select a provider, understand their benefits and incentives provided by their employer,” she said.
Looking to evolve the healthtech platform, Spoke Health joined the first cohort of the Launch Health Accelerator, powered by Nueterra Capital and backed by LaunchKC.
“It has been a really great experience from the standpoint of providing exposure to companies in Kansas City, the coaching and mentorship from both the Nueterra folks and from the folks who have come in to present to us,” Bernier said.
Click here to read more about the inaugural cohort and a full list of participating companies
The connections, exposure and guidance that come with a place in the cohort are but a few of the valuable resources Launch Health affords Spoke Health — which hopes to reach more employers looking to offer their team flexible and modern healthcare options, she added.
“In the United States, there’s lack of transparency, lack of competition and lack of great, packaged experiences. We use that as the chassis,” Bernier said. “Employers are really looking for that and [Spoke Health] can offer it.”
Click here for more on the Launch Health demo day, set for Nov. 20.
This story is possible thanks to support from the Ewing Marion Kauffman Foundation, a private, nonpartisan foundation that works together with communities in education and entrepreneurship to create uncommon solutions and empower people to shape their futures and be successful.
For more information, visit www.kauffman.org and connect at www.twitter.com/kauffmanfdn and www.facebook.com/kauffmanfdn
Featured Business

2019 Startups to Watch
stats here
Related Posts on Startland News
Founder: RFP365’s new Client Discovery launch shows startup-corporate deals build stronger tech products
A new product module from RFP365 defies common perceptions about Kansas City corporations overlooking tech talent in the startup community, said co-founder Stuart Ludlow, announcing the launch of Client Discovery. “Traditionally, we always say that an RFP [request for proposal] involves two people,” he said, describing the product. “Someone writes an RFP and then a…
Homegrown Resonate Pictures cultivates corporate market through creative risks
The same creative energy reverberating through cities like Los Angeles, New York City and Portland can be found in Kansas City, said Marc Havener, the filmmaker behind Lawrence-based Resonate Pictures. His message for fellow creatives: “We can make this back home.” After 10 years on the sets of blockbuster movies like “Pirates of the Caribbean,”…
Happy Food gathers ingredients for nationwide grocery platform, meal-locating app
Happy Food Co. has grown beyond distributing flavorful meal kits through small, standalone coolers at Kansas City-area Price Chopper and Hen House locations, said chef and co-founder Kiersten Firquain. The 2017 Startland Under the Radar startup has now developed a software platform — in partnership with retailers nationwide and 75 local vendors — to enable grocers…
Porch Light Plans hopes to bring durable, affordable home design to the masses
Modern homes should be durable and well-designed enough to last hundreds of years, said Katie Hoke. Lawrence-based Porch Light Plans combines sleek aesthetics with thicker insulation and fewer windows to achieve a contemporary housing option with the potential to slash utility bills in half, said Hoke co-founder of the boutique architectural design firm. “If every…
