Crema apprenticeship effort aims to decode a more inclusive talent pool
January 29, 2019 | Elyssa Bezner
Crema’s recent growth means more than an additional Crossroads office space for the startup, said Gabby Brotherton. It provides bandwidth for the firm to supplement Kansas City’s tech talent with a new apprenticeship program.
“[Crema is] very much a company that values collaboration and innovation learning,” said Brotherton, marketing specialist at the software development firm. “Our developers, who have worked here for years and have a ton of experience, are willing to teach.”
Click here to read more about Crema’s ongoing plans.
“We’re trying to find people who are willing to learn and eager to learn, but who may not have as much experience — [they] maybe don’t have a degree, but just have to hone their craft and get that real world experience,” she added.
The Crema apprenticeship program — offered in six-month sessions — allows apprentices access to real clients with mentoring from industry professionals, said Brotherton, noting the program operates under three specific criteria: autonomy, mastery, and purpose.
Click here to learn more about the program and to apply. The deadline to apply is Feb. 1.
Though there’s no diversity requirement for applicants, Brotherton said, making the tech scene more inclusive is one of the firm’s goals.
“We are hoping the apprenticeship program attracts applicants from all walks of life, creating opportunities for anyone that is wanting to pursue a career in tech,” she said.
Apprentices are expected to gain a wealth of knowledge on many aspects of the industry, she added, though one to two years of experience in development is preferred.
“They have a chance to work on personal projects — it’s just a really good learning opportunity,” said Brotherton. “There is a chance at the end of the apprenticeship that they will be hired on full time — our last apprentice was — but that’s not guaranteed.”
Click here to learn more about Crema.
“We have designers here, we have product managers, we have developers, test engineers, marketing … so a lot of opportunities to learn about other fields as well and just see if you even want to be a developer or if maybe you’re into design,” she said. “Just seeing what you’re interested in and getting a better feel for what it’s going to be like day to day in that career [is valuable.]”

2019 Startups to Watch
stats here
Related Posts on Startland News
Hy-Vee plans summit, pitch competition with $45K+ in investments for minority-, women-owned businesses
A Midwest supermarket chain announced this week a new event to help showcase its commitment to advancing minority- and women-owned companies at the home of the Kansas City Chiefs. The Hy-Vee OpportUNITY Inclusive Business Summit is set for Sept. 27 at GEHA Field at Arrowhead Stadium, courtesy of the Chiefs, and is expected to feature…
KC Digital Drive awards $20K in digital literacy micro-grants; aims to boost digital inclusion
KC Digital Drive announced today its first cohort of micro-grant recipients for “KC Goes Tech,” a new program that helps community organizations teach digital skills, such as how to use email and stay safe online, and it connects participants to funding for home internet and a computer they can take home after completing 15 hours…
Column raises $30M with a mission to make public information systems more valuable
Startland News’ Startup Road Trip series explores innovative and uncommon ideas finding success in rural America and Midwestern startup hubs outside the Kansas City metro. This series is possible thanks to the Ewing Marion Kauffman Foundation, which leads a collaborative, nationwide effort to identify and remove large and small barriers to new business creation. MANHATTAN,…
Gardner swag startup bags $150K from Minnesota-based accelerator for bootstrappers
PromoPulse, a Kansas software company that enables promotional product businesses to grow their sales and simplify marketing, announced today it raised $150,000 from the TinySeed accelerator program. The funding and TinySeed’s collaborative network will fuel PromoPulse’s mission to amplify the sales and marketing of businesses that sell swag — also known as the promotional products…


