‘Wild idea’ behind OYO Fitness sends KC inventor into Space Tech Hall of Fame

May 8, 2019  |  Elyssa Bezner

Paul Francis, OYO Fitness space tech

Commercial viability for an inventor-entrepreneur comes with only about a “one in 1,000” chance of success, said OYO Fitness founder Paul Francis, who was recently inducted into the Space Technology Hall of Fame for his patented SpiraFlex technology.

“It’s probably much smarter to come up with an app because you don’t have any selling costs or inventory or potential product liabilities — it’s tough developing new hardware and we had a lot of technological hurdles,” said Francis, founder of the Kansas City-based On Your Own Fitness which delivers compact, personal gyms that contain the SpiraFlex tech. “It’s very unusual to invent something and have this kind of success so I was very lucky in that respect.”

“I just happened to be more of a mechanical person and with being an architect, the physical realm was where I started out,” he continued. “[Being able to] launch the company, then grow it, and then get inducted into the Space Technology Hall of Fame just continues to validate the technology.”

Click here to learn more about On Your Own Fitness and its products.

SpiraFlex was originally developed for a resistance-based exercise device to aid NASA astronauts on the International Space Station in preventing muscle and bone atrophy that can occur because of zero-gravity conditions, Francis explained.

“[NASA] realized that [resistance training] is the closest thing to free weights, which is the gold standard — if you want to build muscle, that’s the best way to do it — but obviously that doesn’t work in space, so they had to find the next best thing,” he said.

OYO Fitness

Since the NASA collaboration, OYO Fitness has produced varying personal gym products, the most recent being the Personal Gym PRO which connects via bluetooth to their free exercise app that provides follow-along workout clips.

Click here to learn more about Personal Gym PRO release and complete functions of the app.

Originally an architecture student at the University of Kansas, Francis used the skills he gained translating idea plans to drawings to curate lists of potential patentable inventions throughout his career as an architect, he added.

“Just whatever seemed to work I would spend my time on,” he added. “I would come up with maybe 50 ideas and do drawings on 25 of them to research those to see if I could get patents on them, then I would build prototypes and test them. Then about five would be worth taking to market and I would go to trade shows and walk around with it in my pocket showing them to people.”

“Half the time, they would sort of spin on their heels and walk away,” he laughed. “But, a lot of times they would say, ‘Wow, this is interesting,’”

One such encounter ended up getting SpiraFlex licensed for group exercises, Francis said, noting he still receives royalties from the resulting infomercial that gained a lot of attention.

OYO plans to release another “personal gym on steroids” by the end of 2019, he said, with a home gym concept planned for 2020.

Another “wild idea” in a works is applying the Bird scooter concept to OYO products, he added.

“We could have the gyms sitting around in companies’ conference rooms, people’s desks, and semi-public areas where folks could download the app and get a little workout in at their hotel or whatever,” Francis said. “Then of course, like a Bird scooter, you could track it and recover it.”

“If corporations wanted to use it as a fitness device, they could provide them like standing desks to their employees and get workouts in during the day and they could give them a break on company insurance too,” he continued. “Those are the kinds of areas we’re looking at expanding into for potential for the product.”

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

2019 Startups to Watch

    stats here

    Related Posts on Startland News

    Do The Right Thing: Tate Williams plans to sell his startup (but he’s not looking for an exit)

    By Tommy Felts | July 16, 2024

    The following profile features one of five finalists for the “Do The Right Thing” social impact pitch competition organized by the KC BizCare Office, Economic Development Corporation of Kansas City and Startland News. Finalist features will be published throughout the week. Click here to read more features. Click here to vote for your favorite finalist…

    Just funded: Meet the newest Digital Sandbox KC startups (and see what they’re building now)

    By Tommy Felts | July 9, 2024

    Digital Sandbox KC this week announced five new startups joining its program that will receive crucial support, mentorship and up to $20,000 in project funding to accelerate their innovative projects.  “We are delighted to bring these cutting-edge startups into the Sandbox, connecting them with the necessary support and resources to advance their innovative projects,” said…

    Matt Watson scales third startup to exit; shifting full capacity to his tech services company

    By Tommy Felts | July 8, 2024

    At Capacity is returning to the company where it all began; the SaaS platform recently sold to CAMP Digital, co-founder and serial entrepreneur Matt Watson confirmed. Details of the sale were not disclosed, but the exit comes just 16 months after Watson and Meg Stapleton launched At Capacity. Click here to read more about the…

    No wait time for affordability; Missouri startup transforms how Paytients pay for health care

    By Tommy Felts | July 1, 2024

    Editor’s note: The following story was produced through a paid partnership with MOSourceLink, which boasts a mission to help entrepreneurs and small businesses across the state of Missouri grow and succeed by providing free, easy access to the help they need — when they need it. Inspired by his time at Boone County Hospital in…