Sofar Sounds takes grassroots underground to resurrect the live music experience in KC

November 30, 2018  |  Elyssa Bezner

Sofar Sounds

Kansas City has a reputation as a home for talented artists, said Hank Wiedel, but restricted resources limit the potential for grassroots performers to reach a global — or sometimes even local — audience.

Hank Wiedel, director of Sofar Sounds Kansas City

Hank Wiedel, director of Sofar Sounds Kansas City

Sofar Sounds — an international event series operating under the radar in the metro for two years — reimagines live shows by providing curated, secret performances at which attendees are kept unaware of the location — or if they’re even attending —until a couple nights before. They also don’t know the lineup until the night of a Sofar Sounds performance, said Wiedel, director of the series’ Kansas City branch.

“It’s not like in a normal show … when you have an opening slot and you hope that people show up before the headliner,” he said. “[The audience is] there and they’re listening. I saw the value in that as an artist [myself] and as somebody who also works in the industry.”

Originating in London in 2009, founder Rafe Offer began by orchestrating a small gig for a room of friends, said Wiedel. The shows now appear in more than 350 cities around the world.

Click here to apply to attend a show. 

Keep reading after the video.

Wiedel brought Sofar to KC in November 2016 after experiencing a disconnect between performers at packed concerts and shafted artists who were beginning shows in empty venues, he said.

“[It’s] a wonderful concept for artists who are just looking to get their name out there and build a fan base in new markets that they normally couldn’t [reach] if they play the normal club show for up to 15 people,” he added.

Each lineup is intentionally diverse, Wiedel said, citing music ranging between rock, pop, country, electronic, and even Americana artists from Sweden singing in different languages — whatever seems conducive to the listening environment, he said.

“I see it as a way to improve my listening skills as a music lover,” said Wiedel. “It just kind of brings it on home as to why it is that we do the shows and why we love live music.”

Click here to see recent performances.

Keep reading after the video.

Wiedel’s own beach rock, indie band and played a set in between an emo band and a folk artist on a Sofar stage at a firehouse in St. Louis, he added.

“Next thing we know, there’s 70 people in the room, dead silent, all eyes on us,” he recalled. “It was kind of nerve wracking … [but] from an artist’s perspective, it was also exciting just to know that there’s a resource out there that provided an environment for our music to be heard in the way that we would want it to be.”

Wiedel’s band saw a sizable increase in its following after the show — because people took the time to listen, he said.

“All of us remember our first concert and we remember why we were there — it was because we loved the band and we really wanted to see that band. That’s really the only reason,” he added. “The benefit that it has on a guest is that it [gives them a chance to] respect the artist and the environment … and just kind of eliminating any distractions that might inhibit them from enjoying that experience.”

Click here to apply to perform a Sofar.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , ,
Featured Business
    Featured Founder

      2018 Startups to Watch

        stats here

        Related Posts on Startland News

        Kemet Coleman, Troostapalooza

        Troostapalooza aims to shed the old skin of city’s racial dividing line, says Kemet Coleman

        By Tommy Felts | September 6, 2018

        Troostapalooza will build community while constructively addressing the elephant in the room, said Kemet Coleman, organizer of the newly developed street festival. “We wanted to create a home away from home on Troost that is inclusive and sensitive to the historic and existing nuances,” he said. “Not the violent, divisive one that is portrayed by…

        Daniel Edwards, Movement KC

        Defiant anti-gentrification voice: Clock is ticking on east side neighborhoods, Movement KC

        By Tommy Felts | September 6, 2018

        Daniel Edwards isn’t shy about his frustrations with the perception of Kansas City’s east side. “I remember my first corporate lunch after graduating college: the joke was, ‘Nobody wants to go near 35th and Prospect at night time,’” said Edwards, a Kansas City area developer and the founder of Movement KC. “I was like, ‘Yo, it’s…

        Israel England, KC Cajun

        Fried gator to chicken alfredo: Flavors driving KC Cajun to entrepreneur’s next phase

        By Tommy Felts | September 5, 2018

        Kansas City businesses should utilize every resource at their disposal to build stronger brands, said Israel England, owner and operator of KC Cajun. “I’m branching out,” England said with confidence as he detailed his coming venture — adapting his KC Cajun catering service into a food truck. “There is so much more room to improve,…

        LaunchKC finalists

        LaunchKC finalists revealed: Kansas City newsmakers and startup stars in the making

        By Tommy Felts | September 5, 2018

        A dozen Kansas City tech entrepreneurs are set to compete next month against a mix of firms from across the country — and one startup from Israel — in arguably the city’s most elite and hotly anticipated pitch event of the year. LaunchKC announced its 20 finalists Tuesday — each vying for their piece of…