Sofar Sounds takes grassroots underground to resurrect the live music experience in KC

November 30, 2018  |  Elyssa Bezner

Sofar Sounds

Kansas City has a reputation as a home for talented artists, said Hank Wiedel, but restricted resources limit the potential for grassroots performers to reach a global — or sometimes even local — audience.

Hank Wiedel, director of Sofar Sounds Kansas City

Hank Wiedel, director of Sofar Sounds Kansas City

Sofar Sounds — an international event series operating under the radar in the metro for two years — reimagines live shows by providing curated, secret performances at which attendees are kept unaware of the location — or if they’re even attending —until a couple nights before. They also don’t know the lineup until the night of a Sofar Sounds performance, said Wiedel, director of the series’ Kansas City branch.

“It’s not like in a normal show … when you have an opening slot and you hope that people show up before the headliner,” he said. “[The audience is] there and they’re listening. I saw the value in that as an artist [myself] and as somebody who also works in the industry.”

Originating in London in 2009, founder Rafe Offer began by orchestrating a small gig for a room of friends, said Wiedel. The shows now appear in more than 350 cities around the world.

Click here to apply to attend a show. 

Keep reading after the video.

Wiedel brought Sofar to KC in November 2016 after experiencing a disconnect between performers at packed concerts and shafted artists who were beginning shows in empty venues, he said.

“[It’s] a wonderful concept for artists who are just looking to get their name out there and build a fan base in new markets that they normally couldn’t [reach] if they play the normal club show for up to 15 people,” he added.

Each lineup is intentionally diverse, Wiedel said, citing music ranging between rock, pop, country, electronic, and even Americana artists from Sweden singing in different languages — whatever seems conducive to the listening environment, he said.

“I see it as a way to improve my listening skills as a music lover,” said Wiedel. “It just kind of brings it on home as to why it is that we do the shows and why we love live music.”

Click here to see recent performances.

Keep reading after the video.

Wiedel’s own beach rock, indie band and played a set in between an emo band and a folk artist on a Sofar stage at a firehouse in St. Louis, he added.

“Next thing we know, there’s 70 people in the room, dead silent, all eyes on us,” he recalled. “It was kind of nerve wracking … [but] from an artist’s perspective, it was also exciting just to know that there’s a resource out there that provided an environment for our music to be heard in the way that we would want it to be.”

Wiedel’s band saw a sizable increase in its following after the show — because people took the time to listen, he said.

“All of us remember our first concert and we remember why we were there — it was because we loved the band and we really wanted to see that band. That’s really the only reason,” he added. “The benefit that it has on a guest is that it [gives them a chance to] respect the artist and the environment … and just kind of eliminating any distractions that might inhibit them from enjoying that experience.”

Click here to apply to perform a Sofar.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , ,
Featured Business
    Featured Founder

      2018 Startups to Watch

        stats here

        Related Posts on Startland News

        Clock is ticking on World Cup 2026: Small businesses urged to prepare before this buzzer-beater

        By Tommy Felts | March 7, 2025

        A massive influx of visitors are expected next year when more than 600,000 fans descend on Kansas City for its piece of the FIFA World Cup 2026 prize, but potential roadblocks lie ahead for small business owners who are waiting for the action instead of preparing now to capitalize on it, said local leaders. “This…

        Why KCMO pushed to lock down ‘Kansas City’ brand ahead of its biggest sports event yet

        By Tommy Felts | March 7, 2025

        With World Cup visitors already eyeing plane tickets to Kansas City for matches opening in June 2026, clarity around what constitutes “Kansas City” will be key, said Quinton Lucas, who in late 2024 made moves to restrict labeling the city’s name on certain projects. The effort aims to authentically represent KCMO on the world’s stage,…

        $20M project expected to remove key barrier to unlocking 18th & Vine vibrancy: parking

        By Tommy Felts | March 7, 2025

        It’s more than just a parking garage, said Pat Jordan, revealing a plan to develop a state-of-the-art, transit-oriented parking facility in the heart of the historic 18th & Vine District is about opening a gateway to the entertainment and cultural hub. “Limited parking has historically been a barrier for visitors, especially during peak hours and…

        Downtown KCMO ballpark remains in play as Kansas aggressively pursues Royals

        By Tommy Felts | March 7, 2025

        Editor’s note: The perspectives expressed in this commentary are the author’s alone. Gib Kerr is the chair of the Downtown Council of Kansas City, Missouri, managing director at Cushman & Wakefield, and an author. This piece was first published by the Downtown Council. Where should the Royals play baseball? Last year, the debate was whether…